Omni Ventures, Inc. (OTCQB:OMVE) announced today that its wholly owned subsidiary PRVCY Couture has engaged Ali Lohan as the face of the PRVCY Premium collection. Preparing for the spring/summer 2012 re-launch, PRVCY Premium hired renowned celebrity photographer Collin Stark to capture Lohan and the brand's new design direction. Featured in the look book, line sheets, and website imagery, Lohan will be an integral part of PRVCY's fresh face for the next season.

"We are extremely pleased to announce that Ali Lohan has been engaged as our first professional model 'face' for marketing of the PRVCY Premium's new collection. I am confident that Ali will further the label's coveted reputation and help reintroduce the brand to our targeted demographic," commented Christian Wicks, President of the Apparel and Accessories Division of Omni Ventures. "We believe that Ali has immense potential and is a perfect fit for the PRVCY target demographics," Wicks concluded.

Ali Lohan said: "I was thrilled to model for PRVCY Premium Denim, everyone was amazing to work with. The collection has the best fit and I love the styling for this upcoming season."

Ali Lohan began her modeling career with Ford Models at age three. Quickly building on her portfolio, Lohan can be seen in print campaigns for major magazines such as Teen Vogue. In addition, Lohan's background includes several features in television and film projects as well as multiple music singles. With Lohan's multi-faceted fame, the starlet is expected to further PRVCY Premium's long-standing notoriety in the denim market. 

About Omni Ventures

Omni Ventures, Inc. is a development stage company working on a versatile portfolio of projects in premium consumer brands development and merchandising as well as consumer services. The Company is working to position itself as a strategic management holding company for several subsidiaries including the ones to be established or acquired. Currently the Company wholly owns PRVCY Couture, Inc., the casual couture apparel and accessories design, manufacturing and distribution company (www.prvcypremium.com). Management is negotiating several joint ventures with established operating companies in the fields of consumer goods design, manufacturing and distribution as well as consumer services. For more info, please visit www.omve.net.

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