Is the Future of Real Estate in the Metaverse?
10 Februar 2022 - 10:58AM
NEWSBTC
Although the metaverse is not a new concept, it has recently gained
much more attention. Many are now becoming familiar with the idea,
and are looking into what its future offers and how they can be a
part of it. The metaverse will completely transform the current way
of life for the average individual, affecting work, trade,
entertainment, leisure, exercise, social interactions, and
everything in between. Apart from the retail players, big tech
companies are also getting into the space. Facebook, the world’s
most popular social media platform as of 2021, has recently
rebranded to “Meta”, showing its commitment to this new space.
According to an official announcement, rebranding was necessary
because the company is shifting its focus to bring the metaverse to
life. Footwear and apparel giant Nike is also preparing for the
metaverse and has signified interest in creating its own space, as
well as Adidas, another powerhouse brand. The metaverse will
transform many aspects of life by improving interpersonal
interactions, establishing communities, and helping businesses
grow. The climate required to create and operate a successful
business will also change considerably. Firstly, the metaverse will
allow businesses, regardless of size, to establish digital stores
for their goods and services. A significant advantage of these
capabilities for the average company is that opening a physical
store is no longer necessary. This could significantly reduce
overhead costs without having to sacrifice customer reach. In a
virtual world, a company can tap into wider audiences beyond the
physical boundaries imposed in a real-life setting. There are also
multiple metaverse use cases for the entertainment sector. For
example, entertainment brands could use metaverse locations to
preview music to excite virtual fans, holding mega concerts to
listeners around the world. Furthermore, fans may also get the
chance to meet and interact with their favorite celebrities, an
opportunity rarely possible in the real world. Additionally, people
can gather for leisure activities in virtual parks to play or bond
over shared interests and ideas. These locations could replicate
attractions available in the real world, engaging all different
types of users in the process. For instance, people can build teams
based on varying activities, including everything from traveling,
virtual combat, or playing chess. The metaverse will offer a slew
of new opportunities for individuals and brands alike. One of the
less obvious but very promising advantages of the metaverse is the
opportunity to capitalize on virtual real estate. Regardless of
sector or industry, the shift to the metaverse still requires
individuals and businesses to establish a presence on the
metaverse; this is where virtual real estate comes in and plays its
part. All metaverse offerings, including commerce, healthcare,
entertainment, and other sectors, must set up shop somewhere in the
metaverse to reach their desired base. Individuals can also invest
in virtual properties for various reasons, In parallel to the
traditional real estate market, Investors can earn profit by
purchasing properties and leasing them to businesses and other
franchises. Investors can also simply buy virtual properties, hold
them into the future, and later flip them for a potential profit.
With 500 million dollars sold just in real estate in the metaverse,
last year projections state that it will double this year! The key
to making the best out of a real estate investment is getting in
early. As with everything else, early buyers catch on quicker and
are in a better position to make a profit if and when the value
increases. Investors are able to pick their property at floor price
in a strategic approach that will allow the potential for a larger
profit as well as an easier sale just as investors do in the
traditional real estate setting. Users looking to get into digital
real estate in the metaverse can start their virtual portfolio and
begin with Ethereum Towers. Ethereum Towers Ethereum Towers is a
community-centric vertical megastructure set in the Ethereum Worlds
metaverse. Consisting of 4,388 separate apartments, Ethereum Worlds
is a major player in the space available to investors interested in
taking an early chunk of the metaverse real estate market as it
grows. The apartments in the structure are in two identical towers,
each with 101 stories. Each apartment is an NFT on the Ethereum
network and is available as an ERC-721 token. All owners in the
Ethereum Towers can use their apartments however they please. Each
owner can personalize their space how they wish, giving them full
autonomy over their digital real estate asset. For this, the
Ethereum Towers offers a marketplace with a wide range of
accessories, furnishings, and ornaments that owners can purchase
and set as preferred. Since each apartment is available on the
Ethereum blockchain as an NFT, ownership is guaranteed and easily
verifiable. Due to the deliberate design, Ethereum Towers apartment
owners and guests can explore the social benefits of a large
community with similar interests. All residents partake in a
virtual social experience supported by meaningful interpersonal
interactions. Each tower possesses communal areas where owners can
meet and interact, regardless of any preconceived boundaries that
would limit interaction in the physical world. Through these
interactions, users can build a strong sense of belonging and
establish friendships along the way. Perhaps the most significant
advantage to Ethereum Towers is the investment opportunity it
offers. In the metaverse, unlike in the real world, digital
property assets usually have a much lower entry barrier, making it
much easier for interested investors to get involved before the
masses. The value of the apartments are projected to increase over
time as meta living becomes more popular, providing early adopters
a chance to capitalize on being first movers. Getting In Early
Investors that have been able to identify ideas that dramatically
impact the functionality of the future have always prospered. Those
who understand the impact and utility around the metaverse too will
have a major headstart within the benefits that this realm will
offer. With Facebook being one of the largest and most successful
companies taking action to rebrand itself as “Meta,” this should
give investors a clear idea that a new significant era is on the
horizon.
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