20+ year industry veteran to lead revenue and
client-focused functions
NEW
YORK, Dec. 19, 2022 /PRNewswire/ -- Innovid
(NYSE: CTV), an independent advertising platform for the delivery,
personalization and measurement of converged TV, today announced
the appointment of David Helmreich
as Innovid's Chief Commercial Officer. Helmreich, who brings over
two decades of experience to the role, will be responsible for
leading Innovid's revenue-related functions including sales,
marketing, and client support world wide. He will report to
Zvika Netter, CEO and Co-Founder at
Innovid.
"As part of our ongoing mission to transform the future of TV
advertising, Innovid continues to grow and expand globally across
products and customer groups," said Netter. "This is a strategic
hire as we enter this next phase. David will oversee and integrate
the commercial facets of our business, unlocking the full potential
of our offerings. He has a strong track record of identifying
growth opportunities, scaling businesses,leading innovation, and
driving transformation.I look forward to his leadership
contributions at Innovid."
As CCO, Helmreich will lead the charge in driving new commercial
opportunities for Innovid as the company expands the scale of its
platform across the full gamut of converged TV advertising. He will
be responsible for revenue growth and increasing value with new and
existing clients. He will also lead efforts in ensuring alignment
between all revenue-related functions including marketing, sales,
customer support, product development, pricing, and revenue
management.
For over 20 years, Helmreich has built his career in the
marketing and advertising technology ecosystem across public and
privately-held companies, and previously served as Chief Revenue
Officer for Stackline. Prior to Stackline, Helmreich was Chief
Revenue Officer and Group Vice President at Oracle Marketing Cloud,
where he drove impressive organizational growth by integrating
commercial, product, and service teams of legacy acquisitions.
Helmreich also held senior leadership positions in companies such
as TARGUSInfo (sold to Neustar) and LiveIntent. Helmreich is a
decorated US Navy Veteran.
"As the TV advertising industry grows more complex across a
fragmented media landscape, Innovid is uniquely suited for this
moment," said Helmreich. "Our independent advertising technology
platform ties together the delivery, personalization, and
measurement of ads, enabling us to provide marketers with a truly
unified view of their converged campaigns across linear, CTV, and
digital. I am excited to help drive visibility, value, and growth
for the company as the TV landscape evolves, and look forward to
working with the team to continue to deliver exceptional value to
our clients."
For more information about Innovid, visit
https://www.innovid.com/.
About Innovid
Innovid (NYSE:CTV) powers advertising delivery, personalization,
measurement, and outcomes across linear, connected TV (CTV) and
digital for the world's largest brands. Through a global
infrastructure that enables cross-platform ad serving, data-driven
creative, and measurement, Innovid offers its clients always-on
intelligence to optimize advertising investment across channels,
platforms, screens, and devices. Innovid is an independent platform
that leads the market in converged TV innovation, through
proprietary technology and exclusive partnerships designed to
reimagine TV advertising. Headquartered in New York City, Innovid serves a global client
base through offices across the Americas, Europe, and Asia
Pacific. To learn more, visit innovid.com or follow us
on LinkedIn or Twitter.
Press Contact
Chris Harihar
Chris@crenshawcomm.com
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