Digital Chooses New CEO After Chaos
19 März 2019 - 5:46PM
ADVFN Crypto NewsWire
Bitcoin Global News (BGN)
March 19, 2019 -- ADVFN Crypto NewsWire -- Like Consensys and
many other firms that are involved in the blockchain industry,
Digital Asset has been losing key employees during the bear market,
though not for the reason you might think. Last year, Blythe
Masters, who was a relatively celebrated member of the industry due
to her ability to connect crypto with institutional money, stepped
down as Digital Asset’s CEO.
At the time, Bloomberg panned her
exit as if it was a sort of precursor to the end of a short bubble.
In other words, to them, it was all over for the cryptocurrency
space. Soon after, that idea was proven false and yet, Digital
Asset did not truly appoint a new CEO until today.
Between December and now, they had
been running under the guidance of an acting CEO, while
experiencing several exits of key employees that CoinDesk claims
were connected to the departure of Masters. Whether or not this is
the case, it is clear that Digital Asset has been standing on shaky
ground for quite some time.
Now that their new leader is Yuval
Roos, who was one of the company’s co-founders, the ship appears to
have been righted for the time being for two key reasons. First,
Roos has been with the firm as its’ COO and CFO at different times,
before ascending to this position. This signals that he knows the
ins and outs of just about every department and process, at least
according to Digital Asset’s board of directors. Second, now their
position has likely been strengthened with regards to their work
with the Australian Securities Exchange, that involves improving
the way the ASE deals with the final stages of
transactions.
More than one exit of an important
employee is never a good thing, especially while a company is in a
state of flux related to its’ highest position. Given the fact that
the Director of Digital Asset’s board has painted Roos as the one
obvious candidate to lead the company to success, it will be
interesting to see exactly what that means.
By: BGN Editorial Staff
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