Breyers Light Ice Cream Now Double Churned GREEN BAY, Wis., May 6 /PRNewswire-FirstCall/ -- Unilever Ice Cream today announced its next generation of premium light ice cream -- new double churned. This proprietary, innovative new technology delivers all of the creamy taste of regular ice cream with half the fat. "Our unique double-churned process makes it possible for us to make light ice cream that is so rich and creamy that consumers will never again have to sacrifice taste and texture to get the better-for-you benefits of light ice cream," said Dan Hammer, Vice President of Marketing and Development, Unilever Ice Cream. "New Breyers(R) Double Churned Light ice cream tastes just as rich and creamy as its full-fat counterparts and is just one more example of the emphasis we're putting on meeting consumers' lifestyle choices with great- tasting ice cream that also just happens to be lower in calories and fat." "Not only are consumers watching calories and fat, there also is a growing interest in products made with all natural ingredients. We're the first to launch an all natural light premium ice cream that has the same creamy taste as regular premium ice cream," added Hammer. Initially, new Breyers Light will be available in seven creamy, delicious flavors: Creamy Vanilla, Vanilla Bean, Creamy Chocolate, Vanilla/Chocolate/Strawberry, Mint Chocolate Chip, Butter Pecan and Rocky Road. A half-cup serving ranges from 100 to 140 calories and from 3.5 to 5 grams of fat - half the fat and 25% fewer calories than regular ice cream. New packaging graphics -- a white carton with black and red text and a double-churned icon in the lower left corner -- makes it easy to spot the new Breyers Double Churned Light in the freezer case. Available in grocery stores throughout the country, a 56-ounce container has a suggested retail price of $5.09. Unilever Ice Cream, headquartered in Green Bay, Wis., is the largest manufacturer and marketer of branded packaged ice cream and frozen novelties in North America. In the U.S., the company operates eight manufacturing facilities and employs approximately 3,300 people. Its well-known brands include Breyers(R) Ice Cream, Popsicle(R), Good Humor(R), Klondike(R) and Ben & Jerry's(R). Unilever (NYSE: UL; UN), one of the world's largest consumer products companies, aims to add vitality to life by meeting everyday needs for nutrition, hygiene and personal care. Each day, around the world, consumers make 150 million decisions to purchase Unilever products. The company has a portfolio of brands that make people feel good, look good and get more out of life. In the United States these brands include recognized names such as: Axe, "all," Ben & Jerry's, Bertolli, Breyers, Caress, Country Crock, Degree, Dove personal care products, Eternity by Calvin Klein, Hellmann's, Lipton, Knorr, Popsicle, Promise, Q-Tips, Skippy, Slim-Fast, Snuggle, Suave and Vaseline. All of the preceding brand names are registered trademarks of Unilever. Dedicated to serving consumers and the communities where we live, work and play, Unilever in the United States employs more than 15,000 people in 74 office and manufacturing sites in 24 states and Puerto Rico - generating approximately $10 billion in sales in 2004. For more information visit http://www.unileverusa.com/ . DATASOURCE: Unilever Ice Cream CONTACT: Lisa Piasecki, +1-312-857-7342, or toll-free, +1-888-707-8737, for Unilever Ice Cream Web site: http://www.unileverusa.com/

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