Onfolio Holdings Inc. Acquires RevenueZen Business
04 Januar 2024 - 3:05PM
Onfolio Holdings Inc. (Nasdaq: ONFO, ONFOW)
(the "Company" or "Onfolio"), a holding company that acquires and
manages a diversified portfolio of online businesses across a broad
range of verticals, today announced that it has closed on an asset
purchase agreement (the "Agreement") with RevenueZen LLC, an Oregon
limited liability company ("RevenueZen"), whereby the Company’s
subsidiary RevenueZen LLC, a Delaware limited liability company
("RevenueZen Delaware"), acquired substantially all of RevenueZen’s
business assets for a total purchase price of $1,105,000,
consisting of $240,000 in cash at closing, $425,000 in Onfolio
Series A Preferred Shares, and a $440,000 11% secured promissory
note due December 31, 2025. In addition, five RevenueZen founders
received a total of a 12% roll-over equity interest from RevenueZen
Delaware, and they will serve in leadership roles with RevenueZen
Delaware team. Also, certain of the founders received a total of
270,000 non-qualified stock options to purchase Onfolio common
shares at $0.51 per share.
RevenueZen was launched in 2017 and began as a
B2B marketing agency. RevenueZen offers B2B marketing services such
as search-engine optimization, Linkedin marketing and content
marketing. RevenueZen enjoys a strong reputation in its field, as
demonstrated by its own high search engine rankings where it ranks
first in Google for terms such as “B2B SEO services”.
In 2023, RevenueZen had around $1.4m in revenue
and $227,000 in unaudited adjusted EBITDA.
In addition, RevenueZen currently
outsources some of its work to competitors of some Onfolio
portfolio companies. By switching this spend to our own companies,
we believe RevenueZen will bring an additional $150k/year to
our bottom line along with the $227k above.
"We are excited to have completed our
acquisition of RevenueZen and look forward to capitalizing on the
attractive growth opportunities ahead," said Dominic Wells, CEO of
Onfolio. "Alex Boyd and the RevenueZen team have built an excellent
business primed for both organic growth and growth by further
acquisitions. Acquiring not just an excellent business, but a
proven team highly motivated to stay involved is a key part of the
success we expect to see with this venture."
Alex Boyd, founder of RevenueZen said the
following: "RevenueZen is perfectly positioned to continue helping
B2B companies generate pipeline through smart content marketing in
2024, building on our 7-year track record of 300+ SaaS and
professional services organizations already benefitting from our
expertise. Marketing leaders are getting smarter every day about
growing organically using SEO, and using executive
thought leadership to communicate with their customers. We
believe that the recent generative AI boom is a distraction to B2B
marketers, who don't need to produce more content — they need to
stand out with a bold message. That's where RevenueZen shines, and
that's the drum we will continue to hit among the CEOs and
CMOs of the SaaS and professional services companies that we
serve."
A Form 8-K relating to the RevenueZen
transaction was filed with the Securities and Exchange Commission
on January 4, 2024 and is available on the SEC's website
at www.sec.gov.
About RevenueZen
RevenueZen works with B2B brands to grow their
organic and referral traffic. In addition, they provide and consult
on content marketing services to help convert that traffic into
paying customers. Services range from Search Engine Optimization
(‘SEO’) to LinkedIn marketing. The company excels at helping brands
create marketing that cuts through the noise of every day efforts
by less ambitious brands. Visit www.revenuezen.com to learn
more.
About Onfolio Holdings
Onfolio acquires and manages a diversified
portfolio of online businesses across a broad range of verticals,
each with a niche content focus and brand identity. Onfolio
acquires business that meet its investment criteria, being that
such businesses operate in sectors with long-term growth
opportunities, have positive and stable cash flows, face minimal
threats of technological or competitive obsolescence and can be
managed by our existing team or have strong management teams
largely in place. The Company excels at finding acquisition
opportunities where the seller has not fully optimized their
business, and Onfolio's experience and skillset allows it to add
increased value to these existing businesses.
Visit www.onfolio.com for more information.
Safe Harbor Statement
The information posted in this release may
contain forward-looking statements within the meaning of the
Private Securities Litigation Reform Act of 1995. You can identify
these statements by use of the words "may," "will," "should,"
"plans," "explores," "expects," "anticipates," "continues,"
"estimates," "projects," "intends," and similar expressions.
Forward-looking statements involve risks and uncertainties that
could cause actual results to differ materially from those
projected or anticipated. These risks and uncertainties include,
but are not limited to, general economic and business conditions,
effects of continued geopolitical unrest and regional conflicts,
competition, changes in technology and methods of marketing, delays
in completing new customer offerings, changes in customer order
patterns, changes in customer offering mix, continued success in
technological advances and delivering technological innovations,
delays due to issues with outsourced service providers, those
events and factors described by us under the caption "Risk Factors"
included in our SEC filings and other risks to which our Company is
subject, and various other factors beyond the Company's
control.
Investor Contact
investors@onfolio.com
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