Brightcove to Power MotoAmerica’s First Global Livestream of the Daytona 200
05 März 2024 - 3:03PM
Business Wire
Brightcove’s Emmy Award-winning streaming
platform is powering MotoAmerica Live+, the OTT service that will
exclusively broadcast the Daytona 200 live for the first time
Brightcove (NASDAQ: BCOV), the world’s most trusted streaming
technology company, today announced it is welcoming MotoAmerica,
North America’s premier motorcycle road race series, to its roster
of media customers. As the official streaming provider for
MotoAmerica, Brightcove will power the live and video-on-demand
(VOD) capabilities of the MotoAmerica Live+ streaming service,
which will exclusively broadcast the upcoming 82nd running of the
Daytona 200 (March 7-9, 2024).
“Delivering quality live and on-demand streaming experiences is
essential for today’s sports and entertainment organizations to
reach and engage their audiences effectively,” said Marc DeBevoise,
CEO of Brightcove. “We’re happy to partner with MotoAmerica to help
them deliver a unique viewing experience for fans worldwide.
Through our award-winning platform, MotoAmerica will now be able to
monetize its content on a global scale and drive additional
revenue.”
“MotoAmerica began the journey into live-streaming motorcycle
racing events in 2019. Throughout the years, we’ve received
feedback from our fans to enhance the viewing experience,” said
MotoAmerica COO Chuck Aksland. “In response, we decided to
collaborate with Brightcove to offer our fans the upgraded
experience they have been asking for. With the new platform
provided by Brightcove, MotoAmerica can incorporate additional
elements into the overall viewing experience. These elements
include integrated live timing, betting options, news updates,
merchandise offerings, and access to the 24-hour all-motorsports
channel MTRSPT1, all in one location. Partnering with Brightcove
ensures that both current and new fans of MotoAmerica can enjoy the
best viewing experience possible. We are very excited about the
improvements and are confident that our fans will appreciate the
enhanced features and functionality now available to them.”
To tune in to MotoAmerica's action, fans can subscribe to
MotoAmerica’s live streaming service, MotoAmerica Live+.
Subscribers can watch races in all MotoAmerica classes live or
on-demand and view highlights, interviews, and races from years
past.
MotoAmerica joins a roster of professional sports organizations
currently deploying Brightcove’s technology to connect with their
fans, including Atlantic Coast Conference (ACC) Raycom Sports, ATP
Tour, Badminton Horse Trials, Canadian Football League,
Confederation of North, Central America and Caribbean Association
Football (Concacaf), Harness Racing Victoria, Little League
Baseball and Softball, Major League Soccer (MLS), National Hockey
League (NHL), National Hot Rod Association (NHRA), U.S. Ski &
Snowboard, United States Olympic and Paralympic Committee, United
World Wrestling and USA Volleyball.
The addition of MotoAmerica further demonstrates Brightcove as
the world’s leading streaming technology partner with a reliable,
scalable, and flexible platform trusted by some of the most
prominent sports entities in the world.
For more information, visit Brightcove.com.
About MotoAmerica
MotoAmerica is North America’s premier motorcycle road racing
series. Established in 2014, MotoAmerica is home to the AMA
Superbike Championship as well as additional classes, including
Supersport, Stock 1000, Twins Cup, Junior Cup, and King Of The
Baggers. MotoAmerica is an affiliate of KRAVE Group LLC, a
partnership including three-time 500cc World Champion, two-time AMA
Superbike Champion, and AMA Hall of Famer Wayne Rainey; ex-racer
and former manager of Team Roberts Chuck Aksland; motorsports
marketing executive Terry Karges; and businessman Richard Varner.
For more information, please visit www.MotoAmerica.com and follow
MotoAmerica on Facebook, Instagram, TikTok, Twitter, and
YouTube.
About Brightcove Inc.
Brightcove creates the world’s most reliable, scalable, and
secure streaming technology solutions to build a greater connection
between companies and their audiences, no matter where they are or
on which devices they consume content. In more than 60 countries,
Brightcove’s intelligent video platform enables businesses to sell
to customers more effectively, media leaders to stream and monetize
content more reliably, and every organization to communicate with
team members more powerfully. With two Technology and Engineering
Emmy® Awards for innovation, uptime that consistently leads the
industry, and unmatched scalability, we continuously push the
boundaries of what video can do. Follow Brightcove on LinkedIn, X
(Formerly Twitter), Facebook, Instagram, Threads, and YouTube.
Visit Brightcove.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20240305118283/en/
Media Brightcove Joseph J. Nuñez
jnunez@brightcove.com
MotoAmerica Paul Carruthers pcarruthers@motoamerica.com
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