ORLANDO, Fla., Feb. 20, 2017 /PRNewswire/ -- Today at the
Healthcare Information and Management Systems Society (HIMSS)
Conference, Salesforce [NYSE: CRM]—the Customer Success Platform
and world's #1 CRM company—announced new Lead-to-Patient
Conversion, Risk Stratification and Advanced Segmentation
capabilities in Health Cloud, the cloud-based patient relationship
management solution that puts patients at the center of their care.
In addition, Salesforce partners are extending Health Cloud with
new solutions that will help providers better manage patients
throughout their entire care journeys.
Due to the growing expectations of today's digitally savvy
population, care providers must rethink how they communicate with
patients using modern technologies. In fact, 59% of people would
choose a doctor who offers a patient app for appointments, bills
and health data, and 46% would choose a doctor who offers virtual
care treatments vs. one who does not.1
Providers today have multiple challenges, such as bringing new
patients into their businesses, identifying their most at-risk
patients and engaging with them in smarter, more personalized
ways.
Introducing New Capabilities in Health Cloud
Last
year, Salesforce launched Health Cloud to give health professionals
a solution to help collaborate more efficiently, better understand
their patients and build stronger relationships across their entire
care teams. Today, Salesforce is extending the functionality of
Health Cloud to help manage resources, risk and outreach in more
intelligent ways:
- Lead-to-Patient Conversion allows care coordinators to
easily convert potential new patients into lasting relationships,
each with their own care plans and care teams. Prospective patient
leads can be imported from Salesforce Sales Cloud, Service Cloud,
or from an integration with an electronic health record (EHR), data
warehouse, patient registration system or call center. Once in
Health Cloud, patient data can then be used to create unique care
plans, map patient relationships and more, saving hours of data
entry and administrative work.
- Risk Stratification uses powerful analytics tools to
help care coordinators identify and focus on patients with the
highest risk factors. Using built-in Salesforce Analytics Cloud
capabilities, Health Cloud now automatically calculates risk scores
for each patient based on the industry standard Center for Medicaid
Services Hierarchical Condition Category model. Providers can now
view risk across their patient population in customizable
dashboards so they can provide targeted preventative care to the
patients who need it the most, while gaining new insights into the
populations they serve.
- Advanced Segmentation allows care teams to filter their
patient populations using clinical and non-clinical data, such as
diagnoses and demographics, to create targeted approaches for
outreach. For example, a doctor using Health Cloud can now quickly
segment all patients over the age of 65 with diabetes, or patients
who have been discharged from knee surgery in the last 30 days, and
then send follow-up appointment reminders, surveys or educational
materials to all of them at once, saving time and improving
outcomes.
Rapidly Expanding Ecosystem Extends Capabilities of Health
Cloud
Salesforce continues to build a comprehensive
ecosystem of partners that extend the power of Health Cloud. In the
coming months, Salesforce partners are bringing new applications to
Health Cloud that can be installed via the Salesforce AppExchange,
the world's largest and longest-running enterprise apps
marketplace. These solutions include:
- Fitango: Fitango's Wellness Action Plans app will arm
healthcare organizations with the ability to build stronger patient
relationships with pre-built, interactive and customizable wellness
plans for Health Cloud.
- FormFast: FormFast's Connect app will enable healthcare
forms to be completed and signed electronically in Health Cloud,
helping to engage patients, expedite care and increase efficiency
for providers.
- Healthwise: Healthwise for Care Coordination for use
with Health Cloud connects the entire care team to evidence-based,
easy-to-understand health education materials to efficiently
provide patients the information they need to better manage their
health.
- higi: higi's Population Screening app for Health Cloud
provides healthcare organizations with health assessment data and
cost-effective biometrics captured from screenings performed at
higi stations located in pharmacies and grocery stores.
- Interpreta: Interpreta will integrate member
prioritization and automated assignment of clinical goals with
real-time analytics within Health Cloud.
- Kyruus: Kyruus' ProviderMatch for Salesforce app will
allow healthcare organizations to optimize the patient experience
across all access channels through smart patient-provider matching
and scheduling within Health Cloud.
- myStrength: myStrength's Digital Behavioral Health
Resources app will provide evidence-based tools and activities for
behavioral healthcare directly within Health Cloud, empowering
consumers to be active participants in their journey to becoming
and staying mentally and physically healthy.
- Prophit Insight: Prophit Insight's Physician Engage app
uses analytics to help empower healthcare organizations to build
stronger patient relationships and reduce network leakage in Health
Cloud.
- RELATIENT: RELATIENT's RideToHealth app leverages a
partnership with Uber to book and manage Uber rides to and from
healthcare facilities directly within Health Cloud. In addition,
they are bringing the Health Campaign Manager app to Health
Cloud, which leverages integration with EHR systems to enable
healthcare organizations to deliver timely health prompts to
patients in a modern, mobile and conversational way.
- Sirono: The Sirono app addresses frustrating patient
payment processes, making it easier for hospitals to manage high
volumes of transactions in Health Cloud.
- Vocera: The Vocera Rounds app for Health Cloud will
help hospitals manage the patient experience in real-time by making
it easy for care teams to proactively address patient feedback,
deploy improvement initiatives and recognize top performing
staff.
- VSee: VSee's Clinic app will empower healthcare
organizations to enhance the patient experience and manage their
practices through HIPAA-compliant video conferencing, patient
self-scheduling and a lightweight EHR for entering patient health
records directly in Health Cloud.
- xG Health: xG Health's Intelligent Care Management app
for Health Cloud will allow healthcare organizations to more
effectively manage patients with chronic disease conditions through
evidenced-based care management content and workflow tools.
- Zynx Health: Zynx Health's PointOfCare app for Health
Cloud will manage patients across multiple care teams using
evidence-based best practices to improve clinical and financial
outcomes, decrease clinical variation and provide visibility into
role-based interventions.
Comments on the News
"We are living in an age where
our best experience anywhere is becoming our expectation
everywhere, so healthcare providers are under increasing pressure
to use modern, smart technology to foster strong patient
relationships. In fact, it's becoming the single biggest
differentiator for providers today," said Dr. Joshua Newman, chief medical officer at
Salesforce. "Health Cloud's new features and growing partner
ecosystem solve an impressive and growing range of challenges,
giving healthcare providers new tools to interact with their
patients and provide them with connected experiences throughout
their care journeys."
Additional Resources
- Make sure to visit Salesforce at HIMSS at Booth #2675
- Salesforce at HIMSS Website:
https://www.salesforce.com/campaign/himss/
- Salesforce Health Cloud
website:http://www.salesforce.com/healthcloud
- Like Salesforce on
Facebook:http://www.facebook.com/salesforce
- Follow Salesforce on Twitter:
https://twitter.com/salesforcehttps://twitter.com/salesforce
About Salesforce
Salesforce, the Customer Success
Platform and world's #1 CRM, empowers companies to connect with
their customers in a whole new way. For more information about
Salesforce (NYSE: CRM), visit: www.salesforce.com.
Any unreleased services or features referenced in this or other
press releases or public statements are not currently available and
may not be delivered on time or at all. Customers who purchase
Salesforce applications should make their purchase decisions based
upon features that are currently available. Salesforce has
headquarters in San Francisco,
with offices in Europe and
Asia, and trades on the New York
Stock Exchange under the ticker symbol "CRM." For more information
please visit http://www.salesforce.com, or call
1-800-NO-SOFTWARE.
1 Source: Salesforce's "2016 Connected
Patient Report," June, 2016
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SOURCE Salesforce