Launch of Super Fashion Stars with IMG
27 Januar 2010 - 8:00AM
UK Regulatory
TIDMGON
RNS Number : 1707G
Galleon Holdings PLC
27 January 2010
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| Date: | 27 January 2010 |
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| On behalf of: | Galleon Holdings plc ('Galleon', 'the Company' or 'the Group') |
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| Embargoed | 0700hrs |
| until: | |
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Galleon Holdings PLC
Launch of Super Fashion Stars with IMG
Galleon Holdings plc (AIM: GON), the AIM listed entertainment media company
developing and producing multi-platform properties with a focus on emerging
markets, is pleased to announce that it has signed International Management
Group ("IMG") as the talent and distribution partner for the Company's new
property, Super Fashion Stars.
The Super Fashion Stars is a multiplatform entertainment property which
includes a reality TV show that aims to find the top young fashion designers,
stylists and models. Successful contestants will gain international exposure at
the prestigious annual Fashion Fringe event in Covent Garden, London, held every
September during London Fashion Week. The show will be complemented by online,
mobile and live events, and is planned to be rolled out to international markets
during 2010, beginning with China.
Under the terms of the agreement Fashion Fringe at Covent Garden, IMG's project
to discover and promote young fashion talent, will be exclusively attached on a
global basis to Super Fashion Stars. In addition, IMG Media and Galleon
Entertainment will be collectively responsible in distributing the format
globally.
IMG is a major driving force behind the global fashion industry. It is the
world's largest producer of fashion events and one of the top modelling agencies
representing supermodels including Kate Moss, Heidi Klum and Gisele B?ndchen.
Commenting on the agreement, Stephen Green, CEO of Galleon Holdings, said:
"This show offers such an exclusive opportunity to aspiring young fashion talent
and will appeal to such a wide audience that it has the potential to generate
even greater success than the Super Soccer Star format."
Colin McDowell, Founder and Chairman of Fashion Fringe, added:
"Fashion Fringe has enjoyed huge success in discovering amazing young fashion
talent since its inception in 2004. I am delighted that working alongside
Galleon and IMG Media we will now be able to attract the best young talent from
emerging markets to become part of this highly innovative property."
- Ends -
Enquiries:
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| Galleon Holdings plc | www.galleonplc.com |
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| Stephen Green, Chief Executive | Tel: 020 8742 3636 |
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| | |
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| Cenkos Securities (Nominated Adviser & | |
| Broker) | |
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| Ken Fleming / Jon Fitzpatrick | Tel: 0131 220 9772 / 0131 220 |
| | 9773 |
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| | |
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| Redleaf Communications | Galleon@redleafpr.com |
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| Wendy Watherston / Mike Ward / Lucy | Tel: 020 7566 6700 |
| Salaman | |
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Notes to Editors:
ABOUT GALLEON HOLDINGS
Galleon Holdings plc creates and distributes multi-platform branded
entertainment properties focused on the emerging markets, in particular China
and South East Asia. The entertainment properties are designed to establish a
direct, interactive relationship with the viewer.
Television in China reaches approximately 98% of the population of 1.3 billion.
Mobile phone penetration is also high, with over 500 million subscribers and
with over 300 million people online, China is now the largest online market in
the world. Huge TV audiences and growing interactive platform access presents a
substantial opportunity for Galleon to benefit from the popularity and demand
for interactive entertainment and game shows. China is forecast to become the
world's fifth largest advertising market.
In October 2007 Galleon acquired Phoenix, a Hong Kong based media solutions
company, which specialises in the provision of interactive broadcast television
services that enable broadcasters in China and South East Asia to provide
interactive entertainment for audiences to access through TV, online and mobile.
In February 2008 Galleon acquired Yunbo, a mobile service provider in China,
strengthening the Company's ability to provide Chinese broadcasters with a
complete media solution for multi-platform entertainment. Galleon now has total
control over the interactive content, its delivery to the consumer, data capture
and the billing process.
Galleon develops entertainment formats for children, families and young adults.
These include:
* Super Soccer Star - an interactive family targeted football talent show,
produced in association with Chelsea Football Club. The show has aired
successfully in China and Malaysia. Format rights have been sold for Eastern
Europe, Scandinavia, Turkey, India, Middle East and Vietnam to partners
including IMG and Media Star Global.
* Super Fashion Stars - a multiplatform entertainment property that includes a
reality TV show aimed at 16-45 year olds with 60 contestants working together as
a designer, stylist and model. Each team is slowly eliminated over the series
for the prize of competing at Fashion Fringe at Covent Garden which is a premier
event during London Fashion Week.
* Skunk Fu! - a comedy action animated TV show for kids aged 6-11 which airs in
100+ territories including Cartoon Network(US), the BBC(UK), Disney Latin
America, Cartoon Network Asia and Super RTL(Germany).
* Apollo's Pad - a multiplatform young adult sitcom that airs on Bite TV in Canada
and includes a content rich online offering.
* Sokator-442 - a multi-player intergalactic football (soccer) management game
that combines tactical thinking with fantasy/sci-fi gameplay.
ABOUT FASHION FRINGE AT COVENT GARDEN
In 2004, IMG Entertainment and Colin McDowell MBE formed Fashion Fringe, the
world's premier organisation for the discovery and nurturing of young cutting
edge fashion talent. Colin, a fashion historian and senior fashion writer for
the Sunday Times Style Magazine, felt that in order to help British fashion
regain its place as a powerhouse of cutting edge originality, young talent
needed to be targeted to make a dynamic fringe event to coincide with London
Fashion Week. The Fashion Fringe at Covent Garden event has achieved great
support and acclaim, and creates an exclusive opportunity for aspiring designers
to make an impression on the global stage.
This information is provided by RNS
The company news service from the London Stock Exchange
END
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