Building on Its Comprehensive Secure Content Management Portfolio, Trend Micro Announces New Total Web Threat Protection
26 März 2007 - 12:00PM
PR Newswire (US)
CUPERTINO, Calif., March 26 /PRNewswire-FirstCall/ -- Trend Micro
Incorporated (TSE:4704)(NASDAQ:TMIC), a leader in network antivirus
and Internet content security software and services, today revealed
state-of-the-art Web threat protection technology delivered to
customers. New in-the-cloud Trend Micro(TM) Web Reputation
technology is a key new innovation being added to the Trend Micro
multi-layered approach to dealing with evolving multi-component Web
threats that take advantage of the interactive nature of the
Internet. Total Web Threat Protection is a key component within
Trend Micro Secure Content & Threat Management security
solutions portfolio. Owing to the evolution of threats and security
solutions created to combat them, independent analyst firm IDC,
estimates that the Secure Content & Threat Management market
was worth $6.1 billion in 2005(1). The Web has evolved to become a
primary threat-infection vector for modern-day attacks. Web threats
are now often built from multiple components including email and
Web downloader elements. As email and Web threats merge, solutions
are needed that provide feedback between these two areas, enabling
networks to be centrally managed and protected from all of these
threats. As a leading content-security company, Trend Micro is an
expert in both messaging security and Web security with
long-standing solutions that work together to deliver rapid,
effective, total Web threat protection. Web Threats Engineered for
maximum financial gain, Web threats cause businesses and consumers
to be more exposed to information leakage and theft than ever
before. These evolving and highly potent threats enter a company's
network silently, in real time, posing immediate danger to company
data, productivity, corporate reputation, and revenue. Trend Micro
focuses on providing total Web threat protection, wherever Web
threats can be most effectively thwarted: in the cloud, at the
gateway, and on the endpoint. Traditional scan-based security
solutions alone no longer provide effective protection from these
insidious threats; instead, organizations need to deploy a
multi-layered, multi-component set of techniques that are flexible
and adaptable to address evolving Web threats. Most URL-filtering
and content-inspection solutions only protect reactively against
known threats. To effectively combat Web threats, new
website-reputation-based solutions working in tandem with URL
filtering are needed. "When an employee of a business uses the Web,
whether for company research, to surf or socialize, they are
automatically increasing the security risk to their organization
and corporate managers need tools to better understand and make
decisions about that risk," said Trend Micro CEO, Eva Chen. "The
ability to track the credibility and reputation of a site before
entering it is like running a credit check prior to entering into a
business agreement. With such insidious and often targeted attacks,
a normally trustworthy site could unwittingly become hijacked by
malicious code. Trend Micro Total Web Threat Protection provides
security readings and restrictions that lessen the risk of
confidential information leakage and identity loss, and damage to
company image as a result of Web-based attacks." Web Reputation
With one of the largest domain reputation databases in the world,
Trend Micro maps over 300 million domains and over 2 billion hits
daily. Trend Micro web reputation technology uses the industry's
longest domain reputation history and provides updates on a
continual basis. This visibility gives Trend Micro a distinct
advantage in quickly responding to and remediating new email and
Web threats. Trend Micro Total Web Threat Protection Strategy is a
multi-layered, multiple threat defense against Web threats,
comprising innovative technologies deployed at the gateway, in the
network, on the PC, and "in-the-cloud" working seamlessly together
to proactively respond to new and emerging Web threats. Trend Micro
security solutions use a tightly integrated combination of Web
reputation, URL filtering, antivirus, anti-spyware and anti-spam
technology control to deflect Web threats. The Web reputation
functionality is being built into the portfolio of security
solutions from consumer to small- and medium-sized business
solutions as well as solutions for large enterprises. The
technology tracks the credibility of Web domains and extends and
applies to the Web threats Trend Micro's already-existing
world-class Network Reputation Services, which protects over 78
million email accounts on a global basis. Web Threat Solutions
Business For mobile business users not on the corporate network,
this new Web reputation technology provides even more benefits --
it confers protection whether on or off the network, and with no
impact to servers, Trend Micro's "in-the-cloud" service also helps
preserve IT resources and bandwidth. Trend Micro OfficeScan(TM) 8.0
(currently in beta) will be the first corporate solution to have
the new Web reputation technology blended into its functionality.
OfficeScan 8.0 beta adds support for Microsoft Vista, enhances
support for 64 bit platforms and provides greater protection
against threats via the Web through the addition of Web Security
Rating and enhanced anti-spyware technology. For more information
regarding participation in the OfficeScan beta program, please
visit: https://www.trendbeta.com/index.php?get=297 Consumer Among
consumers, social networking sites have become extremely popular,
enabling the Web community to actively interact with others. Such
sites provide diverse opportunities to interact with other users,
but with such interactive capability also come increased risks of
wandering into potentially unsafe Web neighborhoods. Trend Micro
recently announced TrendProtect, a new Web threat reputation
service that continuously protects consumers and SOHO's against
unwanted Web content and hidden Web threats whenever they are
searching or browsing the Internet. Information regarding the
overall reputation of a Website and the trustworthiness of
individual Web pages within a site is needed, based on extensive
reputation resources that are continuously updated. Additional
content-checking techniques track whether a Web site contains
undesirable content, based on specified content-filtering
categories. To download the beta of TrendProtect, go to
http://www.trendsecure.com/ About Trend Micro Incorporated Trend
Micro Incorporated is a pioneer in secure content and threat
management. Founded in 1988, Trend Micro provides individuals and
organizations of all sizes with award-winning security software,
hardware and services. With headquarters in Tokyo and operations in
more than 30 countries, Trend Micro solutions are sold through
corporate and value-added resellers and service providers
worldwide. For additional information and evaluation copies of
Trend Micro products and services, visit our Web site at
http://www.trendmicro.com/. Trend Micro, OfficeScan and the t-ball
logo are trademarks or registered trademarks of Trend Micro
Incorporated. All other company or product names may be trademarks
or registered trademarks of their owners. 1. Source: IDC.
"Worldwide Secure Content Management 2006-2010 Forecast Update and
2005 Vendor Shares: The Convergence of Secure Content and Threat
Management." Doc # 203550. September 2006 DATASOURCE: Trend Micro
Incorporated CONTACT: Mike Haro of Trend Micro Incorporated,
+1-408-850-1069, +1-510-333-7962, Web site:
http://www.trendmicro.com/
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