Else Nutrition Announces a Leading Canadian Grocery Store Chain First to List its Whole Plant-Based Ready-to-Drink Kids' Nutritional Shakes
24 Oktober 2023 - 1:30PM
ELSE NUTRITION HOLDINGS INC.
(BABY)
(BABYF)
(0YL.F) ("Else" or the
"Company"), announces that its innovative
Ready-To-Drink (RTD) Kids' Nutritional Shakes will be the first of
its kind to hit the shelves of over 100 stores in November this
year, in one of Canada’s leading grocery chain stores in Ontario.
This listing, in addition to all other Else products already listed
with the chain, marks a significant stride in Else’s Canadian
market penetration strategy, providing a groundbreaking, tasteful,
whole food based and lower sugar alternative in the kids' nutrition
category.
The prominent Ontario grocery chain will be the
first to market Else's unique plant-based RTD Kids' Nutritional
Shakes, which will be available in both Chocolate and Vanilla
flavors. This selection to carry Else’s RTD Kids’ Nutritional
Shakes underscores the grocery chain's commitment to providing
novel, health-conscious options to consumers and positions Else as
a trailblazer in the Canadian kids' nutrition sector.
The launch at this esteemed grocery chain allows
Else to reach a broader audience with its unique offering that
combines great taste with 40% less sugar than leading brands. This
aligns with the growing consumer demand for healthier, plant-based
alternatives that do not compromise taste.
“We are elated to collaborate with this premier
grocery chain, which illustrates our commitment to providing
nutritious and tasty options for families. This partnership
significantly amplifies our mission of making plant-based nutrition
readily accessible to a wider Canadian audience,” said Hamutal
Yitzhak, CEO and Co-Founder of Else Nutrition.
The listing at this notable grocery chain is a
significant step forward in satisfying the burgeoning demand for
healthier, plant-based alternatives in the children’s nutrition
segment. With the support of such a reputable grocery partner, Else
is optimally positioned to meet the evolving needs of
health-conscious consumers and contribute to a healthier future for
children.
To delve deeper into Else Nutrition's offerings
and its revolutionary approach to kids' nutrition, visit
www.elsenutrition.com
About Else Nutrition Holdings
Inc.
Else Nutrition Holdings Inc. (TSX: BABY, OTCQX:
BABYF, FSE: 0YL) is a food and nutrition company in the
international expansion stage focused on developing innovative,
clean, and plant-based food and nutrition products for infants,
toddlers, children, and adults. Its revolutionary, plant-based,
non-soy formula is a clean-ingredient alternative to dairy-based
formulas. Since launching its Plant-Based Complete Nutrition for
Toddlers, made of whole foods, almonds, buckwheat, and tapioca, the
brand has received thousands of powerful testimonials and reviews
from parents, gained national retailer support, and achieved rapid
sales growth.
Awards and Recognition:
-
"2017 Best Health and Diet Solutions" award at Milan's Global Food
Innovation Summit
-
#1 Best Seller on Amazon in the Fall of 2020 in the New Baby &
Toddler Formula Category
-
“Best Dairy Alternative” Award 2021 at World Plant-Based Expo
-
Nexty Award Finalist at Expo West 2022 in the Plant-Based lifestyle
category
-
During September 2022, Else Super Cereal reached the #1 Best Seller
in Baby Cereal across all brands on Amazon
Investor Relations Contact:
Alexandra SchiltCrescendo Communications,
LLCOffice: (212) 671-1020 Ext:
305Email: aschilt@crescendo-ir.com
Lytham Partners, LLCMr. Ben ShamsianNew York | PhoenixOffice:
(646)829-9701E: shamsian@lythampartners.com
TSX
Neither the TSX nor its regulation services
provider (as that term is defined in the policies of the TSX)
accept responsibility for the adequacy or accuracy of this
release.
Caution Regarding Forward-Looking
Statements
This press release contains statements that may
constitute "forward-looking statements" within the meaning of
applicable securities legislation. Forward-looking statements are
typically identified by words such as "will" or similar
expressions. Forward-looking statements in this press release
include statements with respect to the anticipated dates for filing
the company's financial disclosure documents. Such forward-looking
statements reflect current estimates, beliefs, and assumptions,
which are based on management's perception of current conditions
and expected future developments, as well as other factors
management believes are appropriate in the circumstances. No
assurance can be given that the foregoing will prove to be correct.
Forward-looking statements made in this press release assume, among
others, the expectation that there will be no interruptions or
supply chain failures as a result of COVID-19 and that the
manufacturing, broker, and supply logistic agreement with the
company does not terminate. Actual results may differ from the
estimates, beliefs, and assumptions expressed or implied in the
forward-looking statements. Readers are cautioned not to place
undue reliance on any forward-looking statements, which reflect
management's expectations only as of the date of this press
release. The company disclaims any obligation to update or revise
any forward-looking statements, whether as a result of new
information, future events, or otherwise, except as required by
law.
A photo accompanying this announcement is
available at
https://www.globenewswire.com/NewsRoom/AttachmentNg/283d0b71-b50a-4ac4-bef5-af05ff23041f
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