SUFFER (PINKSHEETS: SUFF) today announced that Suffer Director Frank Mir won his match against Roy Nelson at UFC 130 this past weekend in Las Vegas. The Company would like to congratulate him for putting on a terrific performance. Mir may be very close to receiving a shot at fighting for the title, such a shot would be extremely positive for Suffer branding and sales.

Joseph Lewis, President of Suffer, stated, "We do not have final numbers on our sales throughout the weekend as of yet, but they were very good. In fact, we sold out of several items and / or sizes on our website. Our option to receive Frank's signature on specific items has really been a huge hit. To my knowledge we are the only clothing company providing such a service, it makes it more personal to the consumer, and enables someone in the Netherlands for example who may never have the chance to meet Frank to obtain his autograph."

"The company also is seeking to expand sponsorship in MMA, and has been in discussions with several fighters. We are on track for the addition of new fighters, bringing on new fighters will increase our branding and sales," Lewis added.

About SUFFER

Suffer is engaged in the Design, Manufacture and Distribution of fine Men's and Women's Apparel related to MMA (Mixed Martial Arts). The Company also produces Fight Gear and Media. Currently, its products are sold online on its website www.sufferapparel.com and retail outlets such as Gold's Gym. The company has been pursuing international expansion in areas such as South America, Canada, and Asia.

Safe Harbor Statement: This release includes forward-looking statements intended to qualify for the safe harbor from liability established by the Private Securities Litigation Reform Act of 1995. These forward-looking statements generally can be identified by phrases such as SUFFER (SUFF) or its management "believes," "expects," "anticipates," "foresees," "forecasts," "estimates" or other words or phrases of similar import. Similarly, statements herein that describe the Company's business strategy, outlook, objectives, plans, intentions or goals also are forward-looking statements. All such forward-looking statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those in forward-looking statements.

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Contact: SUFFER: www.sufferapparel.com Investor Relations: E-Mail: Email Contact

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