Future Farm’s White Sand Nursery Operations Expanding Despite COVID-19 Environment
29 April 2020 - 2:00PM
via NEWMEDIAWIRE -- Future Farm Technologies Inc. (the “Company,”
“Future Farm” or “FFT”) (
CSE: FFT) (
OTCQB: FFRMF) is
pleased to announce that business is strong at White Sand
Nursery (“White Sand”), the Company’s greenhouse business in
Apopka, Florida.
White Sand is currently operating at full capacity in order to
meet strong demand for its ornamental plants, which are sold in
large retail stores throughout North America. Despite the
devastating effect COVID-19 has had on the national economy, one of
White Sand’s largest customers reports strong sales at big-box
garden centers, resulting in White Sand shipping more than 80,000
plants per week to that customer. With peak shipping season just
beginning and good demand from other customers as well, Future Farm
expects even higher numbers of plants to be shipped in the coming
weeks.
White Sand’s continued success is attributable to
both the dedication of its long-time employees led by Carol Hawley
and the steady hand of Craig Stanley, Future Farm’s acting CFO and
Board Member. Mr. Stanley stepped in to assist with White Sand’s
operations after the departure of Manager Jim Cincotta earlier this
year.
Mr. Stanley will be taking an even more active
role in on-site management starting in May, in order to provide
additional operational support and implement a strategy to grow the
revenues and profits of White Sand by improving marketing and sales
and introducing best practices. Mr. Stanley will oversee the
implementation of online accounting platforms, the addition of food
products to White Sand’s product line, and revamping the company’s
website to include online ordering for both ornamental plants and
food products.
“We plan to add production of leafy greens and
vine crops to White Sand’s product line in order to meet the
increased demand for fresh, locally produced food, and to ensure
its continued designation as an essential business under COVID-19
restrictions,” explains Mr. Stanley. “Revamping the company’s
website is essential in order to support these efforts and allows
us to take advantage of the recent huge increase in online sales of
local fresh produce and other food products.”
The Company is also pleased to announce that it
has hired Jeff Johnson to join the White Sand team as Lead Grower.
Mr. Johnson has 30 years of growing experience and previously
worked at White Sand from 1998 to 2015, which was prior to Future
Farm’s acquisition of the company. Mr. Johnson’s deep knowledge of
the company has allowed for his seamless transition into the new
management role, which has also contributed to White Sand’s current
successes.
As previously announced, in March 2019, Future
Farm was one of two applicants selected by Florida Agricultural
& Mechanical University (“FAMU”) to enter into a research
partnership to cultivate hemp in the state. The partnership
would have allowed Future Farm to be one of the first companies to
plant hemp in the state. However, in light of the Florida
Department of Agriculture and Consumer Services’ announcement that
it would begin accepting applications for Hemp Cultivation
Licenses, FAMU recently cancelled the parties’ research
partnership. Future Farm is currently assessing whether to pursue
hemp cultivation in Florida.
Future Farm’s core strategy remains becoming a
leading supplier of pharma-grade health and wellness products,
including those made from hemp. Like many businesses, however,
Future Farm is also focused on remaining on solid footing during
the coronavirus crisis. Because White Sand is seeing strong demand
for its legacy ornamental plant business during the pandemic, plus
a new demand for food products, Future Farm will support that
business opportunity. With respect to the Company’s core health and
wellness business, the challenges posed by COVID-19 have also
increased demand for health and wellness products, for example,
hand sanitizer. Future Farm is therefore actively pursuing
opportunities to help address needs created by the pandemic with
products targeted to that demand.
For further information, please contact Investor
Relations at 888-387-3761 x710 or via email
at investor@FutureFarmTech.com.
On behalf of the Board,
Future Farm Technologies Inc.
William Gildea, CEO & Chairman
About Future Farm Technologies
Inc.
Future Farm Technologies is a Canadian public
company that is poised to be a leading supplier of pharma-grade
health and wellness products, including those made from hemp, to
meet the burgeoning demand in the U.S. and global
markets.
Future Farm’s seasoned management team brings a
deep understanding of operations and agriculture with the financial
and regulatory expertise needed to become an industry leader in the
rapidly growing market for health and wellness products made from
hemp and other plants.
Neither the Canadian Securities Exchange nor its
Market Regulator (as that term is defined in the policies of the
Canadian Securities Exchange) accepts responsibility for the
adequacy or accuracy of this release.
This news release may include forward-looking
statements that are subject to risks and uncertainties. All
statements within, other than statements of historical fact, are to
be considered forward looking. Although the Company believes the
expectations expressed in such forward-looking statements are based
on reasonable assumptions, such statements are not guarantees of
future performance and actual results or developments may differ
materially from those in forward-looking statements. There is no
guarantee that the Company will be successful in its efforts to
further develop its existing hemp operations, or that the Company
will be able to raise sufficient capital to execute on its intended
business plan and objectives. There can be no assurances that such
statements will prove accurate and, therefore, readers are advised
to rely on their own evaluation of such uncertainties. We do not
assume any obligation to update any forward-looking statements
except as required under the applicable laws.
Investor Relations 888-387-3761 x710
investor@futurefarmtech.com
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