PLANO, Texas, March 21, 2022 /PRNewswire/ -- Dogness
(International) Corporation ("Dogness" or the "Company") (NASDAQ:
DOGZ), a developer and manufacturer of a comprehensive line of
Dogness-branded, OEM and private label pet products, today
announced the launch of 25 new products at a groundbreaking event.
Of the 25 new products launched, nearly 20 are already available
for sale, with the balance planned for later in 2022. This
represents another major development for the Company as it further
builds upon its Intelligent product series, with upgraded features
and an enhanced experience for both pets and their owners.
Silong Chen, Chairman and Chief
Executive Officer of Dogness, commented, "We are thrilled with the
positive response and success of this major launch event that marks
another milestone of the company's product development. With 25 new
products launched, it underscores the scale of our R&D and our
unwavering commitment to developing the innovative products pet
owners want and our retail customers need to drive sales. We could
not be happier with the number of partners, customers and media in
attendance, who were as excited as us. We are seizing the
opportunity for synchronized category expansion and leveraging our
advantaged market position with Intelligent pet products. Based on
feedback from customers and expectations for the broader pet
industry, we believe Dogness is now firmly on track to accelerate
growth in 2022."
Dogness showcased a series of 18 new Intelligent pet products
with 37 SKUs including new members to its Smart GPS Tracker, Smart
Feeder and Smart Water Fountains families, and brand new Smart
Vacuumed Pet Food Storage Containers. Dogness expects to launch an
additional 7 new products with 24 SKUs, including convenient indoor
pet toilets, air purifiers, smart pet travel bags and other
products. With the significant expansion of its product matrix,
Dogness has completed the end-to-end reach in all categories of the
pet lifecycle, with a priority placed on its premium brand, product
performance and user experience.
With regard to the innovative, high performance Smart GPS
Tracker, the Dogness real-time tracker provides a much sought-after
safety and security solution for users across all geographies, pet
types and environmental conditions, with 4G and/or 5G network
support. Breakthroughs have been made in performance, function,
battery life, and global coverage.
Dogness also introduced a series of innovations in response to
customers' common challenges including a new App-enabled Smart
Fountain model and a wireless model with smart sensors. The Smart
Feeder family added a new Wide-View model and two models with
semi-transparent and removable food hopper for easy cleaning and
monitoring of the food level. With a wide-angled camera that
oversees the food bowl, the newly launched Dogness Wide-View Smart
CAM Feeder can set a regular measurable feeding plan to help pet
owners solve pet feeding challenges, while also intelligently
monitoring pet usage and allowing pet owners to remotely interact
with pets on a real-time basis.
Raising healthy, happy and well-adjusted pets starts with
protecting their diets. Dogness proprietary vacuum food storage
container was designed to use an intelligent, constant pressure
vacuum locking method, which significantly upgrades and modernizes
conventional food storage, by completely isolating mildew and
moisture in the air, keeping pet food fresh and crispy for longer,
and bringing a higher quality to pets' healthy lives.
The Company also took the opportunity to refresh and enhance its
classic pet product line, with collars, leashes, and harnesses in
bold new color options, more comfortable fabrics, the use of
recycled materials where possible and improved functionality. New
features include aviation aluminum buckles, which are light,
strong, quick-release buckles that are easy on the handler and the
pet when in quick motion.
Silong Chen, Chairman and Chief
Executive Officer of Dogness, added, "We lead with R&D because
that underpins the high-quality pet products and experience, we
have built our reputation and business on. We lead as a trusted
innovator, with superb R&D strength having applied for and
obtained more than 300 patents. The construction of high technical
barriers means that there is more room for development, especially
in the higher-end market, as we work to leverage new capabilities,
including state-of-the-art technology and supply systems, as we
more forcefully exert our brand power, and promote the development
of industry quality and the improvement of the consumer product
experience."
Dogness has built an integrated sales platform across all
channels, with major customers including, Petco, PetSmart, Costco
Wholesale Corporation, Sam's Club, Walmart, Target,
QVC®, Pet Value, Pets at Home, PETZL, Petmate,
Trendspark, Anyi Trading, IKEA, SimplyShe, and online shopping
platforms, such as Amazon, Chewy.com, Boqii Holding Limited,
Target.com, HomeDepot.com, Loews.com, Wayfair.com, JD, Tmall and
Taobao, as well as live streaming sales platforms hosted by
influencers.
About Dogness
Dogness (International) Corporation was founded in 2003 from the
belief that dogs and cats are important, well-loved family members.
Through its smart products, hygiene products, health and wellness
products, and leash products, Dogness' technology simplifies pet
lifestyles and enhances the relationship between pets and pet
caregivers. The Company ensures industry-leading quality through
its fully integrated vertical supply chain and world-class research
and development capabilities, which has resulted in over 200
patents and patents pending. Dogness products reach families
worldwide through global chain stores and distributors. For more
information, please visit: ir.dogness.com.
Forward Looking Statements
No statement made in this press release should be interpreted as
an offer to purchase or sell any security. Such an offer can only
be made in accordance with the Securities Act of 1933, as amended,
and applicable state securities laws. Certain statements in this
press release concerning our future growth prospects are
forward-looking statements regarding our future business
expectations intended to qualify for the "safe harbor" under the
Private Securities Litigation Reform Act of 1995, which involve a
number of risks and uncertainties that could cause actual results
to differ materially from those in such forward-looking statements.
The risks and uncertainties relating to these statements include,
but are not limited to, risks and uncertainties regarding lingering
effects of the Covid-19 pandemic on our customers' businesses and
end purchasers' disposable income, our ability to raise capital on
any particular terms, fulfillment of customer orders, fluctuations
in earnings, fluctuations in foreign exchange rates, our ability to
manage growth, our ability to realize revenue from expanded
operation and acquired assets in China and the U.S., our ability to attract and
retain highly skilled professionals, client concentration, industry
segment concentration, reduced demand for technology in our key
focus areas, our ability to successfully complete and integrate
potential acquisitions, and unauthorized use of our intellectual
property and general economic conditions affecting our industry.
Additional risks that could affect our future operating results are
more fully described in our United States Securities and Exchange
Commission filings. These filings are available at www.sec.gov.
Dogness may, from time to time, make additional written and oral
forward-looking statements, including statements contained in the
Company's filings with the Securities and Exchange Commission and
our reports to shareholders. In addition, please note that any
forward-looking statements contained herein are based on
assumptions that we believe to be reasonable as of the date of this
press release. The Company does not undertake to update any
forward-looking statements that may be made from time to time by or
on behalf of the Company unless it is required by law.
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SOURCE Dogness International Corporation
