BAM.A Brookfield Asset Management Inc

Brookfield Asset Management Inc. (TSX: BAM.A)(NYSE: BAM)(EURONEXT: BAMA) is pleased to announce that Chris Harris has joined the firm as Client Relations Manager for the Private Funds Group.

Mr. Harris will be responsible for Brookfield's relationships with investors in the western United States. Prior to his appointment, Mr. Harris served a director in the private placement team at Macquarie Capital for three years, working on development of new funds and overseeing client investments in real estate, private equity and infrastructure. Before that, he spent two years as director of institutional marketing at Citi Property Investors.

"We are delighted to welcome Chris as a senior member of our global relationship team," said Leo van den Thillart, Managing Partner in Brookfield's Private Funds Group. "His deep understanding of essential assets such as infrastructure and real estate, his experience as a fund trustee and his strong ties to institutional investors in the U.S. market will help Brookfield expand our best-in-class portfolio of private funds."

Mr. Harris will be based in San Francisco and will join Brookfield on August 30, 2010.

About Brookfield Asset Management

Brookfield Asset Management Inc., focused on property, power and infrastructure assets, has over US$100 billion of assets under management and is listed on the New York and Toronto Stock Exchanges under the symbols BAM and BAM.A, respectively, and on NYSE Euronext under the symbol BAMA. For more information, please visit the Company's website at www.brookfield.com.

Forward-looking Statements

Note: This news release may contain forward-looking information within the meaning of Canadian provincial securities laws and "forward-looking statements" within the meaning of Section 27A of the U.S. Securities Act of 1933, as amended, Section 21E of the U.S. Securities Exchange Act of 1934, as amended, "safe harbor" provisions of the United States Private Securities Litigation Reform Act of 1995 and in any applicable Canadian securities regulations. The words "growth", "expand", "objectives" and "opportunities" and derivations thereof and other expressions, including conditional verbs such as "will" are predictions of or indicate future events, trends or prospects or identify forward-looking statements. Forward-looking statements in this news release include statements in regards to Brookfield's real estate expansion efforts, growth objectives and acquisition opportunities in the European and UK markets. Although Brookfield Asset Management believes that its anticipated future results, performance or achievements expressed or implied of such assets by the forward-looking statements and information are based upon reasonable assumptions and expectations, the reader should not place undue reliance on forward-looking statements and information as such statements and information involve known and unknown risks, uncertainties and other factors which may cause the actual results, performance or achievements of the company to differ materially from anticipated future results, performance or achievement expressed or implied by such forward-looking statements and information.

Factors that could cause actual results to differ materially from those contemplated or implied by forward-looking statements include: economic and financial conditions in the countries in which we do business; the behaviour of financial markets, including fluctuations in interest and exchange rates; availability of equity and debt financing; strategic actions including dispositions; the ability to complete and effectively integrate acquisitions into existing operations and the ability to attain expected benefits; tenant renewal rates, availability of new tenants to fill office property vacancies, tenant bankruptcies, adverse hydrology conditions; regulatory and political factors within the countries in which the company operates; acts of God, such as earthquakes and hurricanes; the possible impact of international conflicts and other developments including terrorist acts; changes in accounting policies to be adopted under International Financial Reporting Standards and other risks and factors detailed from time to time in the company's form 40-F filed with the Securities and Exchange Commission as well as other documents filed by the company with the securities regulators in Canada and the United States including the company's most recent Management's Discussion and Analysis of Financial Results under the heading "Business Environment and Risks."

We caution that the foregoing list of factors that may affect future results is not exhaustive. When relying on our forward-looking statements to make decisions with respect to Brookfield Asset Management, investors and others should carefully consider the foregoing factors and other uncertainties and potential events. Except as required by law, the company undertakes no obligation to publicly update or revise any forward-looking statements or information, whether written or oral, as a result of new information, future events or otherwise.

For more information, please visit our web site at www.brookfield.com.

Contacts: Brookfield Asset Management Inc. Andrew Willis SVP, Communications & Media (416) 369-8236 (416) 363-2856 (FAX) andrew.willis@brookfield.com www.brookfield.com