Accenture Announces U.S. Innovation Challenge Support for Challenged Athletes Foundation
23 Mai 2022 - 12:59PM
Business Wire
Winning proposal from New York University, the
University of Massachusetts at Amherst and Baruch College students
focused on expanding community and digital engagement channels
A team of undergraduate students – Ashley Ho and Julia Pepper
from New York University, Kaiji Uno from the University of
Massachusetts at Amherst, and Polina Yakubova from Baruch College –
has won the annual U.S. Accenture Innovation Challenge. This year’s
nonprofit partner is the Challenged Athletes Foundation (CAF),
providing opportunities and support to people with physical
challenges so they can pursue active lifestyles through physical
fitness and competitive athletics.
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Winning Team: Clockwise from Top Left –
Ashley Ho, Julia Pepper, Polina Yakubova, Kaiji Uno (Photo:
Business Wire)
Student teams developed proposals to help CAF scale its High
School Adaptive Sports Program to introduce more middle and high
school students with physical disabilities to the value of physical
activity and being part of their school track and field teams. The
winning team was a collaborative effort by students from the three
schools and their proposal was selected following three rounds of
competition during the winter semester. Nearly 700 students applied
to participate in the Challenge and 47 student teams from 80
undergraduate programs across the United States competed.
The winning team’s solution calls for intensifying community
engagement efforts by establishing a student volunteer program and
alumni network and by expanding CAF’s social media presence. CAF
program presence would be elevated through a new networking portal
and digital marketing featuring influencer engagement and support
(E.g., from Paralympians, and other accomplished adaptive athletes
by sport), user-generated content, media coverage, and spotlight
achievements.
“We are thankful for this opportunity to rally innovative ideas
from university students to help address needs and aspirations of
the 21 million Americans who are physically challenged,” said Marty
Rodgers, senior managing director of Accenture’s U.S. South Region
and executive sponsor for the Accenture Innovation Challenge. “As
we emerge from the pandemic, with growing digital and networking
capabilities, it is an especially exciting time to boost and expand
efforts to support healthier and more active lives for millions of
individuals living with physical challenges.”
“The thoughtful evaluation and recommendations from this
talented pool of college students was very impressive. The ideas
and forward thinking on how to raise awareness and reach more
student athletes with physical challenges will lead us all to a
more inclusive world,” said Nancy Reynolds, Chief of Strategic
Partnerships for CAF.
Launched in 2012, the Accenture Innovation Challenge is an
annual case competition providing college students from across the
United States an opportunity to offer ideas and solutions to
support a priority goal of a nonprofit organization.
About Accenture Accenture (NYSE:ACN) is a global
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the power of change to create value and shared success for our
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at accenture.com.
About Challenged Athletes Foundation The Challenged
Athletes Foundation® (CAF) is a world leader in helping people with
physical challenges lead active, healthy lifestyles. CAF believes
that participation in physical activity at any level increases
self-esteem, encourages independence and enhances quality of life.
Since 1994, more than $147 million has been raised and over 40,000
funding requests from people with physical challenges in all 50
states and over 70 countries have been satisfied. Additionally,
CAF’s outreach efforts impact another 60,000 individuals each year.
Whether it’s a $2,500 grant for a handcycle, helping underwrite a
carbon fiber running foot not covered by insurance, or arranging
enthusiastic encouragement from a mentor who has triumphed over a
similar challenge, CAF’s mission is clear: give opportunities and
support to those with the desire to live active, athletic
lifestyles. To learn more, visit challengedathletes.org or call
858-866-0959.
View source
version on businesswire.com: https://www.businesswire.com/news/home/20220523005048/en/
Joe Dickie Accenture +1 512 694 6422
joseph.r.dickie@accenture.com Christy Fritts CAF +1 858 442 9570
christy@challengedathletes.org
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