Hydration: Key Element to Healthy Summer Exercise Regimen
26 Juli 2005 - 3:37PM
PR Newswire (US)
Hydration: Key Element to Healthy Summer Exercise Regimen Celebrity
Trainer Mike Alexander Offers Tips to Stay Active & Hydrated
During Sweltering Summer ENGLEWOOD CLIFFS, N.J., July 26
/PRNewswire/ -- From the Gulf Coast to New England and through the
southwest, the US is under a major heat wave that's exhausted much
of the country. Even though the dog days of summer will continue,
fitness trainer Mike Alexander who helps "Dukes of Hazzard" movie
star Jessica Simpson stay in shape, reminds people to stick with
their exercise program and, most importantly, drink plenty of
fluids such as water and Lipton(R) Tea while working out. "There
are many barriers to working out, and the summer heat can sometimes
be another excuse, but it's important to continue. Every little bit
makes a difference to your overall well-being," says Alexander.
"Just be sure to arm your body -- on the inside and the outside --
for overall hydration." He offers these tips to stick with a
routine during the summer months. * Ease Into It -- For those just
beginning to incorporate exercise into their daily routine and
those discouraged by the summer heat, he advises people to start
slow and take a holistic approach. Mix indoor exercise and outdoor
activities for variety and to stay cool. * Stay Hydrated -- When
summer heat is compounded with exercise, the level of fluid loss
can be even greater than normal. One of the most important things
you can do is drink fluids before, during and after a workout. Mix
up your drink selections with water, power drinks and even iced
tea. Tea is just as hydrating as water and has the added benefit of
antioxidants, which help protect your body against free radicals.
During exercise, the body tends to produce these cell-damaging free
radicals. Some new ways to enjoy tea include new great tasting and
healthy ready-to-drink Lipton(R) Iced Tea, newly reformulated
ready-to- drink Lipton(R) Original Iced Tea, which is made with
fresh brewed tea, and new Lipton(R) To Go sticks -- single serving
packets that you add to bottled water for iced tea anytime. "The
hot summer months are an ideal time to enjoy iced tea to help stay
cool and fight dehydration," said Bauke Rouwers, Unilever Vice
President/General Manager, Lipton(R) Tea North America. "Many
people don't know that tea is just as hydrating as water but also
offers the added benefits of flavor and antioxidants. Lipton(R)
teas are refreshing, convenient and come with all the benefits
found in the tea leaf." * Avoid Peak Daylight Hours -- When
exercising outdoors, try doing it in the early morning or later in
the day, avoiding the sun's strongest hours, between 10 a.m. and 4
p.m. Paths and roads may also be less congested during off-peak
hours. Anytime you exercise outdoors, don't forget the sunscreen!
This will also help avoid excess fluid loss because your body won't
have to work as hard to perform under high heat or high traffic. "I
often suggest that people schedule workouts in the morning," adds
Alexander. "This way, if something comes up, you can always
reschedule it for later in the day." * Choose Breathable Clothing
-- Clothing made of wicking materials will keep your body cool and
dry by drawing sweat away from the skin to the surface of the
clothes, where it can easily evaporate. It's important to stay cool
when you're exercising, but it's also important to protect your
skin from the sun. Stick with lightweight and lightly colored
clothing to avoid attracting excess sun and heat. Steer clear of
tank tops or going shirtless because exposing too much skin can
also lead to sunburn. Try a waterproof sunscreen for outdoor
exercise so you don't lose your sun protection through
perspiration. Visit Lipton.com to order Lipton(R) Teas online, or
use the product locator to find a store that carries your favorite
Lipton(R) products. At Lipton.com you can learn about the health
benefits of tea and watch a demonstration of the power of the
antioxidants found in Lipton(R) Teas. About Lipton(R) Teas
Lipton(R), the world's leading tea brand, is committed to bringing
consumers great tasting, healthy tea products in a variety of
convenient forms. Innovative new Lipton(R) Iced Tea To Go Sticks
allow consumers to add the natural goodness of tea to water -- for
the great taste of tea even when they're on the go. Lipton(R) To Go
is an "on the go" mix with the protective health benefits of
antioxidants. Lipton(R) is also introducing reformulated ready to
drink iced teas and powders with less sugar including Lipton(R)
Original Ready to Drink, the only leading national bottled iced tea
brand made with fresh brewed tea, not from powders or concentrate.
Lipton(R) Original is the original Lipton(R), with a new, fresh
look! In addition, New Lipton(R) Ready to Drink Iced Tea, launched
in February, is a great tasting product with naturally protective
antioxidants -- all in a convenient plastic bottle. Hot or cold,
black or green, Lipton(R) is the leader in tea offering a range of
great tasting, healthy products for today's health conscious
consumer. About Unilever Unilever (NYSE:ULNYSE:UN), one of the
world's largest consumer products companies, aims to add vitality
to life by meeting everyday needs for nutrition, hygiene and
personal care. Each day, around the world, consumers make 150
million decisions to purchase Unilever products. The company has a
portfolio of brands that make people feel good, look good and get
more out of life. In the United States these brands include
recognized names such as: Axe, "all," Ben & Jerry's, Bertolli,
Breyers, Caress, Country Crock, Degree, Dove personal care
products, Hellmann's, Lipton, Knorr, Popsicle, Promise, Q-Tips,
Skippy, Slim-Fast, Snuggle, Suave and Vaseline. All of the
preceding brand names are registered trademarks of the Unilever
Group of Companies. Dedicated to serving consumers and the
communities where we live, work and play, Unilever in the United
States employs more than 15,000 people in 74 office and
manufacturing sites in 24 states and Puerto Rico -- generating
approximately $10 billion in sales in 2004. For more information
visit http://www.unileverusa.com/ . Website:
http://www.unileverusa.com DATASOURCE: Unilever CONTACT: Michele
Benoit, of Ogilvy PR Worldwide, +1-212-880-5363,
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