The intention is to provide Samsung Galaxy users with access
to apps and games through Direct Carrier Billing.
BUENOS AIRES, Argentina,
June 10, 2021 /PRNewswire/ -- Claro
Argentina, a leading mobile phone
operator and part of the América Móvil group, has teamed
up with DOCOMO Digital, one of the leading integrators of digital
app stores, to facilitate the purchase of applications and content
with direct carrier billing (DCB), within the Samsung
Galaxy Store, using Claro's pre-paid or post-paid accounts.
Thanks to this integration, Claro offers its subscribers the
possibility to purchase digital services (applications, games,
etc.) on the Samsung Galaxy Store via their top-up balance (in the
case of prepaid users) or via billing on the phone receipt as an
additional charge (in the case of postpaid users), quickly and
easily. Digital content consumption has increased and Claro is
committed to simplifying the associated transactions.
According to the DOCOMO Digital's whitepaper on the Latin
American digital ecosystem, less than half of Argentinians have a
bank account1 and thanks to the widespread mobile
internet access, mobile phones are increasingly being used to make
mobile payments, conduct online transactions, and pay bills. In
addition, 40% of adults in the country made or received digital
payments2. It's no surprise that Argentina's e-commerce market will expand by
83 percent between 2018 and 2022, reaching US$19.2 billion.3 Within this, the
mobile commerce segment will grow at an annual rate of 26%.
"At Claro, we're always looking for new ways to combine value
propositions through conveniently available digital content and
services. This cooperation with DOCOMO Digital and Samsung is
critical for this, as these are our first steps into the virtual
wallet sector, allowing our users to buy content without a credit
card and at a local price," explains Julio
Porras, CEO de Claro Argentina, Uruguay y Paraguay
"DOCOMO Digital is dedicated to making mobile purchases easier
for our partners, such as Claro. Our platform is designed to allow
large app stores, such as The Samsung Galaxy Store, to easily and
efficiently integrate with our carrier partners without the need
for using up internal resources. We're thrilled to see our
relationship with América Móvil continue to blossom," said
Jonathan Kriegel, CEO of DOCOMO
Digital.
1 BBVA. Financial inclusion is key for Argentina. Available online at:
https://www.bbva.com/en/financial-inclusion-key-argentina/
2 World Bank. Global Findex Database 2017
3 Worldpay. Global Payments Report 2018
About CLARO Argentina
CLARO Argentina is owned by
América Móvil, S.A.B. de C.V. (BMV: AMX) [NYSE: AMX]. AMOV (NASDAQ:
AMOV) is a publicly traded company in the
United States. With operations in 18 countries across the
continent, [LATIBEX: XAMXL] is Latin
America's largest telecommunications company. The Claro
brand is well-known in Argentina,
Brazil, Chile, Colombia, Costa
Rica, the Dominican
Republic, Ecuador,
El Salvador, Guatemala, Honduras, and Nicaragua.
For more information, visit https://www.claro.com.ar/
About Samsung Galaxy Appstore
Samsung Galaxy Store is an app store used for devices
manufactured by Samsung Electronics that was launched in
September 2009. The service is
primarily shipped on Samsung Galaxy smartphones, Samsung Gear and
feature phones (such as the Samsung REX and Duos) The store is
available in 125 countries and it offers apps for Android, Tizen,
Windows Mobile and Bada platforms. Apps from this store are updated
by notifying the user via the Samsung Push Service, which has been
installed in over one billion smartphones over the years.
For more information,
visit https://www.samsung.com/latin/apps/galaxy-store/
About DOCOMO Digital
DOCOMO Digital is the mobile commerce-related business of NTT
DOCOMO, one of the world's leading mobile carriers. We partner with
carriers, merchants, app stores, OTT services and payment providers
globally. Our payments portfolio solves the challenges of scale,
customer acquisition, regulation, and complexity for our partners.
With teams based in fifteen countries, we enable telecom carriers
to grow their digital revenues while improving customer loyalty and
lifetime value. For digital brands, our platform and carrier
bundling services catalyse acquisition of new subscribers,
especially in emerging markets. And alternative payment methods
(APMs) like carrier billing and e-wallets offer global merchants
access to their consumers, with our simple API and international
payment settlement facilities.
For more information, visit www.docomodigital.com or find
us on LinkedIn or Twitter.
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