INDIANAPOLIS, March 3, 2020 /PRNewswire/ --
- Snow Plow Prep package, available on 2021 Ram 1500, includes
220-amp alternator, wiring for snow plow and rear power-sliding
window with defroster
- Optional Snow Plow Prep package for Ram 1500 priced at
$195
- Available on Ram 1500 Tradesman, Big Horn and Laramie 4x4 models equipped with 5.7-liter
HEMI® V-8, 5.7-liter HEMI eTorque V-8 or 3.0-liter EcoDiesel
V-6 engine
Ram Truck today introduced a new Snow Plow Prep package for the
2021 Ram 1500 at National Truck Equipment Association's (NTEA) "The
Work Truck Show®" in Indianapolis,
Indiana.
"As part of Ram's commitment to continuous improvement within
the segment, we now offer a Snow Plow Prep package for Ram 1500
customers," said Reid Bigland, Head
of Ram Brand. "Ram has taken a larger presence in the commercial
vehicle market and this offering is the latest expansion of our
hardworking trucks."
The new Ram 1500 Snow Plow Prep option is available for
$195 and includes a 220-amp
alternator, truck-side plow wiring harness and a rear power-sliding
window with defroster. The active air dam is removed when this
option is selected to make way for plow mounts. This new package is
available on 2021 Ram 1500 Tradesman, Big
Horn and Laramie 4x4 models
that are equipped with the 5.7-liter HEMI® V-8, 5.7-liter HEMI
eTorque V-8 or 3.0-liter EcoDiesel V-6 engine.
The plow, mounts and controller are all sold separately and are
available through several manufacturers. The Ram 1500 Snow Plow
Prep package will be available later this year.
The Ram 1500 is the no-compromise benchmark for durability,
technology, efficiency and convenience with features never-before
offered in a pickup. The Ram 1500 features up to 12,750 pounds of
towing capability and 2,300 pounds of payload. The eTorque mild
hybrid system delivers improved fuel efficiency in both V-6
(standard) and V-8 configurations. The Ram 1500 is America's most
powerful half-ton diesel pickup with 480 lb.-ft. of torque and most
capable light-duty diesel, with towing capability up to 12,560
pounds.
Ram Commercial lineup
With growing sales, the Ram Truck brand continues to win new
customers. The brand has emerged as a leader by investing in new
products, infusing them with durable powertrains, robust chassis,
new technology and features that further enhance their capabilities
while delivering low total cost of ownership. Commercial truck and
van customers have a demanding range of needs and require their
vehicles to work. The Ram 1500, 2500 and 3500 pickups; 3500, 4500
and 5500 Chassis Cabs; and Ram ProMaster and ProMaster City vans
are designed to deliver a total package.
Ram Truck Brand
In 2009, the Ram Truck brand launched as a stand-alone
division, focused on meeting the demands of truck buyers and
delivering benchmark-quality vehicles. With a full lineup of
trucks, the Ram 1500, 2500/3500 Heavy Duty,
3500/4500/5500 Chassis Cab, ProMaster and ProMaster City,
the Ram brand builds trucks that get the hard work done
and families where they need to go.
Ram continues to outperform the competition and sets the
benchmarks for:
- Segment first 1,000 lb.-ft of torque with Cummins Turbo
Diesel
- Towing capacity of 35,100 lbs. with Ram 3500
- Payload of 7,680 lbs. with Ram 3500
- Most luxurious: Ram Limited with real wood, real leather and
12-inch Uconnect touchscreen
- Best ride and handling with exclusive link coil rear and
auto-level air suspensions
- Most interior space with Ram Mega Cab
- Most capable full-size off-road pickup – Ram Power Wagon
- Most-awarded light-duty truck in America
- Highest owner loyalty of any half-ton pickup
- Over the last 30 years, Ram has the highest percentage of
pickups still on the road
Ram is part of the portfolio of brands offered by global
automaker Fiat Chrysler Automobiles. For more information regarding
FCA (NYSE: FCAU/ MTA: FCA), please
visit www.fcagroup.com.
Follow Ram and FCA news and video on:
Company blog: http://blog.fcanorthamerica.com
Media website: http://media.fcanorthamerica.com
Ram Truck brand: www.ramtrucks.com
Ram Zone blog: http://blog.ramtrucks.com
Facebook: www.facebook.com/RamTrucks
and https://www.facebook.com/FiatChrysler.NorthAmerica/
Instagram: www.instagram.com/ramtrucks and
www.instagram.com/FiatChrysler_NA
Twitter: www.twitter.com/RamTrucks
and www.twitter.com/FiatChrysler_NA
YouTube: www.youtube.com/RamTrucks and
www.youtube.com/fcanorthamerica
For more information, please visit the FCA US LLC media site at
http://media.fcanorthamerica.com.
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