An innovative car seat with three modes of use
that grows with your child and helps make parenting less
complicated
FOXBOROUGH, Mass.,
April 24,
2023 /PRNewswire/ -- Dorel Juvenile, a segment
of Dorel Industries (TSX: DII.B, DII.A) and the world's largest
juvenile products manufacturer, has announced the launch of the
Turn and Go 360 Rotating All-in-One Convertible Car Seat and Turn
and Go 360 DLX Rotating All-in-One Convertible Car Seat, two new
car seats from Safety 1st featuring innovative SafetySwivel™
360-degree rotational technology that lets parents turn the car
seat easily, bringing them face-to-face with their little ones
while getting in and out of the car.
With its 360-degree rotating capabilities, parents now have the
freedom to choose the side of the car on which to install the Turn
and Go car seat and can relish in more uninterrupted connections as
they load or unload their most precious cargo for daily outings in
the car.
EASY ROTATION: SAFETYSWIVEL™
Both the Safety 1st Turn and Go 360 Rotating All-in-One
Convertible Car Seat and Safety 1st Turn and Go 360 DLX Rotating
All-in-One Convertible Car Seat feature SafetySwivel™
technology that simplifies the process of getting children in and
out of the car each day. Soft locks in the base keep the seat
steady when buckling in your child, and a one-hand release makes
the seat easy to rotate, easing back strain for parents and
allowing for extended moments of connectivity between parent and
child.
The Turn-and-Go is built to meet or exceed all federal
safety standards and is National Highway Traffic Safety
Administration (NHTSA) compliant. The attached connection cord
ensures that the base and seat must be used together when
installed, following the latest guidance from NHTSA.
INSTALL WITH EASE: SECURETECH™
The Safety 1st Turn and Go 360 Rotating All-in-One Convertible
Car Seat and Safety 1st Turn and Go 360 DLX Rotating All-in-One
Convertible Car Seat also feature SecureTech™ technology that
solves the most common installation problem: loose vehicle-belt
tension. In fact, seven out of 10 parents unknowingly have loose
vehicle belt tension at installation and SecureTech™, Safety 1st's
patent-pending red-to-green visual indicator, shows parents that
the car seat belt is tight when the green is showing.
"Our mission at Safety 1st is to help make parenting
less complicated, and that really came to life in the development
of the Turn and Go," says Cathy
Carter, President, Dorel Juvenile Group. "There is a
burgeoning market for rotational car seats, and we've really taken
our time to develop innovative technologies to help ensure a
smoother process each time parents install a car seat or
load their child in or out of the car. With SafetySwivel,
caregivers know that they can safely rotate the car seat 360
degrees and with SecureTech, they know right away when
the seat belt is properly tightened. Our hope is that parents and
children both can see and feel the difference immediately upon
installation."
Designed to grow with your child, the Safety 1st Turn and Go 360
Rotating All-in-One Convertible Car Seat and Safety 1st Turn and Go
360 DLX Rotating All-in-One Convertible Car Seat accommodate
children from infancy to 10 years old, eliminating the need to
purchase additional car seats as your child develops—and feature
three modes of use: rear facing (five to 40 pounds), forward facing
(22 to 65 pounds), and as a belt-positioning booster (40 to 100
pounds).
ADDITIONAL FEATURES YOU'LL LOVE
- The Safety 1st Turn and Go 360 DLX Rotating All-in-One
Convertible Car Seat features a SecureTech™ magnetic chest
clip.
- A 10-position headrest and harness allow for easy adjustments
to accommodate all growth stages in both car seats.
- Five recline options add to your little one's comfort while in
the car seat.
- Two removable cupholders are dishwasher safe for easy
cleaning.
- Plush infant inserts and premium fabrics provide cushioning and
support to keep your baby comfortable.
- All fabric car seat cushions can be removed and are machine
washable and dryer safe.
- The Safety 1st Turn and Go 360 car seats meet or exceed all
federal safety standards and are National Highway Traffic Safety
Administration (NHTSA) compliant.
The Safety 1st Turn and Go 360 Rotating All-in-One Convertible
Car Seat is available for purchase at major retailers in the U.S.,
including Target, Walmart, and other online and in-store retailers,
the Safety 1st Turn and Go 360 DLX Rotating All-in-One Convertible
Car Seat is available at safety1st.com and Amazon.
About Dorel Industries
Dorel Industries Inc. (TSX: DII.B, DII.A) is a global
organization, operating two distinct businesses in juvenile
products and home products. Dorel's strength lies in the diversity,
innovation, and quality of its products, as well as the superiority
of its brands. Dorel Juvenile's powerfully branded products include
global brands Maxi-Cosi, Safety 1st and Tiny Love, complemented by regional brands such
as BebeConfort, Cosco, Mother's Choice and Infanti. Dorel Home, with its comprehensive e-commerce
platform, markets a wide assortment of domestically produced and
imported furniture. Dorel has annual sales of US$1.6 billion and employs approximately 4,000
people in facilities located in twenty-two countries worldwide.
View original content to download
multimedia:https://www.prnewswire.com/news-releases/safety-1st-introduces-the-turn-and-go-360-rotating-all-in-one-convertible-car-seat-301803619.html
SOURCE Dorel Juvenile Group
