Trend Micro and Tech Data Launch New Usage-based Licensing Program for North American Solution/Service Providers
07 Mai 2007 - 3:00PM
PR Newswire (US)
Usage-based licensing empowers solution/service providers to
cost-effectively support the security needs of businesses of all
sizes with scalable, dependable managed services CUPERTINO, Calif.,
May 7 /PRNewswire-FirstCall/ -- Trend Micro Incorporated
(TSE:4704TSE:Nasdaq:TSE:TMIC), a leader in network antivirus and
content security software and services, today announced the
exclusive availability of a usage-based licensing program in North
America through leading IT products distributor Tech Data. The
distributor's customers (including MSPs, ISPs, ASPs, VARs, system
integrators, independent software vendors and others) now have
access to an extensive list of Trend Micro security solutions with
a pay-as-you-use payment and subscription model. Working closely
with Tech Data to leverage the distributor's extensive knowledge of
the challenges and opportunities facing solution providers today,
Trend Micro designed this new usage-based licensing program to more
closely align with the evolving business model of today's software
service providers. With dedicated security and software resources,
Tech Data will provide its customers leveraging this offering with
a wide range of sales and technical support. Through the new
program, authorized resellers receive a master Trend Micro software
license with no up-front investment required. Users are charged
monthly, resellers receive recurring revenue and no license renewal
is required. As an additional benefit to channel partners, users
must maintain a relationship with the VAR that originally deployed
the software or risk losing their security solution as they
establish a relationship with another provider. "Trend Micro has
developed an exciting new Software-As-A-Service (SaaS) model for
SMB VARs that simplifies often complex software licensing
procedures and enhances reseller profits through monthly recurring
revenue," said Stacy Nethercoat, Tech Data's vice president,
Software Product Marketing. "This new offering also will enable
VARs to strengthen relationships and customer service levels with
end users, who will only be charged for the software used in a
given month." "Predictable recurring revenue and a higher margin
business model is a winning combination for the 'next generation'
of channel partners who are transforming themselves from a
traditional reseller business to a more profitable managed service
business," said Chee Tan, senior director of Service Provider
Business and architect of the Trend Micro Service Provider
Usage-based Licensing Program. "Through this program, our channel
partners are now given a tool to establish loyal customers, create
'stickiness' with their services, and build long-term business
relationship with their end-user accounts." Several key benefits of
the program include: Pay-as-you-use licensing and pricing --
Partners pay only for the number of Trend Micro licenses used
during the previous month and flexible, usage-base pricing better
accommodates their billing cycles. Improved cash flow and reduced
financial risk -- Partners reduce financial risk with no up-front
investment in unneeded technology licenses. Licenses are based
solely on the usage of Trend Micro technologies or services. Retain
and grow your customer base -- Partners can now offer a greater
range of attractive services to prospective customers while also
demonstrating more value to their existing clientele. Stable
pricing structure -- Pricing remains constant for the duration of
the subscription period. "We have been focusing on becoming more
agile in 2007, listening to our partners, and responding
appropriately. Tech Data helped identify this opportunity and we
are pleased to be able to deliver an innovative solution that
should help both our businesses grow," said Thomas Miller, vice
president of sales and marketing, Trend Micro. "We jumped at the
opportunity to partner with Trend Micro on their new Usage-based
Licensing Program. Their new program is a perfect fit for our
company and the businesses we work with since we only pay for the
number of licenses our clients use on a monthly bases," said Nathan
Viveiros CEO, ThinkTech Computers, Inc. "This program is easy to
understand, manage and sell and will give us a competitive
advantage in the industry." Pricing and Availability To learn more
about Trend Micro Service Provider Usage-based License Program in
North America, please send e-mail to or download the program
description via the URL:
http://us.trendmicro.com/imperia/md/content/us/pdf/partners/pb04serviceprovide
r070228us.pdf About Tech Data Corporation Founded in 1974, Tech
Data Corporation (NASDAQ:TECD) is a leading distributor of IT
products, with more than 90,000 customers in over 100 countries.
The company's business model enables technology solution providers,
manufacturers and publishers to cost-effectively sell to and
support end users ranging from small-to-midsize businesses (SMB) to
large enterprises. Ranked 109th on the FORTUNE 500(R), Tech Data
generated $21.4 billion in sales for its fiscal year ended January
31, 2007. For more information, visit http://www.techdata.com/.
About Trend Micro Incorporated Trend Micro Incorporated is a
pioneer in secure content and threat management. Founded in 1988,
Trend Micro provides individuals and organizations of all sizes
with award-winning security software, hardware and services. With
headquarters in Tokyo and operations in more than 30 countries,
Trend Micro solutions are sold through corporate and value-added
resellers and service providers worldwide. For additional
information and evaluation copies of Trend Micro products and
services, visit our Web site at http://www.trendmicro.com/ . Trend
Micro, and the t-ball logo are trademarks or registered trademarks
of Trend Micro Incorporated. All other company or product names may
be trademarks or registered trademarks of their owners. DATASOURCE:
Trend Micro Incorporated CONTACT: Jarred LeFebvre of Tech Data
Corporation, +1-727-539-7429, ext. 86261, ; or Mike Haro of Trend
Micro Incorporated, +1-408-850-1069, Web site:
http://www.trendmicro.com/ http://www.techdata.com/
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