CAMBRIDGE, Mass., May 30, 2019 /PRNewswire/ -- The 2019 Ram 1500
has earned the Northeast's top truck honor, claiming the New
England Motor Press Association's (NEMPA) Official Winter Truck of
New England. The NEMPA prize adds to Ram 1500's claim of America's
most awarded half-ton pickup.
"The 2019 Ram rides like a car, works like a truck and shows
winter who is boss," said John Paul,
president of the New England Motor Press Association.
In March, after another harsh winter, more than 50 members of
NEMPA gathered for their annual Winter Vehicle voting at NEMPA
headquarters in Middleborough, Massachusetts. The 2019 Ram 1500 was chosen
based on its ability to meet specific needs of New England drivers
during winter.
"The 2019 Ram 1500 incorporates a long list of new technologies
to help drivers stay informed and in control during rough weather,
including automatic emergency braking and real-time weather maps on
the Uconnect 12-inch touchscreen," said Reid Bigland, Head of
Ram Brand. "The 'Official Winter Truck of New England' award from
NEMPA backs our title of America's most awarded pickup, and
represents solid recognition of our efforts in delivering the
industry's benchmark for durability, technology, efficiency and
luxury."
The new 2019 Ram 1500 North Edition played a key role in the
Official Winter Truck of New England. The special edition includes
equipment that helps drivers tackle challenging seasonal
conditions, including:
- Three-peak mountain snowflake (3PMSF) severe snow service-rated
on/off-road Falken LT tires
- 4x4 transfer case with 4x4 Auto, 4x4 High and 4x4 Low
settings
- One-inch factory lift
- Electric-locking rear axle
- Tow hooks
- Engine block heater
- Heated seats and steering wheel
- Remote start
- Uconnect 8.4-inch touchscreen with SiriusXM Travel Link
Weather
- Mopar all-weather floor mats to contain slush and snow
- 12-way power driver seat with 4-way power lumbar
- Heated, folding mirrors
- Front and rear Park Sense audible/visual warning system
- Body-color bumpers, grille, mirrors, door handles and rear
fender "4x4" decal
About the 2019 Ram 1500
The all-new 2019 Ram 1500 is a no-compromise truck, leading in
luxury, efficiency, capability and innovation. Ram leads the
full-size truck segment with significant gains in fuel efficiency
through an all-new eTorque mild hybrid system in both V-6 and V-8
configurations. Overall weight for the Ram 1500 has been reduced by
225 pounds. The frame uses advanced materials and engineering to
eliminate 100 pounds while increasing stiffness and durability for
12,750 pounds of towing capability and 2,300 pounds of payload. The
new Uconnect 4C with a massive 12-inch touchscreen leads the pickup
world with technology, featuring split-screen capability,
360-degree camera views and exclusive content from SiriusXM with
360L. Active safety and security systems join the technology
onslaught with adaptive cruise control, automatic emergency braking
and blind-spot monitoring.
About New England Motor Press Association (NEMPA)
The New England Motor Press Association was founded in 1987 to
coordinate professional media coverage of the auto industry in
Connecticut, Maine, Massachusetts, New
Hampshire, Rhode Island and
Vermont, whose 14.5 million
citizens have unique demographics and automotive preferences.
NEMPA's media members appear on network and cable TV, on the
Internet and radio, and in regional and national newspapers and
magazines. For more information, please
visit: www.nempa.org.
About Ram Truck Brand
In 2009, the Ram Truck brand launched as a stand-alone division,
focused on meeting the demands of truck buyers and delivering
benchmark-quality vehicles.
That focus leads Ram to design the industry's most innovative,
award-winning trucks, emphasizing durability, strength, technology
and efficiency.
With a full lineup of trucks, including ProMaster and ProMaster
City vans, the Ram brand builds trucks that get the hard work done
and families where they need to go. From the no-compromise Ram 1500
that defines the future of pickup trucks with innovative design,
the highest quality materials and class-exclusive technology, to
the Ram Heavy Duty which combines the ability to out-power, out-tow
and out-haul every single competitor with the segment's most
comfortable ride and handling, Ram is committed to product
leadership.
Ram continues to outperform the competition and sets the
benchmarks for:
- Most powerful: 1,000 lb.-ft of torque with Cummins Turbo
Diesel
- Highest towing capacity: 35,100 lbs. with Ram 3500
- Heaviest payloads: 7,680 lbs. with Ram 3500
- Most luxurious: Ram Limited with real wood, real leather and
12-inch Uconnect touchscreen
- Best ride and handling with exclusive link coil rear and
auto-level air suspensions
- Most interior space with Ram Mega Cab
- Most capable full-size off-road pickup – Ram Power Wagon
- Most-awarded light-duty truck in America
- Highest owner loyalty of any half-ton pickup
- Over the last 30 years, Ram has the highest percentage of
pickups still on the road
Giving maximum effort all day, every day with
confidence, the Ram Truck lineup steps forward with the full
force of modern capability providing confidence-inspiring
features and class-exclusive vehicle safety.
Follow Ram and FCA US news and
video on:
Company blog: http://blog.fcanorthamerica.com
Media website: http://media.fcanorthamerica.com
Ram Truck brand: www.ramtrucks.com
Ram Zone blog: http://blog.ramtrucks.com
Facebook: www.facebook.com/RamTrucks and https://www.facebook.com/FiatChrysler.NorthAmerica/
Instagram: www.instagram.com/ramtrucks and
www.instagram.com/FiatChrysler_NA
Twitter: www.twitter.com/RamTrucks
and www.twitter.com/FiatChrysler_NA
YouTube: www.youtube.com/RamTrucks and
www.youtube.com/fcanorthamerica
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SOURCE FCA US LLC