Advantex Marketing International Inc. (CNSX:ADX) ("Advantex" or the "Company"),
a leading specialist in merchant funding and loyalty marketing programs, today
announced its results for the three and nine months ended March 31, 2013. All
currency amounts are in Canadian dollars unless otherwise noted.


"We achieved a significant increase in merchant count in our programs during the
three and nine months ended March 31, 2013. This is an encouraging indication of
the value proposition of our services for small independent merchants. But the
difficult economy is a critical factor for the merchants participating in our
programs, and this is reflected in our results for the three and nine months
ended March 31, 2013. We earn revenues as consumers using designated credit
cards complete purchases at participating merchants. Our same store analysis
indicates sharp year over year declines in consumer spending. Consequently,
while our overall revenues are ahead of corresponding periods in the previous
year they are not what we expected to see. The secondary fallout of this
challenging economic environment is the increase in reserves to cover higher
delinquencies we experienced because merchants are under financial strain. The
positive is our proven ability to grow merchant participation and this is the
antidote to the prevailing economic conditions," said Kelly Ambrose, Advantex
President and Chief Executive Officer.


"We wanted to increase our presence in the small and medium sized enterprises
loyalty marketing space. The acquisition of Futura Loyalty Group Inc.'s Aeroplan
Canada Inc. ("Aeroplan") channel marketing assets at end of January 2013 has
augmented our merchant portfolio, and gives us access to new business segments
to market our programs. The results for three and nine months ended March 31,
2013 reflect revenues from this activity," said Mr. Ambrose.


The Company's agreements with its affinity partners - Canadian Imperial Bank of
Commerce ("CIBC'), and Aeroplan - and its financial partners - 14% and 12%
debenture holders, and provider of loan payable - come up for renewal between
August and December, 2013. The Company expects to successfully negotiate renewal
of the agreements.


Financial Highlights: 



----------------------------------------------------------------------------
                  Three months ended March 31    Nine months ended March 31 
----------------------------------------------------------------------------
                                        Inc./                         Inc./ 
                     2013       2012    (Dec)       2013       2012   (Dec) 
----------------------------------------------------------------------------
                        $          $        %          $          $       % 
----------------------------------------------------------------------------
Revenues        3,593,000  3,494,000      2.8 12,424,000 11,563,000     7.4 
----------------------------------------------------------------------------
Earnings from                                                               
 operations                                                                 
 before                                                                     
 amortization                                                               
 and interest                                                               
 ("EBITDA" (i))   231,000    387,000    (40.3) 2,297,000  2,364,000    (2.8)
----------------------------------------------------------------------------
Net Income /                                                                
 (Loss)          (567,000)  (354,000)   (60.2)  (169,000)   154,000  (209.7)
----------------------------------------------------------------------------



(i) EBITDA is a non-GAAP financial measure which does not have any standardized
meaning prescribed by the issuer's GAAP and is unlikely to be comparable to
similar measures presented by other issuers. It is provided as additional
information to assist readers in understanding a component of the Company's
financial performance. In case of the Company per consolidated financial
statements for three and nine months ended March 31, 2013, earnings from
operations before amortization and interest is the nearest equivalent to EBITDA.



About Advantex Marketing International Inc.

Advantex is a specialist in the marketing services industry. Advantex partners
with CIBC, and Aeroplan. On a combined basis, Advantex has contractual marketing
access to more than five million Canadian consumers with above-average personal
and household income. The Company's merchant partner base currently consists of
about 2,000 merchants operating restaurants; golf courses; independent inns,
resorts and selected hotels; spas; retailers of men's and ladies fashion,
footwear and accessories; retailers of sporting goods; florists and garden
centres; book and newspaper stores; health and beauty centres; dry cleaners;
gift stores; home decor; automotive dealers, service centers; and tire
dealerships; many of which are leaders in their respective categories. Advantex
is traded on the Canadian National Stock Exchange under the symbol "ADX". For
additional information on Advantex, please visit www.advantex.com. 


Forward-Looking Information 

This Press Release contains certain "forward-looking information". All
information, other than information comprised of historical fact, that addresses
activities, events or developments that the Company believes, expects or
anticipates will or may occur in the future constitutes forward-looking
information. Forward-looking information is typically identified by words such
as: anticipate, believe, expect, goal, intend, plan, will, may, should, could
and other similar expressions. Such forward-looking information relates to,
without limitation, information regarding the Company's expectation that it will
successfully negotiate renewal of its agreements with its affinity and financial
partners; and other information regarding financial and business prospects and
financial outlook is forward-looking information. 


Forward-looking information reflects the current expectations or beliefs of the
Company based on information currently available to the Company. 


