Herbalife Partners with Competitor Group, Inc. to Co-Sponsor the Events DC Nation’s Triathlon
23 Juni 2014 - 5:00PM
Business Wire
Herbalife (NYSE: HLF), a leading global nutrition company, today
announced that it is partnering with Competitor Group, Inc. (CGI)
to sponsor the Events DC Nation’s Triathlon, one of the premier
olympic distance triathlons in the United States. The sponsorship
reflects the Herbalife commitment to help people around the world
lead a healthy, active life.
Herbalife will be the title sponsor of the “Herbalife
Congressional Challenge” and the “Herbalife Recovery Zone.” The
Herbalife Recovery Zone will feature a selection of Herbalife24™
sports nutrition products, which are designed to help athletes
train, compete, recover and perform at the highest level, including
Herbalife24™ Rebuild Endurance recovery shake and H3O® Fitness
Drink. Herbalife will also provide athletes with nutrition tips and
best practices for pre-, during, and post-event to assist
participants in training for this and future events.
“Herbalife is very excited to be partnering with CGI on such a
landmark event,” said Rob Levy, executive vice president, worldwide
sales and marketing, Herbalife. “The endurance athlete community is
one we have a longstanding respect for and relationship with, both
through the events we are involved with around the world and the
successful athletes who benefit from Herbalife® sports nutrition
products. We look forward to welcoming all participants to what we
expect will be a great event in the nation’s capital.”
“We’re delighted to be teaming up with a premier brand like
Herbalife who shares our passion and commitment to active
lifestyles and the sport of triathlon,” said Bill Pedigo, chief
revenue officer of CGI, which owns and operates the Events DC
Nation’s Triathlon. “This partnership brings together two of the
most well-respected and recognized names in multisport. We look
forward to creating an enhanced post-race recovery zone, complete
with Herbalife® performance nutrition products, for participants to
celebrate the accomplishment of crossing the finish line in a
memorable way.”
The 9th Annual Events DC Nation’s Triathlon benefits the
Leukemia & Lymphoma Society, the world’s largest health
organization dedicated to funding research and providing patient
education and services in the field of blood cancer. The Triathlon
will take place on Sunday, September 7, 2014, in Washington, D.C.
Course routes will take participants past some of the Nation’s best
known memorials and historic landmarks, including the Jefferson
Memorial, the Lincoln Memorial and the Washington Monument.
As part of the Triathlon, Herbalife will also sponsor the
Herbalife Congressional Challenge, open to all Capitol Hill-based
federal employees, including those who work for Administration
offices and the White House. Participants may also compete in a
race-within-a-race, including a Military Challenge and a
Commander-in-Chief Challenge, open to military academy student
participants, and the Tri Club Challenge, for triathlon club
members. To register for the Herbalife Congressional Challenge, go
to NationsTri.com.
ABOUT HERBALIFE LTD.
Herbalife Ltd. (NYSE:HLF) is a global nutrition company
that sells weight-management, nutrition and personal care products
intended to support a healthy lifestyle. Herbalife products are
sold in more than 90 countries to and through a network of
independent members. The company supports the Herbalife Family
Foundation and its Casa Herbalife program to help bring good
nutrition to children. Herbalife's website contains a significant
amount of financial and other information about the company at
http://ir.Herbalife.com. The company encourages investors to visit
its website from time to time, as information is updated and new
information is posted.
ABOUT EVENTS DC NATION’S TRIATHLON
Operated by Competitor Group, Inc., the 9th Events DC Nation’s
Triathlon is one of the premier olympic distance triathlons in the
United States. Set against the magnificent and historic
architecture of Washington, D.C., participants in the event will
swim 1.5k in the Potomac River, bike 40k past significant
landmarks, and run 10k through downtown. For more information about
the Events DC Nation’s Triathlon, including registration details
and course maps, visit NationsTri.com or follow @NationsTri on
Twitter.
HerbalifeMike Gutierrez,
213-745-0401michaelgu@herbalife.com
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