InterCure expands its European footprint to
launch Cookies Corners licensed pharmacies in Germany alongside
differentiated online platforms with the official cookies retail
experience, enhancing branded product offerings with the
most-recognized global cannabis brand.
InterCure Ltd. (NASDAQ: INCR) (TASE: INCR) (dba Canndoc)
("InterCure" or the "Company"), the leading vertically integrated
medical cannabis company outside of North America, is announcing a
new strategic agreement with Cookies, the globally recognized
cannabis brand, to cultivate, manufacture, import and distribute
Cookies’ branded products, produced from its cultivation and
manufacturing facilities, initially in 8 licensed branded
pharmacies across Germany, through Cookies Corners. This agreement
marks an expansion of InterCure and Cookies’ partnership footprint
in Europe now covering the UK, Austria, and Germany, alongside
strategic collaborations in Israel.
Under the terms of the new agreement, InterCure will cultivate,
and manufacture Cookies licensed genetics and products at its
global supply chain facilities. InterCure's EU-GMP manufacturing
sites will import, register, and produce Cookies-branded products,
including future range of next-generation offerings such as live
resin and live rosin products and vapes. These products will be
dispensed through InterCure's Cookies Corner licensed pharmacies
and online platforms, differentiated by the official Cookies retail
experience.
This agreement follows the passage of Germany's "CanG" Cannabis
Act on April 1st, 2023. Notably, according to a recent report from
Bloomwell Group, the number of medical cannabis prescriptions in
Germany increased by 400 percent from March to June 2024,
highlighting the significant impact of the new legislation on the
market.1
Cookies is globally recognized as one of the most sought-after
and best-selling cannabis brands, with a rapidly expanding
international presence. Its diverse portfolio, featuring over 70
proprietary cannabis cultivars and more than 2,000 products, has
established Cookies’ reputation for delivering premium quality to
consumers worldwide. Drawing on the unique Cookies retail
experience and cutting-edge genetics, along with InterCure's
established reputation as the leading vertically integrated medical
cannabis company outside North America operating over 25
pharmaceutical cannabis pharmacies, this partnership is set to
deliver cannabinoid therapeutics that meet the most rigorous
standards in some of the fastest-growing markets worldwide.
"We are excited to strengthen our partnership with Cookies and
extend our reach into Germany, a pivotal market for medical
cannabis in Europe," said Alexander Rabinovitch, CEO of InterCure.
"This agreement enables us to introduce Cookies' globally renowned
retail experience to the fast growing German market through Cookies
Corners to be located in 8 major German cities advancing our
commitment to providing access to high-quality, pharma-grade
cannabis on a global scale. With Germany’s recent Cannabis reform,
the European market is on the cusp of significant growth, and we
look forward to making one of the world’s leading cannabis brands
accessible to patients in Germany, Austria and the UK."
Parker Berling, President of Cookies, commented: "Our
partnership with InterCure is opening new doors in Europe, and I’m
especially excited to bring Cookies Corners to Germany, for the
first time. The momentum around cannabis legalization here is truly
groundbreaking and signals a new era for the entire continent.
Berner’s connection to Germany goes beyond business—his music found
an unexpected audience here, where he had the chance to experience
the vibrant culture firsthand. With the UK also playing a pivotal
role in the rise of California cannabis, we’re now set to bring our
unique genetics and passion for quality to European patients
through this collaboration.”
About InterCure (dba Canndoc)
InterCure (dba Canndoc) (NASDAQ: INCR) (TASE: INCR) is the
leading, profitable, and fastest growing cannabis company outside
of North America. Canndoc, a wholly owned subsidiary of InterCure,
is Israel’s largest licensed cannabis producer and one of the first
to offer Good Manufacturing Practices (GMP) certified and
pharmaceutical-grade medical cannabis products. InterCure leverages
its market leading distribution network, best in class
international partnerships and a high-margin vertically integrated
"seed-to-sale" model to lead the fastest growing cannabis global
market outside of North America.
For more information, visit www.intercure.co.
About Cookies
Cookies is the most globally recognized cannabis company;
founded in 2010 by Billboard-charting rapper and entrepreneur
Berner and Bay Area breeder and cultivator Jai. The company creates
game-changing genetics and offers a collection of over 70
proprietary cannabis cultivars and more than 2,000 products.
Headquartered in San Francisco, the company is actively involved in
advocacy and social impact initiatives to enrich communities
disproportionately impacted by the War on Drugs. Cookies opened its
first retail store in 2018 in Los Angeles, has since expanded to
over 70 retail locations in over 20 markets across 6 countries, and
was recently named one of America's Hottest Brands of 2021 by Ad
Age; the first cannabis brand to ever receive this accolade.
To learn more about Cookies, visit cookies.co
Forward-Looking Statements
This press release contains forward-looking statements.
Forward-looking statements may include, but are not limited to, the
Company’s success of its global expansion plans, its expansion
strategy to major markets worldwide, statements relating to the
security events in Israel, as well as statements, other than
historical facts, that address activities, events or developments
that InterCure intends, expects, projects, believes or anticipates
will or may occur in the future. These statements are often
characterized by terminology such as "believes," "hopes," "may,"
"anticipates," "should," "intends," "plans," "will," "expects,"
"estimates," "projects," "positioned," "strategy" and similar
expressions and are based on assumptions and assessments made in
light of management’s experience and perception of historical
trends, current conditions, expected future developments and other
factors believed to be appropriate. Forward-looking statements are
not guarantees of future performance and are subject to risks and
uncertainties that could cause actual results to differ materially
from those expressed or implied in such statements. Many factors
could cause InterCure’s actual activities or results to differ
materially from the activities and results anticipated in
forward-looking statements, including, but not limited to, the
following: the Company’s success of its global expansion plans, its
continued growth, the expected operations, financial results
business strategy, competitive strengths, goals and expansion and
growth plans, expansion strategy to major markets worldwide, the
impact of the COVID-19 pandemic, the impact of the war in Israel
and the war in Ukraine and the conditions of the markets generally.
Forward-looking information is based on a number of assumptions and
is subject to a number of risks and uncertainties, many of which
are beyond InterCure’s control, which could cause actual results
and events to differ materially from those that are disclosed in or
implied by such forward-looking information. Such risks and
uncertainties include, but are not limited to: changes in general
economic, business and political conditions, changes in applicable
laws, the U.S. regulatory landscapes and enforcement related to
cannabis, changes in public opinion and perception of the cannabis
industry, and reliance on the expertise and judgment of our senior
management. More detailed information about the risks and
uncertainties affecting us is contained under the heading "Risk
Factors" included in the Company's most recent Annual Report on
Form 20-F and in other filings that we have made and may make with
the Securities and Exchange Commission in the future.
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https://businessofcannabis.com/new-report-on-germanys-medical-cannabis-market-indicates-that-german-market-is-prepared-for-rapid-growth
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InterCure Ltd. Amos Cohen, Chief Financial Officer
amos@intercure.co
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