LONDON--British state backed bank Lloyds Banking Group PLC (LLOY.LN) Wednesday announced that it has signed an agreement to sell its German life insurance business Heidelberger Lebensversicherung AG (Heidelberger Leben) to a joint venture company owned by Cinven Partners LLP and Hannover Ruck SE for 300 million euros (250 million pounds) in cash.

MAIN FACTS:

-Gross assets subject to the transaction are GBP7.2 billion, which are predominantly policyholder assets.

-Sale of Heidelberger Leben is expected to lead to a loss on disposal of GBP330 million in the Lloyds' accounts.

-Combined with the sale of other assets, Heidelberger Leben sale is expected to benefit to the group's common equity tier 1 capital of GBP0.4 billion upon completion, equivalent to a benefit of 13 basis points on a pro forma fully loaded CRD IV basis.

-Cash proceeds from the sale will be used for general corporate purposes.

-Sale is subject to regulatory approval and is expected to complete in early 2014.

-Heidelberger Leben is a provider of unit-linked pension, investment and life assurance products in Germany.

-In the year to Dec. 31, 2012, Heidelberger Leben reported a statutory loss of GBP38 million.

-Senior management employed by Heidelberger Leben will move with the business on completion of the sale.

-Business will continue to service the Lloyds' policies in Germany and Austria written under the Clerical Medical brand, under a long-term administration agreement.

-Shares of Lloyds on Tuesday closed at 7380 pence, valuing the company at GBP52.64 billion.

-Write to Tapan Panchal at tapan.panchal@wsj.com

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