American Luxury Products Announces Closing of Reverse Merger
30 August 2005 - 8:17PM
Business Wire
American Luxury Products, Inc., a luxury brands company, is pleased
to announce that it has completed its merger with Dermalay, Inc.
(DMLY.PK). The combined company has been renamed International
Luxury Products, Inc. and will have its shares publicly quoted on
the Pink Sheets under the symbol ILXP.PK. "The merger will enable
us to move forward as a public company, giving us greater access to
the capital markets and more exposure for our Julien Coudray and
Bohlin watch lines," said Pieter R. Danielsson, Chairman. "We
believe that International Luxury Products is well positioned to
become a significant factor in the luxury and affordable luxury
watch categories, as well as in high end western style
accessories." ILXP is a supplier of luxury watches, including the
Julien Coudray 1518, exclusive luxury, 'haute horlogerie'
timepieces comparable to the finest Swiss brands. The company is
also the major supplier of luxury western style watches, including
the established "Spirit of the West" models, and a new line bearing
the prestigious Edward Bohlin brand. The Julien Coudray 1518 brand
takes its name from the world's oldest known watchmaker, who in
1518, delivered two daggers inset with miniature clocks to King
Louis XII and Francois I. ILXP's wholly owned subsidiary, Edward H.
Bohlin, is arguably the most famous and highly regarded name in
upscale western luxury goods, with an 85-year tradition of fine
silver and leather goods, from buckles to hand-finished saddles.
Its signature designs and hand-engraved pieces have been worn by
famous personalities such as Ronald Reagan, Ralph Lauren, Kevin
Costner, Russell Crowe and Robert Wagner. Its buckles are
prominently featured in television and film, most recently in "The
Horse Whisperer," worn by Robert Redford and "All the Pretty
Horses," worn by Matt Damon. Bohlin is also a prestige name in
brand-conscious Japan. IXLP is headquartered in Dallas, Texas, and
maintains a European office in Zurich.
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