Forward-looking information is subject to a number of risks, uncertainties and
assumptions that may cause the actual results of the Company to differ
materially from those discussed in the forward-looking information, and even if
such actual results are realized or substantially realized, there can be no
assurance that they will have the expected consequences to, or effects on the
Company. Factors that could cause actual results or events to differ materially
from current expectations include those listed under "General Risks and
Uncertainties" and "Economic Dependence" in Management's Discussion and Analysis
for the three and nine month periods ended March 31, 2013. 


All forward-looking information speaks only as of the date on which it is made
and, except as may be required by applicable securities laws, the Company
disclaims any intent or obligation to update any forward-looking information,
whether as a result of new information, future events or results or otherwise.
Although the Company believes that the assumptions inherent in the
forward-looking information are reasonable, forward-looking information is not a
guarantee of future performance and accordingly undue reliance should not be put
on such information due to the inherent uncertainty therein.


Advantex Marketing International Inc.

Consolidated Statements of Financial Position - (unaudited)

(expressed in Canadian dollars)



----------------------------------------------------------------------------
                                              March 31, 2013  June 30, 2012 
                                                           $              $ 
----------------------------------------------------------------------------
Assets                                                                      
----------------------------------------------------------------------------
Current assets                                                              
----------------------------------------------------------------------------
Cash and cash equivalents                          1,453,885      1,084,773 
----------------------------------------------------------------------------
Accounts receivable                                  364,192        966,437 
----------------------------------------------------------------------------
Transaction credits                               13,835,289     14,095,373 
----------------------------------------------------------------------------
Inventory (note 5)                                    98,360        204,355 
----------------------------------------------------------------------------
Prepaid expenses and sundry assets (note 18)         473,218        315,454 
----------------------------------------------------------------------------
                                               $  16,224,944  $  16,666,392 
----------------------------------------------------------------------------
Non-current assets                                                          
----------------------------------------------------------------------------
Investment (note 6)                                        -        100,000 
----------------------------------------------------------------------------
Property, plant and equipment (note 7a)              275,285        222,132 
----------------------------------------------------------------------------
Intangibles (note 7b)                                400,176        330,018 
----------------------------------------------------------------------------
                                                     675,461        652,150 
----------------------------------------------------------------------------
Total assets                                   $  16,900,405  $  17,318,542 
----------------------------------------------------------------------------
                                                                            
----------------------------------------------------------------------------
Liabilities                                                                 
----------------------------------------------------------------------------
Current liabilities                                                         
----------------------------------------------------------------------------
Loan payable (note 8)                              7,146,822      6,715,691 
----------------------------------------------------------------------------
Accounts payable and accrued liabilities           3,374,142      4,128,264 
----------------------------------------------------------------------------
14% Non-convertible debentures payable (note                                
 9)                                                1,728,002              - 
----------------------------------------------------------------------------
12% Non-convertible debentures payable (note                                
 10)                                               5,909,359              - 
----------------------------------------------------------------------------
                                               $  18,158,325  $  10,843,955 
----------------------------------------------------------------------------
Non-current liabilities                                                     
----------------------------------------------------------------------------
14% Non-convertible debentures payable (note                                
 9)                                                        -      1,770,606 
----------------------------------------------------------------------------
12% Non-convertible debentures payable (note                                
 10)                                                       -      5,779,957 
----------------------------------------------------------------------------
                                               $           -  $   7,550,563 
----------------------------------------------------------------------------
Total Liabilities                              $  18,158,325  $  18,394,518 
----------------------------------------------------------------------------
                                                                            
----------------------------------------------------------------------------
Shareholders' deficiency                                                    
----------------------------------------------------------------------------
Share capital (note 11)                           24,110,096     24,110,096 
----------------------------------------------------------------------------
Contributed surplus (note 12)                        808,167        793,198 
----------------------------------------------------------------------------
Equity portion of debentures (note 10)             2,114,341      2,114,341 
----------------------------------------------------------------------------
Warrants (note 9/10)                               1,167,874      1,196,013 
----------------------------------------------------------------------------
Deficit                                          (29,458,398)   (29,289,624)
----------------------------------------------------------------------------
Total deficiency                               $  (1,257,920) $  (1,075,976)
----------------------------------------------------------------------------
Total liabilities and deficiency               $  16,900,405  $  17,318,542 



Economic and Financial dependence (note 2a), and Going concern (note 2b)

Commitments and Contingencies (note 14)

The accompanying notes are an integral part of these consolidated financial
statements.


Approved by the Board:

Director: Signed "William Polley"          Director: Signed "Kelly Ambrose"
                  William Polley                                    Kelly E. Ambrose

Advantex Marketing International Inc.

