Feller Named Partner at the Agency that Invented Language
Strategy(R)
NEW
YORK, May 26, 2022 /PRNewswire/
-- Leading Language Strategy® firm,
maslansky + partners (m+p), today announced that Ben Feller, the former Associated Press
Chief White House Correspondent, will be joining as a partner. An
award-winning writer and renowned storytelling strategist, Feller
will serve as a global lead in counseling clients on how to use the
power of language to drive real change in attitudes, behavior and
outcomes. He will also help expand m+p's corporate narrative
offerings and thought leadership, given his rare background as a
communications adviser and entrepreneur who has challenged U.S.
presidents and thrived in the most demanding media environment in
the world.
"Ben brings a combination of skills and qualities we knew we
wanted but never expected we would find. His extraordinary pedigree
gives him an invaluable perspective when counseling C-suite
executives," said Michael Maslansky,
CEO of maslansky + partners. "He is a gifted writer who thinks like
a language strategist and deeply understands the work we do for
clients. And he is clearly committed to being part of a team that
is focused on developing our people."
Feller spent the first 20 years of his career as a reporter,
becoming one of the most respected journalists in America. He
served as the Chief White House Correspondent for The Associated
Press, leading presidential coverage for the world's largest news
organization. Feller spent more than six years covering President
Barack Obama and President
George W. Bush, reporting on all
facets of their domestic, foreign and political agendas. He then
pivoted to business and joined the Omnicom global strategy firm
Mercury, where he worked for nearly nine years and rose to partner,
serving as a trusted strategic counselor for leaders in business,
academia, and philanthropy.
"I'm honored to join the firm that sets the standard in what I
love to do most: crafting winning language as the foundation for
accomplishing truly big things," Feller said. "maslansky + partners
initially appealed to me as a place that merges strategic thinking
with an extraordinarily thoughtful and rigorous approach to
developing client narratives. The journalist in me then got
invigorated by the idea of working with colleagues of different
disciplines – data, behavioral science, marketing and linguistics –
to come up with creative solutions for clients. And I knew I found
the right fit when I realized m+p is a fun place that puts a
premium on helping its people and ensuring the quality of
everything attached to its name."
Feller added: "I can't wait to learn from the team and help
contribute to its success."
Feller is a messaging expert with a distinctive ability to help
companies solve complex problems by asking the right questions and
distilling their stories with clarity and conviction. Feller is
also a moderator, public speaker and author who just released his
first book. Big Problems, Little Problems is a
children's book about how a father and son solve life's
frustrations together.
Feller's arrival reflects the strong growth at maslansky +
partners over the past decade. m+p's distinct approach to language
strategy has continued to evolve to address a broad range of client
business challenges. Increasingly, C-level executives and their
teams are turning to maslansky + partners to create compelling
corporate narratives that stand out in a crowded marketplace and
resonate in a deeply polarized and hyper-political environment. The
firm's corporate narrative practice – encompassing work in
reputation strategy, purpose, values, DEI, and internal
communication – is among the fastest growing areas of the business.
Feller's background as a journalist and his understanding of the
intersection of business, politics, and media will help him make an
immediate impact on m+p's ability to serve clients in this critical
area.
Feller starts on June 6. He will
be based in New York City.
About maslansky + partners
maslansky + partners is a language strategy firm widely
recognized as a leader in communication, research, and messaging.
The firm's approach is based on a simple idea: it's not what you
say, it's what they hear®. Using a research- and data-driven
approach, maslansky + partners helps clients find the right
language to simplify the complex, build credibility amidst
controversy, stand out from the crowd, and always speak in the
language of their audience. m+p's clients include one-third of the
Fortune 100 across the pharmaceuticals, finance, technology, energy
and consumer sectors. For more information on maslansky + partners,
a part of Omnicom Public Relations Group, visit
www.maslansky.com.
About Omnicom Public Relations Group
Omnicom Public Relations Group is a global collective of three
of the top global public relations agencies worldwide and
specialist agencies in areas including public affairs, language
strategy, global health strategy and change management. As the
largest group of communications professionals in the world, our
employees provide expertise to companies, government agencies, NGOs
and nonprofits across a wide range of industries. Omnicom Public
Relations Group delivers for clients through a relentless focus on
talent, continuous pursuit of innovation and a culture steeped in
collaboration. Omnicom Public Relations Group is part of the
Communications Consultancy Network, a division of Omnicom Group
Inc. (NYSE: OMC).
About Omnicom Group Inc.
Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com) is a
leading global marketing and corporate communications company.
Omnicom's branded networks and numerous specialty firms provide
advertising, strategic media planning and buying, digital and
interactive marketing, direct and promotional marketing, public
relations and other specialty communications services to over 5,000
clients in more than 70 countries. Follow us on Twitter for the
latest news.
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