ST.
PETERSBURG, Fla., Nov. 1, 2023
/PRNewswire/ -- HSN®, a leader in livestream
shopping and video storytelling, today announced the highly
anticipated launch of Chaka Khan's
debut fragrance, Chaka by Chaka
Khan. As the latest woman to be inducted into the
coveted Rock & Roll Hall of Fame, Chaka
Khan is a 10-time Grammy Award–winning global superstar that
has served as an inspiration for generations of singers,
songwriters, recording artists, storytellers and musicians. The
fragrance will debut on HSN.com via an exclusive, worldwide
launch.
Building upon Chaka's legacy of female empowerment, this new
scent is a bottled homage to longevity and creative spirit.
Chaka by Chaka Khan is a
unique composition of sensual violet and ylang ylang, infused with
bergamot and pink pepper. A hint of musk blossom, woodsy
patchouli, vanilla, warm cinnamon and sandalwood add earthy layers.
Its construction is that of a fragrance made as a tribute to 50
years of music, memories and magic.
"Long-serving as a strategic business partner to celebrities and
their fragrances, HSN welcomes Chaka
Khan and her debut fragrance Chaka by Chaka Khan – a true reflection of her mark
as a pop culture maverick. Chaka's vision has been brought to life
from the carefully crafted notes to the iconic microphone bottle
design," said Bridget Love, GMM
& VP Beauty, Fashion & Jewelry, HSN. "HSN continues to
maintain its pioneering role within the realm of live video
commerce, seamlessly integrating respected celebrities such as
Chaka Khan."
As a leader in the live video commerce space, HSN incorporates
entertainment, personalities and industry experts to provide an
entirely unique shopping experience for their customers by offering
real-time engagement opportunities along with exclusive
products.
"This fragrance is more than just a scent – it's a journey of
music, passion and soul. Every note is lovingly made, inspired by
the songs and memories we've shared," says Chaka. "As you wear it,
it's my wish to uplift your spirit, empowering you to shine,
whether you're sharing a quiet time or out on the town. We're all
rockstars. Here's to celebrating the power within each of us. With
all my love, Chaka."
The Chaka by Chaka Khan
fragrance will launch exclusively on HSN.com on Tuesday, November 14. Chaka Khan will appear LIVE from the HSN studios
on Tuesday, November 14 at
11 p.m. EST and Wednesday, November 15 at 6 p.m. and 11 p.m.
EST as she shares stories of her life, career and the
inspiration behind her first fragrance. The fragrance will
be available in multiple configurations ranging in price from
$35.00 to $90.00.
Shop Chaka by Chaka Khan
on www.hsn.com.
About HSN
HSN® takes shoppers on a journey – embracing the new,
exploring untrodden paths, and bringing shoppers a unique
perspective that enriches their lives. HSN offers a curated
assortment of exclusive products and top brand names in health and
beauty, jewelry, home/lifestyle, fashion/accessories, and
electronics and incorporates entertainment, personalities and
industry experts to provide a unique shopping experience. HSN
engages millions of customers across the U.S. via two TV channels,
which are widely available on cable/satellite TV, free over-the-air
TV, and digital livestreaming TV. The retailer also reaches
millions of customers via the QVC+ and HSN+ streaming experience, a
website and mobile app, and social pages. HSN was founded more than
45 years ago as the first shopping network and is based in
St. Petersburg, Fla. To learn
more, visit corporate.hsn.com, follow @HSN on Facebook, Instagram
or Twitter, or follow HSN on Pinterest, YouTube or
LinkedIn.
Qurate Retail, Inc. (NASDAQ: QRTEA, QRTEB, QRTEP) is a Fortune
500 company that includes the Qurate Retail GroupSM
portfolio of brands as well as other minority interests. Qurate
Retail Group comprises six leading retail brands – QVC®,
HSN, Ballard Designs®, Frontgate®,
Garnet Hill® and Grandin
Road® – all dedicated to providing a more human way to
shop. Qurate Retail Group is the largest player in video commerce
("vCommerce"), which includes video-driven shopping across linear
TV, ecommerce sites, digital streaming and social platforms. For
more information, visit qurateretailgroup.com or follow Qurate
Retail Group on YouTube or LinkedIn.
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SOURCE HSN