Consolidated Statements of Income / (Loss) and Comprehensive Income / (Loss)

For the three and nine months ended March 31, 2013 and March 31, 2012 - (unaudited)

(expressed in Canadian dollars)



                              For the three months For the nine months ended
                                    ended March 31                  March 31
----------------------------------------------------------------------------
                                 2013         2012         2013         2012
----------------------------------------------------------------------------
                                    $            $            $            $
----------------------------------------------------------------------------
Revenues                    3,593,094    3,493,635   12,424,487   11,563,064
----------------------------------------------------------------------------
Direct expenses             1,310,058      945,919    4,102,082    3,158,395
----------------------------------------------------------------------------
                                                                            
----------------------------------------------------------------------------
Operating Expenses                                                          
----------------------------------------------------------------------------
Selling and marketing         895,398    1,015,805    2,783,149    2,717,218
----------------------------------------------------------------------------
General and                                                                 
 administrative             1,156,597    1,145,110    3,242,239    3,323,748
----------------------------------------------------------------------------
Earnings from operations                                                    
 before amortization and                                                    
 interest                     231,041      386,801    2,297,017    2,363,703
----------------------------------------------------------------------------
                                                                            
----------------------------------------------------------------------------
Write-off of investment             -            -      100,000            -
----------------------------------------------------------------------------
Depreciation of property,                                                   
 plant and equipment, and                                                   
 intangibles                  141,892      118,706      388,012      313,109
----------------------------------------------------------------------------
Interest expense:                                                           
----------------------------------------------------------------------------
 Stated interest expense                                                    
  - loan payable, and                                                       
  debentures                  503,712      485,748    1,534,387    1,494,472
----------------------------------------------------------------------------
 Non-cash interest                                                          
  expense on loan                                                           
  payable, and debentures     152,112      135,997      443,392      401,659
----------------------------------------------------------------------------
                                                                            
----------------------------------------------------------------------------
Net income / (loss) and                                                     
 Comprehensive income /                                                     
 (loss)                      (566,675)    (353,650)    (168,774)     154,463
----------------------------------------------------------------------------
                                                                            
----------------------------------------------------------------------------
Earnings per share                                                          
----------------------------------------------------------------------------
 Basic and Diluted (note                                                    
  15)                           (0.01)       (0.00)       (0.00)        0.00
----------------------------------------------------------------------------
                                                                            



The accompanying notes are an integral part of these consolidated financial
statements.


Advantex Marketing International Inc.

Consolidated Statements of Changes in Deficiency

For the nine months ended March 31, 2013 and March 31, 2012 - (unaudited)

(expressed in Canadian dollars)



----------------------------------------------------------------------------
                                 Class A                              Equity
                              preference      Common Contributed  portion of
                                  shares      shares     surplus  debentures
                                       $           $           $           $
----------------------------------------------------------------------------
Balance - July 1, 2011             3,815  24,106,281     726,795   2,114,341
----------------------------------------------------------------------------
Net income and comprehensive                                                
 income for the period                                                      
----------------------------------------------------------------------------
Employee share options:                                                     
----------------------------------------------------------------------------
Value of services recognized                              66,403            
----------------------------------------------------------------------------
Balance - March 31, 2012           3,815  24,106,281     793,198   2,114,341
----------------------------------------------------------------------------
                                                                            
----------------------------------------------------------------------------
Balance - July 1, 2012             3,815  24,106,281     793,198   2,114,341
----------------------------------------------------------------------------
Net (loss) and comprehensive                                                
 (loss) for the period                                                      
----------------------------------------------------------------------------
Employee share options:                                                     
----------------------------------------------------------------------------
Value of services recognized                              14,969            
----------------------------------------------------------------------------
Partial prepayment of                                                       
 debentures (notes 9 and 10)                                                
----------------------------------------------------------------------------
Balance - March 31, 2013           3,815  24,106,281     808,167   2,114,341

-------------------------------------------------------------------
                                Warrants      Deficit        Total 
                                       $            $            $ 
-------------------------------------------------------------------
Balance - July 1, 2011         1,196,013  (29,516,267)  (1,369,022)
-------------------------------------------------------------------
Net income and comprehensive                                       
 income for the period                        154,463      154,463 
-------------------------------------------------------------------
Employee share options:                                            
-------------------------------------------------------------------
Value of services recognized                                66,403 
-------------------------------------------------------------------
Balance - March 31, 2012       1,196,013  (29,361,804)  (1,148,156)
-------------------------------------------------------------------
                                                                   
-------------------------------------------------------------------
Balance - July 1, 2012         1,196,013  (29,289,624)  (1,075,976)
-------------------------------------------------------------------
Net (loss) and comprehensive                                       
 (loss) for the period                       (168,774)    (168,774)
-------------------------------------------------------------------
Employee share options:                                            
-------------------------------------------------------------------
Value of services recognized                                14,969 
-------------------------------------------------------------------
Partial prepayment of                                              
 debentures (notes 9 and 10)     (28,139)                  (28,139)
-------------------------------------------------------------------
Balance - March 31, 2013       1,167,874  (29,458,398)  (1,257,920)



The accompanying notes are an integral part of these consolidated financial
statements.


