Herbalife, Bell Back With Sam Schmidt Motorsports
21 März 2011 - 9:16PM
Business Wire
Herbalife-sponsored athlete Townsend Bell will once again be
behind the wheel of the No. 99 Dallara/Honda/Firestone race car
sponsored by Herbalife and entered by Sam Schmidt Motorsports (SSM)
in the 2011 Indianapolis 500-Mile Race on May 29, which is the
100th anniversary of the ‘Greatest Spectacle in Racing.’
Herbalife-sponsored athlete Townsend Bell
(Photo: Business Wire)
The Indy 500 will be a reunion for Bell, Herbalife and team
owner Sam Schmidt, as they created a competitive partnership in the
2010 race. Bell qualified the eye-catching white and green No. 99
Herbalife car in the top-10 and was as high as fifth-place late in
the race before a penalty pushed the team back to a 16th-place
finishing position.
Herbalife is a global nutrition and direct selling company
headquartered in Los Angeles. The company is heavily involved in
sports marketing, sponsoring both world-class events and
athletes.
“Townsend has relied on our nutrition products for several years
to perform at his best, and we’re excited that this spring we’re
introducing a new scientifically formulated product line
specifically designed for athletes like him who require healthy
nutrition around the clock,” said Michael O. Johnson, Herbalife
chairman and CEO.
In Bell, Herbalife has found a driver who trains rigorously and
focuses his energy and skills on winning the Indianapolis 500. With
limited racing in the past few years, Bell’s performance in the
2009 ‘500’ is proof he comes to Indianapolis each May incredibly
fit and ready to race. Starting 24th, the driver from San Luis
Obispo, Calif., methodically drove his way through the 33-car field
to a fourth-place finish, his best in the May classic. 2011 will be
his fifth start in the Indianapolis 500.
“Being in competitive equipment has always been important to me
in my career,” said Bell, the 2001 Firestone Indy Light’s champion.
“With this being the 100th anniversary of the Indianapolis 500, I
am excited that I’ll be returning to the Speedway with a team and
sponsor that will allow me to run up front. Partnering with
Herbalife allows Sam’s team to prepare a great race car, and I
can’t wait to climb back in it.”
This year is Sam Schmidt Motorsports’ 10th anniversary of
fielding a car in the Indianapolis 500. SSM was formed in 2001
after Schmidt’s own driving career ended in a 2000 testing crash in
Orlando, Fla. Driver Davey Hamilton started 26th in the 2001 Indy
500 in a Sam Schmidt Motorsports Dallara and finished 23rd.
“It’s a thrill to be partnered again with Herbalife and Townsend
Bell for the Indianapolis 500,” said Schmidt. “This will be the
first time competing in the Indy 500 that our team will be
returning with the same driver, sponsor and engineering
combination. The continuity will be fantastic, and hopefully we can
improve on our great performance last year.”
In addition to entering cars in the Indianapolis 500, Sam
Schmidt Racing is the most successful team in the Firestone Indy
Lights series, which is the leading support series to the IZOD
IndyCar Series. Driver J.K. Vernay’s championship in 2010 was the
team’s fourth Firestone Indy Lights championship. Schmidt has
visited victory lane 37 times as a car owner in the series.
Practice for the 2011 Indianapolis 500 begins on Saturday, May
14, and the 100th anniversary race is on Sunday, May 29.
Herbalife links: Facebook, Twitter, YouTube, Nutrition Blog
ABOUT HERBALIFE
Herbalife Ltd. (NYSE:HLF) is a global network marketing company
that sells weight-management, nutrition, and personal care products
intended to support a healthy lifestyle. Herbalife products are
sold in 75 countries through a network of approximately 2.1 million
independent distributors. The company supports the Herbalife Family
Foundation and its Casa Herbalife program to help bring good
nutrition to children. Herbalife’s website contains a significant
amount of information about Herbalife, including financial and
other information for investors at http://ir.Herbalife.com. The
company encourages investors to visit its website from time to
time, as information is updated and new information is posted.
ABOUT SAM SCHMIDT MOTORSPORTS:
Sam Schmidt Motorsports (SSM) was established in 2001 and is
owned by former driver Sam Schmidt, who was paralyzed (quad) in a
2000 testing crash in Orlando, Fla. As a car owner, Schmidt fields
cars in the Firestone Indy Lights Series and the Indianapolis 500.
SSM is the most successful team in the Firestone Indy Lights series
with 37 race wins and four championships. In addition, SSM has
qualified 10 cars in the Indianapolis 500 since 2001. The Sam
Schmidt Paralysis Foundation (SSPF) was started in 2000. SSPF is
leading the charge to cure paralysis by funding scientific
research, medical treatment, rehabilitation and technological
advances, benefiting stroke victims and people diagnosed with ALS,
Alzheimer’s and Parkinson’s diseases. For more information, visit
www.samschmidt.org.
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