TORONTO, April 7,
2022 /PRNewswire/ - Spin Master Corp. (TSX: TOY)
(www.spinmaster.com), a leading global children's entertainment
company, announced that its Sago Mini studio has partnered
with Otsimo, a developer of game-based learning apps for
children with special needs, to release a new app focused on early
speech development. Designed with speech pathologists, child
psychologists and early child development experts, Sago Mini
First Words™ provides children ages five and under with a
customized learning experience, strengthening critical language
skills through enriching activities, playful mini-games, and
interactive videos.
The unique gameplay of Sago Mini First Words relies on
thoroughly-researched scientific approaches in speech therapy. The
app incorporates peer mimicking as its core teaching method, using
videos to help with articulation and comprehension. Simply put,
First Words gets kids talking. As children repeat the words
they hear, the app listens and provides customized learning
milestones based on their progress. First Words also gives
children the opportunity to practice speech in a variety of
contexts and social situations helping kids relate to the world
around them, strengthening social-emotional skills.
"First Words merges the Sago Mini brand's
thoughtfully designed aesthetic that's full of color, friendly
characters and playful activities with Otismo's expertise in
educational solutions," said Jason
Krogh, Founder of the Sago Mini brand and CEO of Sago
Sago Toys Inc., the company behind the brand. "Designed to be both
educational and entertaining, the app offers fun and engaging
learning opportunities tailored to spark kids' interest while
developing communication skills. With new content and surprises
released every month, little ones will be excited to see what comes
next."
"We are thrilled to be collaborating with Sago Mini on an
app that supports children of all developmental stages aged five
and under," said Zafer Elcik,
Otsimo's CEO. "Our goal has always been to provide every kid
the best possible education solution that fits their needs and is
accessible no matter where they're from. I'm super excited to
partner with a like-minded, amazing team to create Sago Mini
First Words."
Otsimo is known for providing special education and
speech therapy solutions to special needs kids across the globe.
Otsimo's story began when the brother of founder
Zafer Elcik was diagnosed with
autism spectrum disorder. Along with a college friend, Elcik
developed an app to help children with special needs learn about
colors. His brother's interest and success with the app inspired
the team to start Otsimo. Now, almost half a million kids
across the world are learning with Otsimo.
Sago Mini First Words is available for exclusive download
on the App Store.
About Sago Mini
Sago Mini from Sago Sago Toys Inc., is an
award-winning brand devoted to play. With over 90 million
downloads, 40+ apps, and a line of toys, Sago Mini brings
thoughtful design to life for preschoolers and parents worldwide.
The team of designers, developers, thinkers, and doers at Sago Sago
are the brains behind beloved products like Sago Mini School™,
Sago Mini World™ and Sago Mini Box™, amongst others.
About Spin Master
Spin Master Corp. (TSX:TOY) is a leading global children's
entertainment company, creating exceptional play experiences
through its three creative centres: Toys, Entertainment and Digital
Games. With distribution in over 100 countries, Spin Master is best
known for award-winning brands PAW Patrol®, Bakugan®, Kinetic
Sand®, Air Hogs®, Hatchimals®, Rubik's Cube® and GUND®, and is the
global toy licensee for other popular properties. Spin Master
Entertainment creates and produces compelling multiplatform
content, through its in-house studio and partnerships with outside
creators, including the preschool franchise PAW Patrol and
numerous other original shows, short-form series and feature films.
The Company has an established presence in digital games, anchored
by the Toca Boca® and Sago Mini® brands, offering open-ended
and creative game and educational play in digital environments.
Through Spin Master Ventures, the Company makes minority
investments globally in emerging companies and start-ups. With over
30 offices in close to 20 countries, Spin Master employs more than
2,000 team members globally. For more information visit
spinmaster.com or follow-on Instagram, Facebook and Twitter
@spinmaster.
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SOURCE Spin Master Corp.