JCPenney Partners with thredUP in New Business Model Expansion
15 August 2019 - 1:31PM
J. C. Penney Company, Inc. (NYSE: JCP) today announced that 30
JCPenney stores will soon be offering a sought-after selection of
secondhand women’s clothing and handbags from thredUP, the world’s
largest online consignment store featuring like-new styles from
leading designers and brands. As part of a Company effort to launch
new customer offerings, each thredUP shop at JCPenney will be
thoughtfully curated and refreshed weekly to offer continued
newness and excitement for shoppers.
“With the rise of online resale markets, there’s
no doubt that demand for great value on quality brands is at an
all-time high. There’s an emotional thrill that comes with finding
one-of-a-kind secondhand product for much less,” said Michelle
Wlazlo, executive vice president and chief merchant for JCPenney.
“While there are more secondhand shoppers than ever before, we’ll
continue to test and evaluate how this resonates with customers.
We’re excited about the prospect of creating a new in-store
experience that makes high-end brands attainable, as well as
catering to eco-minded consumers who want more sustainable options
in their wardrobe.”
Offering a seasonal array of resale handbags and
women’s fashion, the thredUP assortment will be uniquely branded in
a 500-to-1,000 sq. ft. presentation in select markets starting this
week. JCPenney shoppers will discover quality brand name and
designer merchandise at compelling price points.
By shopping thredUP in a brick-and-mortar
environment, style enthusiasts have the opportunity to see, feel
and try on the item at JCPenney, as well as utilize existing
promotional offers to maximize their savings. Additionally, thredUP
merchandise purchases are eligible to earn JCPenney Rewards.
To download a copy of this news release or
access company information, bios and photos, please visit
jcpnewsroom.com.
Media Relations: (972) 431-3400 or
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announcements and Company information.
Investor Relations: (972) 431-5500 or
jcpinvestorrelations@jcp.com
About JCPenney: J. C. Penney Company,
Inc. (NYSE: JCP), one of the nation’s largest apparel and home
retailers, combines an expansive footprint of approximately 850
stores across the United States and Puerto Rico with a powerful
e-commerce site, jcp.com, to deliver style and value for all
hard-working American families. At every touchpoint, customers will
discover stylish merchandise at incredible value from an extensive
portfolio of private, exclusive and national brands. Reinforcing
this shopping experience is the customer service and warrior spirit
of approximately 95,000 associates across the globe, all driving
toward the Company's mission to help customers find what they love
for less time, money and effort. For additional information, please
visit jcp.com.
About thredUP:thredUP is the world’s
largest fashion resale platform, inspiring a new generation to
think secondhand first. The company has reinvented resale with
technology and operations poised to power the $50B resale economy
and usher in a more sustainable fashion future. thredUP
makes selling your clothes a cinch, and resells 35,000
brands — from GAP to Gucci — at up to 90% off retail prices. Backed
by world-class investors, thredUP has redistributed nearly 100
million unique garments from closets across America and recently
expanded into retail partnerships, stores and “try-before-you-buy”
Goody Boxes.
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