Cross-Border Commerce Europe Publishes the Third Edition of the "TOP 16 Countries Cross-Border Europe": an Annual Ranking of ...
23 Juni 2021 - 7:00AM
Business Wire
Cross-Border Commerce Europe, the platform that stimulates
cross-border eCommerce in Europe, releases a major research paper
covering and ranking the 16 strongest European countries with a
focus on their cross-border performance from both (I) consumer
perspective and (II) business approach. EU consumers have
re-elected Luxembourg as the country winner, while Germany confirms
the lead as the EU country generating the best cross-border online
shops and marketplaces.
The total online EU cross-border market represents a turnover
of €146 billion in 2020 (excluding travel), a YTD increase of 35%,
mainly due to the pandemic. A study produced by CBCommerce with the
support of FedEx Express and Worldline.
(I) The 'TOP 16 Countries Cross-Border Retail Europe' edition
from the consumer perspective is a major compilation of
cross-border data. The ranking is obtained by weighting four
parameters:
- Online cross-border sales in Europe (16
countries within Western Europe and Scandinavia) - Cross-border
online market share - Cross-border consumer confidence - Percentage
of cross-border web visitors
Based on the above-mentioned methodology, the TOP 16 Countries
for 2020 are: - TOP 1: Luxembourg - TOP 2: Ireland - TOP 3: Austria
- TOP 4: United Kingdom - TOP 5: Denmark - TOP 6: Switzerland - TOP
7: Belgium - TOP 8: Norway - TOP 9: Sweden - TOP 10: Germany - TOP
11: Spain - TOP 12: Italy - TOP 13: France - TOP 14: Finland - TOP
15: Portugal - TOP 16: The Netherlands
The climbers are the United Kingdom, Sweden, Belgium and
Germany. Those descending are Denmark, Switzerland, Norway and
Spain, and France, losing 4 positions. The status quo countries are
Luxembourg, Ireland, Austria, Italy, Finland, Portugal and the
Netherlands.
Consumers’ most important concerns when shopping online in
other EU countries The biggest challenges for consumers to
ordering online across borders are speed in terms of delivery,
incorrectly delivered goods, damaged items and the related return
policy. During the coronavirus pandemic logistics challenges have
become even more prominent.
Brexit has a negative impact on cross-border trade to and
from the UK.
Full press release:
https://www.cbcommerce.eu/press-releases/the-third-edition-of-the-top-16-countries-cross-border-europe-an-annual-ranking-of-the-best-16-european-countries-in-cross-border-online-shopping/
Infographic:
http://docs.cbcommerce.eu/press-releases/countries/country-report-infographic-2021.pdf
View source
version on businesswire.com: https://www.businesswire.com/news/home/20210622005607/en/
Carine Moitier Founder Cross-Border Commerce Europe +32 (0)473
26 05 61 info@cbcommerce.eu