Reckitt Benckiser PLC (RB.LN) is to stop including full profit reports in its quarterly trading updates, instead moving to include only sales figures outside of the interim and full-year earnings periods, the Sunday Telegraph reported without citing sources.

The paper said new chief executive Rakesh Kapoor is also expected to announce a shift in emphasis from American and European markets which have come under extreme consumer pressure, to emerging markets like China where the household goods firm sells very few of its brands.

The company will announce its full year results on Feb. 8.

Rival Unilever PLC (UL) made a similar change to its quarterly updates last year.

A spokesman for Reckitt Benckiser declined to comment immediately on the report.

-London Bureau, Dow Jones Newswires; +44 (0)20 7842 9320

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