BroadSoft Survey Reveals 74 Percent of Enterprises Plan To Implement Cloud Communications In Next Two Years
05 März 2018 - 4:32PM
Enterprises believe UCaaS addresses their core
digital transformation priorities; improvement in collaboration
productivity, customer engagement and IT effectiveness
GAITHERSBURG, Md., March 05, 2018 (GLOBE NEWSWIRE)
-- A survey by BroadSoft, Inc., now
a part of Cisco, and a global market leader in cloud calling,
meeting, messaging and contact center software as a service (SaaS),
has found that 74% of businesses are planning to adopt cloud UC in
the next 24 months.
The findings come from the BroadSoft Cloud
Collaboration Survey, a study of more than 1,000 global enterprise
IT decision makers (USA, UK, Brazil, Germany, France, Australia and
New Zealand) across various sectors.
"Cloud collaboration calling, meetings, messaging
and customer care markets are rapidly growing and our partners are
well-positioned to meet enterprise concerns and demands identified
in the survey for security and reliability, as well as bundled
network services and deep mobile integration," said Michael
Tessler, president and chief executive officer, BroadSoft.
"Competition is intensifying and timing is critical to bring a
complete product offering and effective digital strategies to
market within the next 24 months as purchase decisions are
made."
The results make it clear that cloud UC is now a
core component of many businesses' digital transformation
strategies. According to respondents, cloud communications
solutions provide increased agility with less need for
upgrades (78 percent), reduced IT
operation efforts (70 percent) and
enhanced mobility for remote work communications (69 percent).
The cloud evolution commands an expectation of
leading edge technology. IT decision makers rated contextual
intelligence and the ability to see all relevant documents and
communications history in real time as important (75 percent). Advanced analytics for performance and
productivity monitoring (73
percent) and artificial intelligence (62 percent) were also considered important.
To prepare for the transition, it is clear
businesses are fundamentally re-evaluating how they buy, today.
Respondents have three key demands of their cloud UC solution:
integrated and bundled offerings (70
percent), a solid user experience (78
percent) and reliability. Buyers' key concerns are
security (80 percent),
control (78 percent) and
quality (70 percent).
A recent BroadSoft survey of service providers
at BroadSoft Connections 2017 shares additional
insights on observations of the cloud communications market and
perceived business opportunities.
To view the full findings of the BroadSoft Cloud
Collaboration Survey, click here.
Survey Methodology
BroadSoft conducted the survey of 1,005 enterprise IT decision
makers from seven countries including the United States, Australia,
New Zealand, Brazil, the United Kingdom, Germany and France in the
fourth quarter of 2017. Respondents represent businesses of all
sizes and a broad range of industries. BroadSoft is a global market
leader in cloud business software for UCaaS.
About BroadSoft:
BroadSoft, now a part of Cisco, is a technology innovator in cloud
PBX, unified communications, team collaboration, and contact center
solutions for businesses and service providers across 80 countries.
We aim to empower users and teams to share ideas and work simply to
achieve breakthrough performance. For additional information,
visit www.BroadSoft.com.
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Media Contacts:
Niaobh Levestam, BroadSoft
+44 7919 605660
nlevestam@broadsoft.com
Erin Knapp, Matter for BroadSoft
617-502-6546
broadsoft@matternow.com
Investor Relations:
Chris Martin
+1-561-404-2130
cmartin@broadsoft.com
This
announcement is distributed by Nasdaq Corporate Solutions on behalf
of Nasdaq Corporate Solutions clients.
The issuer of this announcement warrants that they are solely
responsible for the content, accuracy and originality of the
information contained therein.
Source: BroadSoft, Inc. via Globenewswire
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