EssilorLuxottica : EssilorLuxottica’s breakthrough innovations showcased and awarded at Silmo 2021
28 September 2021 - 6:20PM
EssilorLuxottica : EssilorLuxottica’s breakthrough innovations
showcased and awarded at Silmo 2021
EssilorLuxottica’s
breakthrough
innovationsshowcased and awarded at
Silmo 2021
- Transitions
XTRActive Polarized, the
latest breakthrough innovation of
Transitions lenses, awarded with
a “Silmo d’Or” in the
“Vision” category
- First presentation in
France of major innovations, including Ray-Ban Stories
smart glasses to be
launched in France
by Q1 2022
Charenton-le-Pont, France
(September 28,
2021) – EssilorLuxottica was recognized with a “Silmo
d’Or” award for its latest breakthrough innovation, Transitions
XTRActive Polarized lenses, at the 2021 edition of the leading
international optics tradeshow, Silmo (24-27 September 2021). The
photochromic lenses combine the features of the XTRActive range,
which include sharper vision, a larger view and vivid colors.
The Company also took the opportunity of this
flagship trade event to present other major innovations, including
Ray-Ban Stories, the next generation of smart glasses and the first
product resulting from EssilorLuxottica’s highly anticipated
collaboration with Facebook, confirming its plan to expand
availability to new countries, including France, by Q1
2022.
“We are proud to showcase the innovation
capabilities that EssilorLuxottica can bring to the industry, with
groundbreaking products such as Ray-Ban Stories, along with
cutting-edge vision correction solutions and equipment that help
ECPs power their practices. We are honoured to receive the ‘Silmo
d’Or’ for the Transitions XTRActive Polarized lenses that address
the need for extra darkness and polarization for wearers who are
frequently exposed to bright light and reflective glare. All these
innovations are a testament to our constant effort to push the
boundaries of what’s possible to help people see more, be more and
live life to its fullest. We would like to thank all our teams that
have contributed to making this first Silmo participation under the
EssilorLuxottica banner a success,” commented Chrystel Barranger,
President Europe at Essilor and President Transitions Optical, and
Massimiliano Mutinelli, President Wholesale EMEA and APAC at
Luxottica.
Major innovations presented
during Silmo 2021
These are some of the Company innovations
presented at the event:
- Ray-Ban Stories,
the next generation of smart glasses developed in collaboration
with Facebook, announcing its plan to expand availability to new
countries, including France, by Q1 2022
- Essilor
Stellest lenses, the culmination of 30 years of
research to correct myopia and slow its progression in
children
- Ray Ban Authentic,
the first branded and genuine complete pair from EssilorLuxottica,
combining the style of Ray-Ban frames and Essilor’s expertise in
vision
- Vision-S
700, the state-of-the-art immersive refraction
station, that was nominated for a Silmo d’Or in the “Equipment”
category
- Transitions
XTRActive New Generation and
Transitions XTRActive
Polarized lenses
“Silmo
d’Or” award in the “Vision” category for
Transitions XTRActive
Polarized
Different types of light create challenges to
our vision. In demanding light situations, such as very bright
light or reflective glare, vision can be compromised as unprotected
exposure may lead to eye fatigue, and may contribute to symptoms
such as dry or itchy eyes, headache, and eye strain. In addition to
this, we live in an increasingly digitalized world in which our
eyes are now more than ever over-exposed to blue-violet light from
artificial light and electronic devices such as cell phones,
tablets, and laptop computers. Seeking to help protect our eyes in
all light situations, at all times, is key to maintaining eye
health in the long term.
Transitions XTRActive Polarized lenses, the only
and best ever polarized and photochromic lenses1, are uniquely
designed for eyeglass wearers who are frequently exposed to bright
light and reflective glare. Specifically designed for very bright
light and reflective glare exposure, Transitions XTRActive
Polarized lenses become extra dark and achieve a polarization
efficiency of up to 90 percent outdoors2, which is similar to
polarized sunglasses. They also block 100% of UVA and UVB rays.
Indoors, under lower light intensity, Transitions XTRActive
Polarized lenses remain clear with a hint of protective tint.
Transitions XTRActive Polarized lenses are not polarized indoors.
As a result, wearers can use their digital devices without having
to worry about a polarized lens blocking their view of the screen,
and still receive the benefit of Transitions XTRActive Polarized
lenses helping to protect from harsh indoors lights, filtering up
to 34% of harmful blue light3 indoors
The worldwide distribution of Transitions
XTRActive Polarized will be accelerated in the coming months.
EssilorLuxottica is a global leader in the
design, manufacture and distribution of ophthalmic lenses, frames
and sunglasses. Formed in 2018, its mission is to help people
around the world to see more, be more and live life to its fullest
by addressing their evolving vision needs and personal style
aspirations. The Company brings together the complementary
expertise of two industry pioneers, one in advanced lens technology
and the other in the craftsmanship of iconic eyewear, to set new
industry standards for vision care and the consumer experience
around it. Influential eyewear brands including Ray-Ban and Oakley,
lens technology brands including Varilux and Transitions, and
world-class retail brands including Sunglass Hut, LensCrafters and
since 1st July (via a majority interest) - GrandVision are part of
the EssilorLuxottica family. In 2020, EssilorLuxottica had over
140,000 employees and consolidated revenues of Euro 14.4 billion.
The EssilorLuxottica share trades on the Euronext Paris market and
is included in the Euro Stoxx 50 and CAC 40 indices. Codes and
symbols: ISIN: FR0000121667; Reuters: ESLX.PA; Bloomberg:
EL:FP.
CONTACTS
Head of Investor RelationsGiorgio IannellaE-mail:
ir@essilorluxottica.com |
Head of Corporate CommunicationsMarco
CatalaniE-mail: media@essilorluxottica.com |
Footnotes
1 Compared to clear to dark
photochromic lenses.2 Based on tests across
materials on grey lenses @ 23°C, using ISO 12312-1
standard.3 Based on tests across materials on grey
lenses @ 23°C. “Harmful blue light” is calculated between 380nm and
460nm.Transitions and XTRActive are registered
trademarks, and XTRActive Polarized are trademarks of
Transitions Optical, Inc. used under license by Transitions Optical
Limited. Ray-Ban is a registered trademarks of Luxottica Group
S.p.A. Essilor, Stellest, Vision-S are trademarks of Essilor
International
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