Nextdoor announces first API partnership with Microsoft to deliver hyperlocal neighborhood content to users
Nextdoor (NYSE: KIND), the neighborhood network, is partnering
with Microsoft (NASDAQ: MSFT) to display Nextdoor’s hyperlocal,
neighbor-generated content directly within Microsoft properties
including MSN and Microsoft Bing. This marks the first time a
partner is using a Nextdoor-built API to fetch content and host on
their site or app.
Going forward, trending public posts from Nextdoor will be
integrated directly into Microsoft properties, delivering engaging
local neighborhood content to Microsoft users in the United States.
For example, people using Microsoft Bing, Microsoft Start Feed, or
MSN in their preferred city will be able to view Nextdoor content
for that specific area.
Nextdoor connects neighbors with each other and everything
nearby, including businesses and public services. Today, neighbors
rely on Nextdoor in over 290,000 neighborhoods globally and nearly
one in three U.S. households. Integrating popular Nextdoor posts
from neighbors, businesses, and public services creates an engaging
experience on Microsoft properties while providing more people with
timely, local information.
Kiran Prasad, Chief Product Officer at Nextdoor,
said: “Neighbors come to Nextdoor to discuss local
information, exchange goods and services, and mobilize in their
community. This is Nextdoor’s first partnership of its kind and we
are delighted to partner with Microsoft to distribute relevant
neighborhood news and enable more neighbors to build real-world
connections with those nearby. Nextdoor is the neighborhood network
and we look forward to developing more strategic integrations and
connecting partners with our uniquely engaged audience.”
Taroon Mandhana, Corp Vice President of Content Services at
Microsoft, added: “Nextdoor helps connect an engaged local
audience, and this integration marks the beginning of an important
strategic partnership. Our mission at Microsoft Start is to help
users access informational content that is trustworthy, timely and
personalized to their interests. We are excited to see our users
access Nextdoor’s hyperlocal content in their feed and look forward
to deepening our partnership further.”
Neighbors in the majority of the U.S. can now view integrated
Nextdoor posts from their community at www.msn.com/en-us/news/local
and www.bing.com/maps. All neighbors can join their neighborhood by
downloading the Nextdoor app or visiting nextdoor.com.
Nextdoor (NYSE: KIND) is where you connect to the neighborhoods
that matter to you so you can belong. Kindness is core to our
purpose: to cultivate a kinder world where everyone has a
neighborhood they can rely on. Neighbors around the world turn to
Nextdoor daily to receive trusted information, give and get help,
get things done, and build real-world connections with those nearby
— neighbors, businesses, and public services.
We believe connecting with others is a universal human need.
That truth, and the reality that neighborhoods are among the most
important communities in our lives, have been guiding principles
for Nextdoor since the beginning.
Today, neighbors rely on Nextdoor in more than 290,000
neighborhoods around the world, including the United States (nearly
1 in 3 U.S. households), the United Kingdom, Germany, France, the
Netherlands, Italy, Spain, Sweden, Denmark, Australia, and Canada,
with many more to come.
Nextdoor is based in San Francisco. For additional information
and images: nextdoor.com/newsroom.
version on businesswire.com: https://www.businesswire.com/news/home/20220517005433/en/
Abby Reyes and Shannon Toliver email@example.com
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