Online Education Market In India 2020-2024 | Increased Penetration of Internet & Smartphones to Boost Market Growth | Technavio
11 Juli 2020 - 5:00AM
Business Wire
The online education market size in India is expected to grow by
USD 14.33 billion during 2020-2024. The report also provides the
market impact and new opportunities created due to the COVID-19
pandemic. The impact can be expected to be significant in the first
quarter but gradually lessen in subsequent quarters – with a
limited impact on the full-year economic growth, according to the
latest market research report by Technavio. Request a free sample report
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Technavio has announced its latest market
research report titled Online Education Market in India 2020-2024
(Graphic: Business Wire)
High Internet penetration has led to the creation of an
extensive customer base for companies operating in the e-learning
market. As the traditional education system in India is
insufficient in providing services to all the segments of the
education and skill development market, learners are looking for
alternative education sources, leading to the growth of the online
education market in India. The country offers significant
opportunities for players offering products or services based on
digital platforms. For example, Bangalore-based BYJU’S, an Ed-tech
company, launched its mobile app in 2015. This app has been
downloaded by more than 6 million users across India. Hence, with
the combined incremental penetration of the Internet and
smartphones in the Indian economy, the user base for e-learning is
expected to increase, thereby driving market growth.
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As per Technavio, the government initiatives toward digitization
in education will have a positive impact on the market and
contribute to its growth significantly over the forecast period.
This research report also analyzes other significant trends and
market drivers that will influence market growth over
2020-2024.
Online Education Market In India: Government Initiatives toward
Digitization in Education
Digital initiatives taken by the government of India is one of
the factors fueling the growth of online education. Initiatives
such as ePathshala, which hosts educational web resources for
teachers, students, parents, researchers, and educators, have
helped the rural population to get familiarized with online
education. For higher education segments, the Indian government has
come up with virtual labs and virtual classes to provide remote
access to labs in various disciplines of science and engineering
with participating institutes such as ITs, IIITs, and NITs. The
virtual labs cater to students at the undergraduate and
postgraduate levels as well as to research scholars. Such
government initiatives have created a surge in demand for online
education from users and institutions in rural and urban areas.
“Factors such as the emergence of cloud computing, and the
growing popularity of big data and learning analytics will have a
significant impact on the growth of the online education market
value in India during the forecast period,” says a senior analyst
at Technavio.
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Online Education Market In
India: Segmentation Analysis
This market research report segments the online education market in India by product
(content and services).
The content segment led the online education market share in
India in 2019, followed by services respectively. During the
forecast period, the content segment is expected to register the
highest incremental growth due to factors such as the ease of
accessibility of content, and the availability of customized
content.
Technavio’s sample reports are free of charge and contain
multiple sections of the report, such as the market size and
forecast, drivers, challenges, trends, and more. Request a free sample
report
Some of the key topics covered in the report include:
Market Drivers
Market Challenges
Market Trends
Vendor Landscape
- Vendors covered
- Vendor classification
- Market positioning of vendors
- Competitive scenario
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Technavio Research Jesse Maida Media & Marketing Executive
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