Advantex Marketing International Inc.

Consolidated Statements of Cash Flow

For the nine months ended March 31, 2013 and March 31, 2012 - (unaudited) 

(expressed in Canadian dollars)



----------------------------------------------------------------------------
                                                  31-03-2013     31-03-2012 
----------------------------------------------------------------------------
                                                           $              $ 
----------------------------------------------------------------------------
Cash flow provided by (used in)                                             
----------------------------------------------------------------------------
Operating activities                                                        
----------------------------------------------------------------------------
Net income / (loss) for the period             $    (168,774) $     154,463 
----------------------------------------------------------------------------
Adjustments for:                                                            
----------------------------------------------------------------------------
  Write-off of investment                            100,000              - 
----------------------------------------------------------------------------
  Depreciation of property, plant and                                       
   equipment, and intangibles                        388,012        313,109 
----------------------------------------------------------------------------
  Stock-based compensation (note 12)                  14,969         66,403 
----------------------------------------------------------------------------
  Accretion charge for debentures                    443,392        401,659 
----------------------------------------------------------------------------
                                                     777,599        935,634 
----------------------------------------------------------------------------
Changes in items of working capital                                         
----------------------------------------------------------------------------
  Accounts receivable                                602,245          7,155 
----------------------------------------------------------------------------
  Transaction credits                                260,084     (1,531,011)
----------------------------------------------------------------------------
  Inventory                                          105,995       (151,549)
----------------------------------------------------------------------------
  Prepaid expenses and sundry assets                (157,764)         4,743 
----------------------------------------------------------------------------
  Accounts payable and accrued liabilities          (754,122)        22,496 
----------------------------------------------------------------------------
                                                      56,438     (1,648,166)
----------------------------------------------------------------------------
Net cash provided by (used in) operating                                    
 activities                                          834,037       (712,532)
----------------------------------------------------------------------------
                                                                            
----------------------------------------------------------------------------
Investing activities                                                        
----------------------------------------------------------------------------
Purchase of property, plant and equipment, and                              
 intangibles                                        (511,323)      (170,011)
----------------------------------------------------------------------------
Net cash (used in) investing activities             (511,323)      (170,011)
----------------------------------------------------------------------------
                                                                            
----------------------------------------------------------------------------
Financing activities                                                        
----------------------------------------------------------------------------
Proceeds from loan payable                           431,131      1,537,772 
----------------------------------------------------------------------------
Partial prepayment of debentures                    (376,033)             - 
----------------------------------------------------------------------------
Debenture partial prepayment / renewal -                                    
 additional transaction costs                         (8,700)       (37,088)
----------------------------------------------------------------------------
Net cash generated from financing activities          46,398      1,500,684 
----------------------------------------------------------------------------
                                                                            
----------------------------------------------------------------------------
Increase in cash and cash equivalents during                                
 the period                                    $     369,112  $     618,141 
----------------------------------------------------------------------------
  From continuing operations                         460,982        725,934 
----------------------------------------------------------------------------
  From discontinued operations (note 17)             (91,870)      (107,793)
----------------------------------------------------------------------------
Increase in cash and cash equivalents during                                
 the period                                    $     369,112  $     618,141 
----------------------------------------------------------------------------
Cash and cash equivalents, including bank                                   
 indebtedness - Beginning of period                1,084,773        (78,262)
----------------------------------------------------------------------------
Cash and cash equivalents, including bank                                   
 indebtedness - End of period                      1,453,885        539,879 
----------------------------------------------------------------------------
                                                                            
Additional Information                                                      
------------------------------------------------                            
                                                                            
Interest paid                                    $   1,729,349 $   1,569,480
                                                                            
For purposes of the cash flow statement, cash                               
 comprises:                                                                 
Cash                                             $   1,448,885 $     534,879
Term deposits                                    $       5,000 $       5,000
                                                ----------------------------
                                                 $   1,453,885 $     539,879
----------------------------------------------------------------------------
                                                                            
The accompanying notes are an integral part of these consolidated financial 
statements.                                                                 



FOR FURTHER INFORMATION PLEASE CONTACT: 
Advantex Marketing International Inc.
Kelly Ambrose
President and Chief Executive Officer
905-470-9558 ext. 280
kelly.ambrose@advantex.com

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