Analog Devices and AUO Team Up to Introduce Safe, Power Efficient Widescreen Displays to the Automotive Market
02 November 2022 - 1:00PM
Business Wire
ADI’s industry-first matrix LED driver enables
local dimming to enhance the in-cabin experience while improving
power and safety
Analog Devices, Inc. (Nasdaq: ADI) today announced that AUO
Corporation (TPE:2409) will use ADI’s matrix LED display driver
technology in their market-leading automotive widescreen display
portfolio. This industry-first technology enables local dimming,
significantly improving power consumption by a minimum of 50% and
supporting functional safety requirements.
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Analog Devices and AUO team up to
introduce safe, power efficient widescreen displays to the
automotive market. (Graphic: Business Wire)
To deliver a more immersive experience, vehicles are
incorporating widescreen displays throughout the cabin. Increased
automation and autonomy are pushing the requirements of these
displays from a typical infotainment hub to a safety center with
visuals surrounding the vehicle. Furthermore, the automotive
industry is accelerating the transition to electric vehicles, where
power consumption is increasingly important.
To meet these requirements, ADI has developed a unique approach
called local dimming that drives LEDs behind the screen in the car
display unit. Developed through a proprietary power process
technology, the driver integrates all external switching positive
channel field effect transistors (PFETs), enables high resolution
and high contrast ratio for large automotive displays, provides
improved diagnostics of LEDs, and reduces ghost images. The system
reduces power consumption by a minimum of 50% compared to the
traditional edge lit display. ADI’s power portfolio is ASIL-B to D
rated, a critical consideration for many automotive manufacturers
that require functional safety features to ensure reliable
operation within the vehicle.
ADI aims to enhance the in-cabin experience by enabling
energy-efficient widescreens capable of local dimming through
proprietary power management and processing solutions, as well as
high resolution displays through Gigabit Multimedia Serial Link™
(GMSL) serializer and deserializer (SerDes) connectivity
solutions.
“To help us maintain our leadership position in the market as
one of the world’s top automotive display manufacturers catering to
some of the largest OEMs, ADI's local dimming automotive display
drivers deliver the power efficiency consistent with the quality
standard of the AUO brand,” said Simon Hsu, Head of Automotive
Business Unit at AUO. “AUO AmLED displays feature power savings,
excellent sunlight readability and high contrast ratio, which
greatly upgrade driving safety and in-cabin entertainment
experience. In response to the trend of smart mobility, AUO
continues to advance display technology, and we look forward to
further collaborations with the ADI team.”
“The future of the automotive experience is to bring consumer
features into the vehicle,” said Patrick Morgan, Corporate Vice
President of Automotive Electrification and Sustainable Energy at
Analog Devices. “Through this collaboration, our technology and
leadership for high performance automotive power enables bringing
the next wave of widescreen displays into the market with
significantly improved power consumption and full functional safety
capabilities.”
AUO uses the MAX25500 4 x 24 automotive LED matrix driver for
its local-dimming automotive displays. It is available now and is
part of ADI’s family of automotive local dimming display
drivers.
Packaging
Product
Packaging
Functional Safety
MAX25500AUMA/V+T
48-pin TSSOP-CU
QM
MAX25500ATMA/V+T
48-pin TQFN-CU
QM
MAX25501AUMA/V+T
48-pin TSSOP-CU
ASIL B
MAX25501ATMA/V+T
48-pin TQFN-CU
ASIL B
MAX25500 Evaluation Kit
QFN and TSSOP
QM
MAX25501 Evaluation Kit
QFN and TSSOP
ASIL B
About AUO
AUO is an enthusiastic, technology-driven company, delivering
products and solution services that advance the frontier of
innovation for display, system solutions, industrial intelligence,
healthcare, and energy. The company is based in Taiwan and operates
across Asia, the US and Europe. Additionally, AUO has also been
named to the Dow Jones Sustainability World Index since 2010. Visit
https://www.auo.com.
About Analog Devices
Analog Devices, Inc. (NASDAQ: ADI) operates at the center of the
modern digital economy, converting real-world phenomena into
actionable insight with its comprehensive suite of analog and mixed
signal, power management, radio frequency (RF), and digital and
sensor technologies. ADI serves 125,000 customers worldwide with
more than 75,000 products in the industrial, communications,
automotive, and consumer markets. ADI is headquartered in
Wilmington, MA. Visit https://www.analog.com.
All trademarks and registered trademarks are the property of
their respective owners.
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version on businesswire.com: https://www.businesswire.com/news/home/20221102005048/en/
Ferda Millan Analog Devices, Inc.
Ferda.Millan@analog.com
Analog Devices (NASDAQ:ADI)
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