Wowza Targets Audience Engagement at IBC
14 September 2017 - 9:00AM
Business Wire
Company Releases New Products and Updates to
Increase Interactivity and Streaming Success
Wowza Media Systems, the gold standard of streaming, opened the
2017 IBC Expo (booth #14.C08) by introducing two new products that
demonstrate the future of video-application engagement: the Wowza
ClearCaster™ appliance and the Wowza Ultra Low Latency Service. The
new hardware and service developments are complemented by updates
to the company’s core offerings, including Wowza Streaming Engine™
software, Wowza Player and Wowza GoCoder™—further extending the
company’s leadership in delivering engaging streaming
experiences.
“The ability to engage with your audience is now the core metric
by which people measure the success of their streams,” said Mike
Talvensaari, vice president of product at Wowza. “Whether on
Facebook Live, or by delivering ultra low latency streaming
applications, we’re committed to developing the products that let
you build custom applications and interact in real-time with the
world’s largest audiences.”
Headlining the conference demonstrations is the new Wowza
ClearCaster appliance: purpose-built for professional
broadcasters and streamers seeking an easy way to improve the
reliability of streaming on Facebook Live. Designed in cooperation
with Facebook, the ClearCaster appliance is built from the ground
up to ensure the most successful broadcasts and engaging
conversations on Facebook Live, from any workflow.
Similarly, as a growing number of streaming applications require
real-time user interaction, the Wowza Ultra Low Latency
Service is designed to reliably deliver streams across the
globe with less than two seconds of end-to-end latency. Part of the
Wowza Streaming Cloud platform, the new service combines
industry-leading streaming software with intelligent monitoring and
management capabilities, leveraging the global computing power of
Microsoft Azure to deliver streaming experiences to audiences of
any size, anywhere.
The Ultra Low Latency Service is API-based, allowing developers
to create interactive, real-time experiences that bring viewers and
broadcasters together through synced video and data. Along with
this new delivery model, the company has updated its Wowza
Player to support ultra low latency with playback of the WOWZ
protocol—presenting a complete RTMP and Flash replacement for
ultra-low-latency-dependent applications. Additionally, the Wowza
GoCoder SDK has been enhanced to include WOWZ playback, enabling
the creation of real-time interactive video applications for iOS
and Android.
Lastly, Wowza has updated its flagship Wowza Streaming
Engine software to include SRT ingest support. The new software
update reinforces reliability for streams originating in networks
with high congestion or low bandwidth availability. To help
demonstrate the power of SRT and low latency delivery during IBC,
Wowza will be joined at its booth for several presentations by
Skippa, BlueFrame Technology, Haivision and Teradek.
To schedule a private demonstration during IBC, please request a
time at: https://calendly.com/wowza/ibc-2017/.
About Wowza Media Systems
Wowza Media Systems™ is the recognized gold standard of
streaming, with more than 20,000 customers in 170+ countries. By
reducing the complexities of video and audio delivery to any
device, Wowza™ enables organizations to expand their reach and more
deeply engage their audiences, in industries ranging from education
to broadcasting. Service providers, direct customers and partners
worldwide trust Wowza products to provide robust, customizable and
scalable streaming solutions—with powerful APIs and SDKs to meet
organizations’ evolving streaming needs. Wowza was founded in 2005,
is privately held, and is headquartered in Colorado. For more
information, please visit www.wowza.com.
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WowzaChris MichaelsDirector of Communications(805)
390-0819chris.michaels@wowza.com