FORM 4 [ ] Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).         
UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP OF SECURITIES
                                                                                  
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Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934 or Section 30(h) of the Investment Company Act of 1940
                      

1. Name and Address of Reporting Person *

POKLUDA JAMES L III
2. Issuer Name and Ticker or Trading Symbol

Houston Wire & Cable CO [ HWCC ]
5. Relationship of Reporting Person(s) to Issuer (Check all applicable)

__X__ Director                    _____ 10% Owner
__X__ Officer (give title below)    _____ Other (specify below)
PRESIDENT & CEO
(Last)          (First)          (Middle)

10201 N. LOOP EAST
3. Date of Earliest Transaction (MM/DD/YYYY)

1/1/2021
(Street)

HOUSTON, TX 77029
(City)        (State)        (Zip)
4. If Amendment, Date Original Filed (MM/DD/YYYY)

 
6. Individual or Joint/Group Filing (Check Applicable Line)

_X _ Form filed by One Reporting Person
___ Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1.Title of Security
(Instr. 3)
2. Trans. Date 2A. Deemed Execution Date, if any 3. Trans. Code
(Instr. 8)
4. Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5)
5. Amount of Securities Beneficially Owned Following Reported Transaction(s)
(Instr. 3 and 4)
6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
COMMON STOCK 12/31/2020  M  12500 A$0 (1)674047 D  

Table II - Derivative Securities Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivate Security
(Instr. 3)
2. Conversion or Exercise Price of Derivative Security3. Trans. Date3A. Deemed Execution Date, if any4. Trans. Code
(Instr. 8)
5. Number of Derivative Securities Acquired (A) or Disposed of (D)
(Instr. 3, 4 and 5)
6. Date Exercisable and Expiration Date7. Title and Amount of Securities Underlying Derivative Security
(Instr. 3 and 4)
8. Price of Derivative Security
(Instr. 5)
9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)10. Ownership Form of Derivative Security: Direct (D) or Indirect (I) (Instr. 4)11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
PERFORMANCE SHARE UNITS  (1)12/31/2020  M     12500  12/31/2020 12/31/2020 COMMON STOCK  (1)$0 10577 D  
PERFORMANCE SHARE UNITS  (2)12/31/2020  D     10577  12/31/2020 12/31/2020 COMMON STOCK  (2)$0 0 D  

Explanation of Responses:
(1) SHARES ISSUED UPON VESTING OF PERFORMANCE SHARE UNITS GRANTED ON DECEMBER 11, 2017 BASED ON ACHIEVEMENT OF CERTAIN MARKET PRICES DURING THE THREE-YEAR PERIOD ENDING DECEMBER 31, 2020.
(2) PERFORMANCE SHARE UNITS GRANTED ON DECEMBER 11, 2017 WERE FORFEITED AS THE MARKET PRICE TARGET WAS NOT MET.

Reporting Owners
Reporting Owner Name / Address
Relationships
Director10% OwnerOfficerOther
POKLUDA JAMES L III
10201 N. LOOP EAST
HOUSTON, TX 77029
X
PRESIDENT & CEO

Signatures
/S/ JAMES L. POKLUDA III4/6/2021
**Signature of Reporting PersonDate

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