Quadient Named a Leader in Journey Mapping by Independent Research Firm
06 Juli 2022 - 08:00AM
Quadient Named a Leader in Journey Mapping by Independent Research
Firm
Quadient Named
a Leader in Journey
Mapping by Independent Research Firm
Paris, July 6, 2022
Quadient (Euronext Paris: QDT), a leader in
helping businesses create meaningful customer connections through
digital and physical channels, announced today the company has been
named a Leader in The Forrester Wave™: Journey Mapping Platforms,
Q2 2022. Forrester Wave reports provide an overview of the top
providers in a market space with analysis of their current
offerings and strategies. Forrester, an international research and
advisory firm, included 12 vendors in its journey mapping platforms
assessment, with Quadient named as one of only three Leaders.
Providers were evaluated against 25 criteria grouped into three
categories: current offering, strategy and market presence.
Journey mapping tools have grown in popularity,
and vendors have grown fast (in both size and number) because of
the pandemic and a need for visual collaboration for a remote and
hybrid workforce, according to the Forrester Wave report.
The report said Quadient blends journey mapping
and analytics to improve customer experience (CX) and
communications. “This translates into a roadmap that includes
analytics and orchestration capabilities to drive personalized
omnichannel communications,” the report said. “Quadient is a good
fit for companies that want to visualize customer, business, and
operational data in real time, in the context of the journey, to
optimize customer communications and CX across journeys.”
As the only Customer Communications Management
(CCM)-ready journey mapping solution on the market, Quadient’s
cloud-based Inspire Journey is built to drive transformative action
by embedding CX into customer communications as well as across
wider business practices.
“We are proud to be named a Leader in the
Forrester Wave report, which is critical for businesses that
prioritize customer experience,” said Chris Hartigan, Chief
Solution Officer, Intelligent Communication Automation, at
Quadient. “We thank Forrester for bringing important research
attention to this growing market, and our customers who informed
Forrester’s research.”
To read the report, download a complimentary
copy:
https://www.quadient.com/resources/forrester-wavetm-journey-mapping-platforms-q2-2022.
Quadient’s Intelligent Communication Automation
platform brings together cloud software solutions for CCM, customer
journey mapping, and financial communication automation (accounts
payable and accounts receivable). Last month, Quadient announced
that the number of customers of its software business has surpassed
the 12,000 milestone.
About Quadient®
Quadient is the driving force behind the world’s
most meaningful customer experiences. By focusing on three key
solution areas, Intelligent Communication Automation, Parcel Locker
Solutions and Mail-Related Solutions, Quadient helps simplify the
connection between people and what matters. Quadient supports
hundreds of thousands of customers worldwide in their quest to
create relevant, personalized connections and achieve customer
experience excellence. Quadient is listed in compartment B of
Euronext Paris (QDT) and is part of the SBF 120®, CAC® Mid 60 and
EnterNext® Tech 40 indices.
For more information about Quadient, visit www.quadient.com.
Contacts
Joe
Scolaro, Quadient
|
|
Sandy
Armstrong, Sterling Kilgore |
Global Press
Relations Manager |
|
Director of Media
& Communications |
+1
203-301-3673 |
|
+1-630-964-8500 |
j.scolaro@quadient.com |
|
sarmstrong@sterlingkilgore.com |
- PR_Quadient Forrester Wave CJM_EN_final
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