Bright Mountain Media, Inc’s Wholly Owned Subsidiary, Wild Sky Media, Announces Deal With Taboola.Com Ltd. (TBLA) A Global Leader In Powering Recommendations For The Open Web
06 September 2023 - 2:30PM
Bright Mountain Media, Inc. (OTCQB: BMTM) (“Bright Mountain” or the
“Company”), a global holding company with current investments in
digital publishing, advertising technology, consumer insights, and
creative media services, today announced that its wholly owned
subsidiary, Wild Sky Media entered into a deal with Taboola.com
Ltd. (TBLA) a global leader in powering recommendations for the
open web.
Taboola (Nasdaq: TBLA), a global leader in
powering recommendations for the open web, today announced a new
partnership with Wild Sky Media, the largest portfolio of
owned and operated parenting and family sites in the U.S. reaching
10 million unique visitors per month.
Through this deal, digital properties for Wild
Sky Media including Cafemom.com, Mom.com, Littlethings.com, and
Mamaslatinas.com have incorporated Taboola recommendation widgets
below their article pages, providing readers with personalized
content, including sponsored options, for a more engaging
experience.
Additionally, Wild Sky Media is
utilizing Taboola Newsroom, a technology offering that uses
advanced A.I. and readership signals from more than 500 million
daily active users. Newsroom helps Wild Sky Media further
understand its audiences, learn about its most engaged articles and
conduct A/B testing for headlines. Wild Sky Media has also
adopted Taboola News, which integrates content recommendations
from Taboola’s large publisher network with leading mobile device
manufacturers across multiple touchpoints, including Minus One
screens, news notifications and browser applications. Lastly, Wild
Sky Media has implemented Taboola’s Explore More across its
network, an offering designed to increase session depth and engage
users visiting publisher sites directly from social media and
apps.
“At Wild Sky Media, we are laser focused on high
quality content for our ‘mom’ audience — so it was important to be
selective with our content recommendation partner,” said Jonathan
Slavin, Chief Revenue Officer of Bright Mountain Media (parent
company to Wild Sky Media). “We’re excited to be working with
Taboola, whose comprehensive offerings, like Taboola News, Explore
More and Newsroom, will keep our readers engaged and open new
avenues to grow our business.”
About Bright Mountain Media
Bright Mountain Media, Inc. (OTCQB: BMTM) unites
a diverse portfolio of companies to deliver a full spectrum of
advertising, marketing, technology, and media services under one
roof—fused together by data-driven insights. Bright Mountain
Media’s brands include Big-Village Agency, BV Insights, Wild Sky
Media, and Bright Mountain LLC. For more Information, please
visit www.brightmountainmedia.com
About Taboola
Taboola powers recommendations for the open web,
helping people discover things they may like.
The company’s platform, powered by artificial
intelligence, is used by digital properties, including websites,
devices and mobile apps, to drive monetization and user engagement.
Taboola has long-term partnerships with some of the top digital
properties in the world, including CNBC, BBC, NBC News, Business
Insider, The Independent and El Mundo.
More than 15,000 advertisers use Taboola to
reach nearly 600 million daily active users in a brand-safe
environment. Following the acquisition of Connexity in 2021,
Taboola is a leader in powering e-commerce recommendations, driving
more than 1 million monthly transactions. Leading brands including
Walmart, Macy’s, Skechers and eBay are among key customers.
Learn more at www.taboola.com and follow @taboola on
Twitter.
Forward-Looking Statements for Bright Mountain Media,
Inc.
This press release contains certain
forward-looking statements that are based upon current expectations
and involve certain risks and uncertainties. Such forward-looking
statements can be identified by the use of words such as “should,”
“may,” “intends,” “anticipates,” “believes,” “estimates,”
“projects,” “forecasts,” “expects,” “plans,” and “proposes,” and
similar words. These forward-looking statements are not guarantees
of future performance and are subject to risks, uncertainties, and
other factors, some of which are beyond our control and difficult
to predict and could cause actual results to differ materially from
those expressed or forecasted in the forward-looking statements,
including, without limitation, statements made with respect to
expectations of our ability to successfully integrate acquisitions,
and the realization of any expected benefits from such
acquisitions. You are urged to carefully review and consider any
cautionary statements and other disclosures, including the
statements made under the heading “Risk Factors” in Bright Mountain
Media, Inc.’s Annual Report on Form 10-K for the year ended
December 31, 2022 and our other filings with the SEC. Bright
Mountain Media, Inc. does not undertake any duty to update any
forward-looking statements except as may be required by law.
Contact/Investor
Relations:
Douglas Baker at corp@otcprgroup.com(561)
807-6350https://otcprgroup.com
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