Veritone Selected as Exclusive Ad Sales and AI Partner by SpokenLayer, Monetizing Expansive Microcast Network and Empowering Content Creation
24 August 2023 - 10:30PM
Business Wire
SpokenLayer to leverage Veritone’s
industry-leading ad sales expertise to amplify revenue streams on
entire portfolio of short-form podcasts
Veritone, Inc. (NASDAQ: VERI), a leader in enterprise AI
software and services, today announced that its subsidiary, Table
Rock Management LLC, has entered into an exclusive advertising
direct sales monetization agreement with SpokenLayer, a
full-service creative studio specializing in custom, short-form
digital audio content for the media and entertainment industries.
Through this strategic collaboration, Veritone will serve as the
exclusive ad sales agent for SpokenLayer, representing its entire
portfolio of short-form podcasts, or “microcasts,” which includes
revered publishing partners such as The Wall Street Journal, The
Economist, Wired, TechCrunch and more.
Recognizing the enormous growth opportunities in the short-form
audio landscape, Veritone is pleased to be SpokenLayer's strategic
partner to help handle the intricate task of monetizing
SpokenLayer's extensive network of short-form daily and weekly
podcasts. Additionally, Veritone will support SpokenLayer's desire
to focus resources on enhancing content creation, refining
storytelling and maintaining its reputation as a thought leader in
the short-form audio creation and production industry.
Veritone, renowned for its advanced AI-powered solutions and
expertise in podcast monetization, emerged as an ideal collaborator
for SpokenLayer's ambitious goals. With a proven track record in ad
sales and a strong foothold in the industry, Veritone will act as
the exclusive direct ad seller for SpokenLayer, forging new avenues
for revenue generation.
"By entrusting our ad sales to Veritone, we can focus more on
doing what we do best: crafting extraordinary short-form audio
content," said Will Mayo, founder of SpokenLayer. "With Veritone's
best-in-class sales prowess, our inventory is in expert hands for
monetization, and we’re poised to elevate our publishers'
experience, while unlocking new dimensions of ad monetization and
delivering unmatched engagement to our audiences."
This partnership will enable SpokenLayer to leverage Veritone's
ad sales expertise, streamlining operations, amplifying
monetization efforts, and expanding the reach of its extensive
microcast network. Furthermore, SpokenLayer will have the
opportunity to leverage Veritone’s award winning generative AI
technologies, including Veritone Voice, to produce and syndicate
their microcasts into multiple foreign languages for expanded
distribution and reach. SpokenLayer will also gain valuable
audience insights and allow the company to focus more exclusively
on content refinement and audience engagement.
"We are excited to be selected as the exclusive ad sales partner
for SpokenLayer's network of short-form podcasts," said John
Murphy, senior vice president of content monetization, Commercial
Enterprise at Veritone. "Through this strategic alliance, we will
leverage our robust industry relationships and proven advertising
sales knowledge to drive exceptional monetization outcomes for
SpokenLayer."
As the exclusive direct ad seller for SpokenLayer, Veritone will
connect brands and agencies with a diverse array of microcast
genres, covering business, technology, finance, family, gaming and
more, across SpokenLayer's network.
Since its inception in 2012, SpokenLayer has achieved incredible
success in producing captivating, short-form "snackable" podcasts,
collaborating with prominent publishers and advertisers, including
Conde Nast, General Mills, The Wall Street Journal, Audible, Group
Nine, The Economist, Starbucks, Time, and Tribune. With over
320,000 episodes of content, SpokenLayer continues to set the bar
in the short-form audio creation domain.
About Veritone
Veritone (NASDAQ: VERI) is a leader in enterprise artificial
intelligence (AI) solutions. Serving organizations in both
commercial and regulated sectors, Veritone’s software, services,
and industry applications simplify data management, empowering the
largest and most recognizable brands in the world to run more
efficiently, accelerate decision making and increase profitability.
Veritone’s leading Enterprise AI platform, aiWARE™, orchestrates an
ever-growing ecosystem of machine learning models to transform
audio, video and other data sources into actionable intelligence.
Through its robust partner ecosystem and professional and managed
services, Veritone develops and builds AI solutions that solve
problems of today and tomorrow.
To learn more, visit Veritone.com.
Safe Harbor Statement
This news release contains forward-looking statements. Without
limiting the generality of the foregoing, words such as “may,”
“will,” “expect,” “believe,” “anticipate,” “intend,” “could,”
“estimate” or “continue” or the negative or other variations
thereof or comparable terminology are intended to identify
forward-looking statements. In addition, any statements that refer
to expectations, projections or other characterizations of future
events or circumstances are forward-looking statements. Assumptions
relating to the foregoing involve judgments and risks with respect
to various matters which are difficult or impossible to predict
accurately and many of which are beyond the control of Veritone.
Certain of such judgments and risks are discussed in Veritone’s SEC
filings. Although Veritone believes that the assumptions underlying
the forward-looking statements are reasonable, any of the
assumptions could prove inaccurate and, therefore, there can be no
assurance that the results contemplated in forward-looking
statements will be realized. In light of the significant
uncertainties inherent in the forward-looking information included
herein, the inclusion of such information should not be regarded as
a representation by Veritone or any other person that their
objectives or plans will be achieved. Veritone undertakes no
obligation to revise the forward-looking statements contained
herein to reflect events or circumstances after the date hereof or
to reflect the occurrence of unanticipated events.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20230824598801/en/
Valerie Christopherson or Lora Metzner Global Results Comms
(GRC) +1 949 608 0276 Veritone@globalresultspr.com
Sarah Rich Veritone srich@veritone.com
Veritone (NASDAQ:VERI)
Historical Stock Chart
Von Apr 2024 bis Mai 2024
Veritone (NASDAQ:VERI)
Historical Stock Chart
Von Mai 2023 bis Mai 2024