BARCELONA, Spain and
NEW YORK, April 21, 2017 /PRNewswire/ --
New SmartModule for YOUBORA business intelligence platform
aims to improve how progress is measured against industry
levels, allowing customers focus on what's working
and improve on what's not, helping them prioritize
improvement opportunities and set realistic goals
NPAW (NICE PEOPLE AT WORK), the most advanced and holistic big
data and business intelligence company for online video, has
announced the release of SmartTrends, a new SmartModule for the
YOUBORA platform to easily enable C-Suite officers to track and
assess performance against industry levels.
(Logo:
http://photos.prnewswire.com/prnh/20170227/472308LOGO )
SmartModules are additional features inherent to the YOUBORA
video analytics platform. The SmartTrends module will join the
ranks of SmartReports, SmartAds, SmartSwitch, SmartTracking, and
SmartAlerts. By providing regional and industry benchmarks for
comparison, users of this new industry SmartTrends feature will
possess holistic insights into their service and how various
metrics stack up against other comparable online video
services.
SmartTrends provides users access to data sourced from the NPAW
aggregated archives, from 200 countries and 99% of devices on the
market. As with all NPAW products, information is provided in real
time and always at one-minute resolution.
SmartTrends is the perfect tool for C-level positions in the
industry to identify quality trends for a specific market and to
optimize customers' strategy and ensure successful new releases
supporting market expansion plans and penetration growth. Customers
will see top 10 performing devices, ISP, browser, OS, device type,
worldwide, among others; being able, for example, to compare their
buffer ratio for a specific operating system on a particular
country and see whether their competitors are performing in the
same way.
"With SmartTrends, industry transparency is delivered via NPAW's
extensive data archive," said Ferran
Gutierrez, CEO of NPAW. "This new service will deliver the
tools necessary to judge content efficiency, effectiveness, and
performance within the larger industry or regional ecosystem."
The new service is slated for release at the NAB Show. NPAW will
be exhibiting at the event, showcasing their latest releases. They
can be reached at booth SU7821 at the Las
Vegas Convention Center.
About NPAW
NPAW is a Big Data and Business Intelligence company helping
online video services around the world in making data-driven
decisions. NPAW has been in the online video business since 2008,
and today we are one of the foremost players on the world stage in
this domain.
Our award-winning solution, YOUBORA by NPAW, is the most
advanced and holistic video analytics BI platform helping top-tier
broadcasters, OTTs, telcos, and media companies gain a better
understanding of how their audience behaves and how their platform
performs in real time.
YOUBORA provides descriptive and predictive insights to help
customers reduce churn and proactively manage users, increase ad
and content efficiency, and overcome operational and technical
challenges.
For press inquiries contact:
Laura Delcor | VP Marketing Communications, NPAW
press@nicepeopleatwork.com
+34-931222111
SOURCE NPAW (Nice People At Work)