Cinemark to Give Swifties a Theatrical Experience of Their Wildest Dreams for the Taylor Swift I The Eras Tour Concert Film Beginning Friday, October 13
03 Oktober 2023 - 2:00PM
Business Wire
Domestic pre-sales for the concert film are
more than 10 times higher than the exhibitor has seen for any other
cinema engagement event as fans seek out the experience of an
era.
Enchanting concessions offerings, in addition
to special giveaways at Cinemark’s U.S. theaters, ensure Swifties
will remember this moment.
Cinemark Holdings, Inc., one of the largest and most influential
theatrical exhibition companies in the world, is giving Swifties a
theatrical experience of their wildest dreams for the Taylor Swift
I The Eras Tour concert film starting Friday, October 13. Each of
the exhibitor’s more than 300 U.S. theaters will offer enchanting
iridescent popcorn, uniquely themed popcorn tubs and an exclusive
gold foil design cup, and a host of giveaways to ensure the
theatrical celebration is one to remember across every era.
Tickets, which are setting domestic pre-sale records with more than
10 times higher pre-sales than any other cinema engagement event,
are on sale now alongside Private Swiftie Parties at Cinemark.com
and on the Cinemark app.
“The anticipation to experience Taylor Swift | The Eras Tour on
the big screen has blown everyone away, and Cinemark is thrilled to
offer iridescent popcorn, exclusive merchandise and exciting
giveaways that will ensure fans create a night that they will
remember forever and always,” said Wanda Gierhart Fearing, Cinemark
Chief Marketing and Content Officer. “Music lovers can experience
the enchanting concert film by singing and dancing with just
friends and family through our Private Swiftie Party auditorium
rentals or by going all-out alongside fellow fans when they buy a
standard ticket. No matter how they take in this musical spectacle,
Cinemark’s industry-leading sight and sound technology will leave
fans wonderstruck.”
Have a Marvelous Time
No theatrical experience is complete without craveable movie
theater concessions and must-have merchandise. So, Cinemark is
bringing its bingeworthy popcorn into a new, iridescent era, and
concert filmgoers can eat and drink in style with specially themed
popcorn tubs and exclusive foil design cups at all of its more than
300 U.S. theaters. Additionally, Swifties who catch Taylor Swift |
The Eras Tour concert film at Cinemark can snag a free mini poster
to help them commemorate the moment, while supplies last.
Fans can also partake in multiple giveaways surrounding the
theatrical event, including the Cinemark Movie Rewards’ Private
Swiftie Party giveaway. Music fans should be sure to listen closely
to the radio as they blast their favorite tunes, as radio stations
in select markets will be giving away tickets for the concert
film.
Big-Screen Concert Experience Goes Global
Cinemark will be showing Taylor Swift | The Eras Tour concert
film across all its global theaters in the U.S, South America, and
Central America. The exhibitor’s industry-leading sight and sound
technology will give all Swifties what feels like a first-row seat
to the concert event of an era. With clear, bright digital and
Cinionic laser projection and multi-layer booming surround sound,
the exhibitor’s immersive auditoriums are an incredible environment
to take in every methodically planned aspect of this concert – from
the costume changes and on-stage production to the melodic sounds
of her songs through the decades.
For all details on Taylor Swift | The Eras Tour at Cinemark,
visit https://www.cinemark.com/taylor-swift.
About Cinemark Holdings, Inc.
Headquartered in Plano, TX, Cinemark (NYSE: CNK) is one of the
largest and most influential theatrical exhibition companies in the
world. Cinemark’s circuit, comprised of various brands that also
include Century, Tinseltown and Rave, operates 514 theaters (315
U.S.; 199 South and Central America) with 5,812 screens (4,370
U.S.; 1,442 South and Central America) in 42 states domestically
and 14 countries throughout South and Central America. Cinemark
consistently provides an extraordinary guest experience from the
initial ticket purchase to the closing credits, including Movie
Club, the first U.S. exhibitor-launched subscription program and
the first to reach the one-million-member milestone; the highest
Luxury Lounger recliner seat penetration among the major players;
XD - the No. 1 exhibitor-brand premium large format; and expansive
food and beverage options to further enhance the moviegoing
experience. For more information go to https://ir.cinemark.com.
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version on businesswire.com: https://www.businesswire.com/news/home/20231003811557/en/
Media: Julia McCartha pr@cinemark.com Investors: Chanda
Brashears investors@cinemark.com
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