BYD Selects Analog Devices’ Audio Bus & Processor Technologies to Improve Vehicle Energy Efficiency & Enhance Infotainment ...
04 Februar 2019 - 4:00PM
Business Wire
Analog Devices, Inc. (Nasdaq: ADI) today announced that BYD Co.,
Ltd, a Chinese automotive manufacturer, has selected ADI’s
Automotive Audio Bus (A2B®) and SHARC® digital signal processor
(DSP) to build more energy efficient and eco-friendly vehicle
platforms while enhancing the immersive audio entertainment
experience for drivers.
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the full release here:
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BYD Selects Analog Devices’ Audio Bus and
Processor Technologies to Improve Vehicle Energy Efficiency and
Enhance Infotainment Experience (Photo: Business Wire)
ADI's audio bus and DSP technologies will further enhance the
performance of BYD’s automotive cabin infotainment systems,
providing a better driver experience, reducing the complexity and
cost of design, and improving fuel/battery efficiency, which is
consistent with BYD's philosophy of "technological innovations for
a better life."
“BYD is a highly respected and innovative automotive
manufacturer,” said Mark Gill, vice president, Automotive at Analog
Devices. “BYD’s use of ADI’s A2B and SHARC processor technologies
will enable this automotive leader to offer greater energy
efficiency and superior audio sound quality to its customers.”
Reducing the weight, cost, and design complexity of vehicles is
a major challenge faced by automotive manufacturers today. BYD has
adopted ADI’s A2B technology due to its ability to distribute audio
and control data together with clock and power over a single,
unshielded twisted-pair wire – reducing cabling weight by up to 75
percent, which improves automotive fuel efficiency and reduces
total system costs. BYD also selected Analog Devices’ SHARC
processor to achieve more cost-effective audio systems with
enhanced sound quality.
- To learn more about ADI’s A2B
technology, visit: http://www.analog.com/a2b
- To learn more about ADI’s SHARC
processor, visit:
https://www.analog.com/en/products/audio-video/audio-signal-processors/sharc.html
About Analog Devices
Analog Devices is a leading global high-performance analog
technology company dedicated to solving the toughest engineering
challenges. We enable our customers to interpret the world around
us by intelligently bridging the physical and digital with
unmatched technologies that sense, measure, power, connect and
interpret. Visit http://www.analog.com.
About BYD
BYD is a high-tech company devoted to technological innovations
for a better life. BYD has played a significant role in industries
related to electronics, automobiles, new energy and rail transit.
From energy generation and storage to its applications, BYD is
dedicated to providing zero-emission energy solutions.
Forward Looking Statements
This release may be deemed to contain forward-looking statements
intended to qualify for the safe harbor from liability established
by the Private Securities Litigation Reform Act of 1995. These
forward-looking statements include, among other things, our
statements regarding the advancements in technologies and expected
product performance that are based on our current expectations,
beliefs, assumptions, estimates, forecasts, and projections about
the industry and markets in which the companies operate. The
statements contained in this press release are not guarantees of
future performance, are inherently uncertain, involve certain
risks, uncertainties, and assumptions that are difficult to
predict. Therefore, actual outcomes and results may differ
materially from what is expressed in such forward-looking
statements, and such statements should not be relied upon as
representing Analog Devices' expectations or beliefs as of any
date subsequent to the date of this press release. Important
factors that could cause actual results to differ materially from
the results described, implied or projected in any forward-looking
statements include difficulty or delay in our design, development,
production and marketing of products, technologies and solutions
and other risk factors described in Analog Devices’ most recent
filings with the Securities and Exchange Commission. Analog
Devices does not undertake any obligation to update forward-looking
statements made by it.
A2B and SHARC are registered trademarks of Analog Devices, Inc.
All other trademarks and registered trademarks are the property of
their respective owners.
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version on businesswire.com: https://www.businesswire.com/news/home/20190204005091/en/
Linda KincaidAnalog Devices, Inc.linda.kincaid@analog.com
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