ATLANTA, Jan. 24,
2024 /PRNewswire/ -- Global branded payments
provider Blackhawk Network (BHN) announced today that it has
raised $1 million for Habitat for
Humanity International through the sales of its Giving
Good® gift cards.
Launched in 2020, Giving Good cards are a line of gift cards
that brings together top retail and restaurant brands onto a single
gift card, with a portion of its load-value directly supporting
some of America's top charitable organizations including Habitat
for Humanity. Retailers across the U.S. feature Habitat-branded
gift cards on display racks. For each Giving Good card purchased,
three percent of the amount loaded onto these cards1 are
donated to Habitat for Humanity in support of its mission of
building homes, communities and hope around the world.
As the most requested gift for nearly two decades, according to
the National Retail Federation2, gift cards give
consumers the ability to provide meaningful gifting experiences for
recipients. Holiday research from BHN also found that
consumers have an increasing desire to make a positive impact in
their communities through their gift-giving. More than half of
surveyed consumers (56%)3 are interested in giving gift
cards that benefit a charity this holiday season.
"Giving Good cards provide a meaningful, personalized gift where
the joy of giving extends beyond the recipient to support important
causes like Habitat for Humanity International," said Steve Dekker, BHN managing director, Americas.
"At BHN, we're inspired by the interest and consumer demand for
purposeful giving and are committed to delivering products that
help our customers and our partners make a difference."
"At Habitat, we know the transformative impact that a home has
on families and communities," said Tolli
Love, chief development officer, Habitat for Humanity
International. "Every dollar raised from the sale of the Giving
Good gift cards has contributed toward the construction of a safe
and healthy home where children can play, and families can thrive.
We are deeply grateful to BHN for their commitment to making a
difference and for their support of our efforts to build and
improve housing with families around the world."
Giving Good® gift cards are issued by
Pathward®, N.A., member FDIC.
About Habitat for Humanity
Driven by the vision that
everyone needs a decent place to live, Habitat for Humanity found
its earliest inspirations as a grassroots movement on an
interracial community farm in south Georgia. Since its founding in 1976, the
Christian housing organization has since grown to become a leading
global nonprofit working in local communities across all 50 states
in the U.S. and in more than 70 countries. Families and individuals
in need of a hand up partner with Habitat for Humanity to build or
improve a place they can call home. Habitat homeowners help build
their own homes alongside volunteers and pay an affordable
mortgage. Through financial support, volunteering or adding a voice
to support affordable housing, everyone can help families achieve
the strength, stability and self-reliance they need to build better
lives for themselves. Through shelter, we empower. To learn more,
visit habitat.org.
About Blackhawk Network (BHN)
Blackhawk Network (BHN)
is the leader in global branded payment technologies. We strengthen
relationships between brands and their customers, employees, and
partners by transforming transactions into connections. BHN's
portfolio includes: Gift Card & eGift products, promotions and
distribution that grow revenue faster; Rewards & Incentives
that build loyalty and acquisition and are integrated into today's
leading platforms; and Payments that enable businesses and
customers to access and disburse funds in convenient and innovative
ways. BHN's network spans across the globe with over 400,000
consumer touchpoints. Learn more at BHN.com.
About Pathward®
Pathward®, N.A.,
a national bank, is a subsidiary of Pathward Financial, Inc.
(Nasdaq: CASH). Pathward is a U.S.-based financial empowerment
company driven by its purpose to power financial inclusion for all.
Pathward strives to increase financial availability, choice and
opportunity across our Banking as a Service and Commercial Finance
business lines. The strategic business lines provide end-to-end
support to individuals and businesses. Learn more at
Pathward.com.
1 The donation program is not a Pathward product
or service, nor does Pathward sponsor the donation.
2 The National Retail Federation's Annual October
Holiday Consumer Survey was conducted by Prosper Insights &
Analytics and published in October
2022.
3 "BHN 2023 Holiday Branded Pay Study" was an online
study conducted by Leger on behalf of Blackhawk Network (BHN)
in July 2023. The sample size
included 2,014 US consumers ages 18+.
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SOURCE Habitat for Humanity International
